Results 1 - 20 of 72 for All Library Resources
Show only
Refined by:
Database:
Taylor & Francis Open Access
| Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
|---|---|---|---|
| 1 |
Material Type: Article
|
|
Eat to the Beat: Musical Incongruity Resolution in Restaurant AdvertisingJournal of international consumer marketing, 2022-10, Vol.34 (5), p.567-591 [Peer Reviewed Journal]2022 The Author(s). Published with license by Taylor & Francis Group, LLC. 2022 ;ISSN: 0896-1530 ;EISSN: 1528-7068 ;DOI: 10.1080/08961530.2021.2022061Digital Resources/Online E-Resources |
| 2 |
Material Type: Article
|
|
Effect of consumer innovativeness on new product purchase intentions through learning process and perceived valueCogent business & management, 2019, Vol.6 (1), p.1-21 [Peer Reviewed Journal]2019 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2019 ;2019 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. This work is licensed under the Creative Commons Attribution License http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2019.1698849Full text available |
| 3 |
Material Type: Article
|
|
The effect of country image, brand image, and warranty knowledge on car purchase intentions: a comparison of use situationsCogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2332498Full text available |
| 4 |
Material Type: Article
|
|
Influence of servicescape on behavioural intentions through mediation and moderation effects: A study on Malaysia's full-service restaurantsCogent business & management, 2021, Vol.8 (1), p.1-26 [Peer Reviewed Journal]2021 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2021 ;2021 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. This work is licensed under the Creative Commons Attribution License http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2021.1924923Full text available |
| 5 |
Material Type: Article
|
|
Long-term effects of brand placement disclosure on persuasion knowledge and brand responsesInternational journal of advertising, 2021-03, Vol.40 (1), p.26-48 [Peer Reviewed Journal]2020 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group 2020 ;ISSN: 0265-0487 ;EISSN: 1759-3948 ;DOI: 10.1080/02650487.2020.1775036Digital Resources/Online E-Resources |
| 6 |
Material Type: Article
|
|
Limited-time scarcity and competitive arousal in E-commerceThe International review of retail, distribution and consumer research, 2022-10, Vol.32 (5), p.549-567 [Peer Reviewed Journal]2022 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2022 ;ISSN: 0959-3969 ;EISSN: 1466-4402 ;DOI: 10.1080/09593969.2022.2098360Digital Resources/Online E-Resources |
| 7 |
Material Type: Article
|
|
The Effect of Value Perceptions on Luxury Purchase Intentions: An Angolan Market PerspectiveJournal of global marketing, 2023-03, Vol.36 (2), p.112-126 [Peer Reviewed Journal]2022 The Author(s). Published with license by Taylor & Francis Group, LLC. 2022 ;ISSN: 0891-1762 ;EISSN: 1528-6975 ;DOI: 10.1080/08911762.2022.2143462Digital Resources/Online E-Resources |
| 8 |
Material Type: Article
|
|
The impact of emotionality and trust cues on the perceived trustworthiness of online reviewsCogent business & management, 2019-01, Vol.6 (1), p.1-14 [Peer Reviewed Journal]2019 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2019 ;2019 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. This work is licensed under the Creative Commons Attribution License http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2019.1586062Full text available |
| 9 |
Material Type: Article
|
|
You reap what you sow: The role of Karma in Green purchaseCogent business & management, 2020, Vol.7 (1), p.1-13 [Peer Reviewed Journal]2020 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2020 ;2020 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. This work is licensed under the Creative Commons Attribution License http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2020.1798066Full text available |
| 10 |
Material Type: Article
|
|
Consumer purchase intention on Boba drinks in Kuching during Covid-19Cogent business & management, 2023-12, Vol.10 (2) [Peer Reviewed Journal]2023 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2177399Full text available |
| 11 |
Material Type: Article
|
|
The role of sports sponsorship in negative new stories about a brand: Approach the halo effectCogent business & management, 2019, Vol.6 (1), p.1-20 [Peer Reviewed Journal]2019 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2019 ;2019 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. This work is licensed under the Creative Commons Attribution License http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2019.1699284Full text available |
| 12 |
Material Type: Article
|
|
The role of social group influences when intending to purchase premium alcoholCogent business & management, 2023-12, Vol.10 (1) [Peer Reviewed Journal]2023 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2174093Full text available |
| 13 |
Material Type: Article
|
|
The influence of augmented reality on E-commerce: A case study on fashion and beauty productsCogent business & management, 2023-12, Vol.10 (2) [Peer Reviewed Journal]2023 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2208716Full text available |
| 14 |
Material Type: Article
|
|
Meta-analytic review of online purchase intention: conceptualising the study variablesCogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2296686Full text available |
| 15 |
Material Type: Article
|
|
Factors affecting eco-friendly purchase intention: subjective norms and ecological consciousness as moderatorsCogent business & management, 2022-12, Vol.9 (1), p.1-16 [Peer Reviewed Journal]2022 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2022 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2022.2148334Full text available |
| 16 |
Material Type: Article
|
|
Creating a sustainable future: insights into brand marketing in the luxury fashion industryCogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2328391Full text available |
| 17 |
Material Type: Article
|
|
The impact of product image, CSR and green marketing in organic food purchase intention: Mediation roles of corporate reputationCogent business & management, 2022-12, Vol.9 (1), p.1-20 [Peer Reviewed Journal]2022 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2022 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2022.2140744Full text available |
| 18 |
Material Type: Article
|
|
The effect of digital marketing transformation trends on consumers' purchase intention in B2B businesses: The moderating role of brand awarenessCogent business & management, 2022-12, Vol.9 (1), p.1-24 [Peer Reviewed Journal]2022 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2022 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2022.2105285Full text available |
| 19 |
Material Type: Article
|
|
Ambiguity tolerance and confusion avoidance in the intent to purchase farmed fishJournal of applied aquaculture, 2022-07, Vol.34 (3), p.564-597 [Peer Reviewed Journal]2021 The Author(s). Published with license by Taylor & Francis Group, LLC. 2021 ;ISSN: 1045-4438 ;EISSN: 1545-0805 ;DOI: 10.1080/10454438.2021.1872462Digital Resources/Online E-Resources |
| 20 |
Material Type: Article
|
|
Modeling the impact of corporate social responsibility on sustainable purchase intentions: insights into brand trust and brand loyaltyEconomic research - Ekonomska istraživanja, 2022-12, Vol.35 (1), p.4710-47392022 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2022 ;ISSN: 1331-677X ;EISSN: 1848-9664 ;DOI: 10.1080/1331677X.2021.2016465Full text available |
Results 1 - 20 of 72 for All Library Resources
Personalize your results
Refine Search Results
Expand My Results
Show only
Refine My Results
Creation Date
- Before 2013 (1)
- 2013 To 2017 (1)
- 2018 To 2018 (1)
- 2019 To 2020 (6)
- After 2020 (64)
-
More options
New Records
Subject
- Social Sciences (64)
- Business & Economics (56)
- Business (53)
- Purchase Intention (46)
- Konsumentenverhalten (32)
- Consumers (13)
- Consumer Behavior (12)
- Markenimage (11)
- Online-Handel (10)
- Online-Marketing (9)
- Marketing (9)
- Science & Technology (9)
- Life Sciences & Biomedicine (8)
- Electronic Commerce (8)
- Markenführung (8)
- Purchase Intentions (6)
- Psychology (6)
- Social Web (6)
- Psychology, Multidisciplinary (6)
- Attitude (5)
-
More options
Databases
Journal Title
- Behaviour & Information Technology (1)
- Cogent Business & Management (49)
- Cogent Economics & Finance (1)
- Cogent Psychology (2)
- Cogent Social Sciences (1)
- Economic Research - Ekonomska Istraživanja (2)
- Ekonomska Istraživanja (2)
- Gm Crops & Food (3)
- Journal Of International Consumer Marketing (2)
- Psychology Research And Behavior Management (4)
-
More options
|
||||
 |
INSPIRE LIBRARY - TON DUC THANG UNIVERSITY |  |
(84-028) 37 755 057 | Feedback |
| 19 Nguyen Huu Tho St. Dist.7, HCM |  |
thuvien@tdtu.edu.vn | ||