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From Finance to Marketing: The Impact of Financial Leverage on Customer Satisfaction

Journal of marketing, 2015-09, Vol.79 (5), p.21-38 [Peer Reviewed Journal]

Copyright © 2015 American Marketing Association ;Copyright American Marketing Association Sep 2015 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1509/jm.13.0312 ;CODEN: JMKTAK

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