Results 1 - 20 of 5,270 for All Library Resources
Sorted by:
Sorted by:
RelevanceOr hit Enter to replace sort method
- Relevance
- Date-newest
- Date-oldest
- Popularity
- Author
- Title
Show only
- Peer-reviewed Journals (174)
| Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
|---|---|---|---|
| 1 |
Material Type: Article
|
|
Direct mail to prospects and email to current customers? Modeling and field-testing multichannel marketingJournal of the Academy of Marketing Science, 2024-05, Vol.52 (3), p.815-834 [Peer Reviewed Journal]The Author(s) 2023 ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-023-00962-2Digital Resources/Online E-Resources |
| 2 |
Material Type: Article
|
|
What's Advertising Content Worth? Evidence from a Consumer Credit Marketing Field ExperimentThe Quarterly journal of economics, 2010-02, Vol.125 (1), p.263-306 [Peer Reviewed Journal]Copyright 2010 President and Fellows of Harvard College and the Massachusetts Institute of Technology ;Copyright MIT Press Journals Feb 2010 ;ISSN: 0033-5533 ;EISSN: 1531-4650 ;DOI: 10.1162/qjec.2010.125.1.263 ;CODEN: QJECATFull text available |
| 3 |
Material Type: Article
|
|
Ask Your DoctorApplied radiology (1976), 2023-05, Vol.52 (3), p.56-56 [Peer Reviewed Journal]COPYRIGHT 2023 Anderson Publishing Ltd. ;ISSN: 1879-2898 ;ISSN: 0160-9963 ;EISSN: 1879-2898 ;DOI: 10.37549/AR2901Full text available |
| 4 |
Material Type: Article
|
|
A survey of perceptions and attitudes about direct-to-consumer advertising of prescription drugs among college students in South KoreaPloS one, 2018-07, Vol.13 (7), p.e0201108-e0201108 [Peer Reviewed Journal]COPYRIGHT 2018 Public Library of Science ;COPYRIGHT 2018 Public Library of Science ;2018 Yang et al. This is an open access article distributed under the terms of the Creative Commons Attribution License: http://creativecommons.org/licenses/by/4.0/ (the “License”), which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;2018 Yang et al 2018 Yang et al ;ISSN: 1932-6203 ;EISSN: 1932-6203 ;DOI: 10.1371/journal.pone.0201108 ;PMID: 30040833Full text available |
| 5 |
Material Type: Article
|
|
Direct mailing of HPV self-sampling kits to women aged 50-65 non-participating in cervical screening in the Czech RepublicEuropean journal of public health, 2024-04, Vol.34 (2), p.361-367 [Peer Reviewed Journal]The Author(s) 2024. Published by Oxford University Press on behalf of the European Public Health Association. ;COPYRIGHT 2024 Oxford University Press ;The Author(s) 2024. Published by Oxford University Press on behalf of the European Public Health Association. 2024 ;ISSN: 1101-1262 ;ISSN: 1464-360X ;EISSN: 1464-360X ;DOI: 10.1093/eurpub/ckad229 ;PMID: 38224266Full text available |
| 6 |
Material Type: Article
|
|
Receipt of tobacco direct mail/email discount coupons and trajectories of cigarette smoking behaviours in a nationally representative longitudinal cohort of US adultsTobacco control, 2019-05, Vol.28 (3), p.282-288 [Peer Reviewed Journal]Article author(s) (or their employer(s) unless otherwise stated in the text of the article) 2019. All rights reserved. No commercial use is permitted unless otherwise expressly granted. ;Article author(s) (or their employer(s) unless otherwise stated in the text of the article) 2018. All rights reserved. No commercial use is permitted unless otherwise expressly granted. ;2019 Article author(s) (or their employer(s) unless otherwise stated in the text of the article) 2019. All rights reserved. No commercial use is permitted unless otherwise expressly granted. ;ISSN: 0964-4563 ;EISSN: 1468-3318 ;DOI: 10.1136/tobaccocontrol-2018-054363 ;PMID: 29921623Full text available |
| 7 |
Material Type: Article
|
|
This Week: Kristi Dannelley: President and co-owner of Magna IV of little RockArkansas business, 2017-10, Vol.34 (44), p.26COPYRIGHT 2017 Journal Publishing, Inc. ;COPYRIGHT 2017 Journal Publishing, Inc. ;ISSN: 1053-6582Full text available |
| 8 |
Material Type: Article
|
|
RationalizationTheoretical economics, 2013-09, Vol.8 (3), p.775-800 [Peer Reviewed Journal]Copyright © 2013 Vadim Cherepanov, Timothy Feddersen, and Alvaro Sandroni ;COPYRIGHT 2013 John Wiley & Sons, Inc. ;Copyright John Wiley & Sons, Inc. Sep 2013 ;ISSN: 1555-7561 ;ISSN: 1933-6837 ;EISSN: 1555-7561 ;DOI: 10.3982/TE970Digital Resources/Online E-Resources |
| 9 |
Material Type: Article
|
|
Promoting sustainable mobility in communities with citizen participation: approaches, perspectives and results of a Living Lab in GermanyJournal of science communication, 2023-01, Vol.22 (3), p.1 [Peer Reviewed Journal]COPYRIGHT 2023 Sissa Medialab srl / Scuola Internazionale Superiore di Studi Avanzati ;Copyright Scuola Internazionale Superiore di Studi Avanzati 2023 ;ISSN: 1824-2049 ;EISSN: 1824-2049 ;DOI: 10.22323/2.22030801Full text available |
| 10 |
Material Type: Article
|
|
Associations among living alone, social support and social activity in older adultsAIMS public health, 2020, Vol.7 (3), p.521-534 [Peer Reviewed Journal]2020 the Author(s), licensee AIMS Press. ;2020 the Author(s), licensee AIMS Press 2020 the Author(s) ;ISSN: 2327-8994 ;EISSN: 2327-8994 ;DOI: 10.3934/publichealth.2020042 ;PMID: 32968675Full text available |
| 11 |
Material Type: Article
|
|
Life, circling the world from the 501 area codeArkansas Business, 2016-08, Vol.33 (34), p.24COPYRIGHT 2016 Journal Publishing, Inc. ;COPYRIGHT 2016 Journal Publishing, Inc. ;Copyright Arkansas Business Aug 22-Aug 28, 2016 ;ISSN: 1053-6582Full text available |
| 12 |
Material Type: Article
|
|
Direct mail developmentArkansas business, 2014-11, Vol.31 (45), p.3COPYRIGHT 2014 Journal Publishing, Inc. ;COPYRIGHT 2014 Journal Publishing, Inc. ;ISSN: 1053-6582Full text available |
| 13 |
Material Type: Article
|
|
Magna IV founder Gary Middleton diesArkansas Business, 2017-01, Vol.34 (4), p.8COPYRIGHT 2017 Journal Publishing, Inc. ;COPYRIGHT 2017 Journal Publishing, Inc. ;Copyright Arkansas Business Jan 23-Jan 29, 2017 ;ISSN: 1053-6582Full text available |
| 14 |
Material Type: Article
|
|
Is hypoglycemia fear independently associated with health-related quality of life?Health and quality of life outcomes, 2014-11, Vol.12 (1), p.167-167, Article 167 [Peer Reviewed Journal]COPYRIGHT 2014 BioMed Central Ltd. ;2014 Shi et al.; licensee BioMed Central Ltd. This is an Open Access article distributed under the terms of the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly credited. The Creative Commons Public Domain Dedication waiver (http://creativecommons.org/publicdomain/zero/1.0/) applies to the data made available in this article, unless otherwise stated. ;Shi et al.; licensee BioMed Central Ltd. 2014 ;ISSN: 1477-7525 ;EISSN: 1477-7525 ;DOI: 10.1186/s12955-014-0167-3 ;PMID: 25433668Full text available |
| 15 |
Material Type: Article
|
|
Reconceptualizing Consent for Direct-to-Consumer Health ServicesAmerican journal of law & medicine, 2015-12, Vol.41 (4), p.568-616 [Peer Reviewed Journal]2015 American Society of Law, Medicine & Ethics Boston University School of Law ;COPYRIGHT 2015 Sage Publications, Inc. ;COPYRIGHT 2015 American Society of Law, Medicine & Ethics ;COPYRIGHT 2015 Sage Publications, Inc. ;Copyright American Society of Law and Medicine, Incorporated 2015 ;ISSN: 0098-8588 ;EISSN: 2375-835X ;DOI: 10.1177/0098858815622191 ;PMID: 26863850 ;CODEN: AJLMDNFull text available |
| 16 |
Material Type: Article
|
|
Marketing Love: Romance Publishers Mills & Boon and Harlequin Enterprises, 1930–1990Enterprise & society, 2022-09, Vol.23 (3), p.680-710 [Peer Reviewed Journal]The Author(s), 2021. Published by Cambridge University Press on behalf of the Business History Conference. All rights reserved. ;The Author(s), 2021. Published by Cambridge University Press on behalf of the Business History Conference. All rights reserved. ;ISSN: 1467-2227 ;EISSN: 1467-2235 ;DOI: 10.1017/eso.2020.76Full text available |
| 17 |
Material Type: Article
|
|
A Comparative Study of Social Media Marketing and Conventional Marketing – A Case StudyAfrican journal of business and economic research, 2022-09, Vol.17 (3), p.171-190 [Peer Reviewed Journal]COPYRIGHT 2022 Sabinet Online ;Copyright Adonis & Abbey Publishers Ltd Sep 2022 ;ISSN: 1750-4554 ;EISSN: 1750-4562 ;DOI: 10.31920/1750-4562/2022/v17n3a8Full text available |
| 18 |
Material Type: Article
|
|
A qualitative study of patient preferences for prompts and reminders for a direct-mail fecal testing programTranslational behavioral medicine, 2021-02, Vol.11 (2), p.540-548 [Peer Reviewed Journal]Published by Oxford University Press on behalf of the Society of Behavioral Medicine 2020. 2020 ;COPYRIGHT 2021 Oxford University Press ;ISSN: 1869-6716 ;EISSN: 1613-9860 ;DOI: 10.1093/tbm/ibaa010 ;PMID: 32083287Full text available |
| 19 |
Material Type: Article
|
|
Evaluating receipt of and inability to discontinue tobacco industry direct mailTobacco control, 2018-07, Vol.27 (e1), p.e65-e65 [Peer Reviewed Journal]Article author(s) (or their employer(s) unless otherwise stated in the text of the article) 2018. All rights reserved. No commercial use is permitted unless otherwise expressly granted. ;2018 Article author(s) (or their employer(s) unless otherwise stated in the text of the article) 2018. All rights reserved. No commercial use is permitted unless otherwise expressly granted. ;ISSN: 0964-4563 ;EISSN: 1468-3318 ;DOI: 10.1136/tobaccocontrol-2017-054182 ;PMID: 29588391Full text available |
| 20 |
Material Type: Article
|
|
Direct-To-Consumer Television Advertising Exposure, Diagnosis with High Cholesterol, and Statin UseJournal of general internal medicine : JGIM, 2013-07, Vol.28 (7), p.886-893 [Peer Reviewed Journal]Society of General Internal Medicine 2013 ;2014 INIST-CNRS ;ISSN: 0884-8734 ;EISSN: 1525-1497 ;DOI: 10.1007/s11606-013-2379-3 ;PMID: 23463454Full text available |
Results 1 - 20 of 5,270 for All Library Resources
Sorted by:
Sorted by:
RelevanceOr hit Enter to replace sort method
- Relevance
- Date-newest
- Date-oldest
- Popularity
- Author
- Title
Personalize your results
Refine Search Results
Expand My Results
Show only
- Peer-reviewed Journals (174)
Refine My Results
Creation Date
- Before 1965 (41)
- 1965 To 1983 (31)
- 1984 To 1996 (1,191)
- 1997 To 2010 (3,473)
- After 2010 (537)
-
More options
New Records
Resource Type
- Articles (2,756)
- magazinearticle (2,414)
- Book Chapters (28)
- Reviews (26)
- Newsletter Articles (24)
- Newspaper Articles (12)
- Reports (3)
- Books (2)
- Government Documents (1)
- Text Resources (1)
- Web Resources (1)
- Conference Proceedings (1)
- References (1)
-
More options
Subject
- Direct Mail Advertising (3,909)
- Direct-Mail Advertising (1,985)
- Marketing (1,400)
- Direct Marketing (1,159)
- Advertising (749)
- Consumers (444)
- Marketing Industry (414)
- Electronic Mail Systems (345)
- Customers (307)
- Guidelines (268)
- Advertising Agencies (262)
- Postal & Delivery Services (258)
- Printing Industry (253)
- Customer Services (248)
- Management (244)
- Direct Mail Campaigns (242)
- Market Strategy (239)
- Methods (217)
- List Brokers (207)
- Target Markets (207)
-
More options
Databases
- ProQuest Central (5,122)
- Open Access: Freely Accessible Journals by multiple vendors (83)
- ProQuest One Psychology (56)
- Open Access: PubMed Central (34)
- MEDLINE (31)
- Ebook Central - Academic Complete (26)
- GFMER Free Medical Journals (25)
- Freely Accessible Arts & Humanities Journals (22)
- HighWire Press (Free Journals) (21)
- ROAD: Directory of Open Access Scholarly Resources (12)
- JSTOR Early Journal Content (11)
- DOAJ Directory of Open Access Journals (10)
- Education Resources Information Center (ERIC) (5)
- ERIC - Full Text Only (Discovery) (4)
- Springer Nature OA/Free Journals (4)
- DOAB: Directory of Open Access Books (4)
- JSTOR eBooks: Open Access (4)
- RePEc (4)
- Project MUSE Open Access Books (2)
- OAPEN (2)
-
More options
Journal Title
- Advertising Age (73)
- Catalog Age (131)
- Direct Marketing (558)
- Direct Response (92)
- Dm News (195)
- Marketing (565)
- Marketing Week (112)
- Precision Marketing (316)
- Print Week (131)
- Target Marketing (308)
-
More options
|
||||
 |
INSPIRE LIBRARY - TON DUC THANG UNIVERSITY |  |
(84-028) 37 755 057 | Feedback |
| 19 Nguyen Huu Tho St. Dist.7, HCM |  |
thuvien@tdtu.edu.vn | ||