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1
Psychographic segmentation of the self-employed: An exploratory study
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Article
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Psychographic segmentation of the self-employed: An exploratory study

New England journal of entrepreneurship, 2010-03, Vol.13 (2), p.47-56 [Peer Reviewed Journal]

Published by DigitalCommons©SHU, 2010 ;Copyright College of Business, Sacred Heart University Fall 2010 ;ISSN: 2574-8904 ;ISSN: 1550-333X ;EISSN: 2574-8904 ;DOI: 10.1108/NEJE-13-02-2010-B004

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2
Facebook advertising’s influence on intention-to-purchase and purchase amongst Millennials
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Facebook advertising’s influence on intention-to-purchase and purchase amongst Millennials

Internet research, 2015-08, Vol.25 (4), p.498-526 [Peer Reviewed Journal]

Authors. Published by Emerald Group Publishing Limited. This work is published under the Creative Commons Attribution (CC BY 3.0) Licence. Anyone may reproduce, distribute, translate and create derivative works of the article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. The full terms of this licence may be seen at . ;2015. This work is published under http://creativecommons.org/licenses/by/3.0 (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1066-2243 ;EISSN: 2054-5657 ;DOI: 10.1108/IntR-01-2014-0020

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3
Attractiveness of discount rate versus limited quantity
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Article
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Attractiveness of discount rate versus limited quantity

Asia Pacific journal of innovation and entrepreneurship (Online), 2016-01, Vol.10 (1), p.122-133 [Peer Reviewed Journal]

Hye-Kyung Park, Bong-Sup Shin and Jong-Ho Huh. This work is published under https://creativecommons.org/licenses/by-nc/3.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1395 ;EISSN: 2398-7812 ;DOI: 10.1108/APJIE-12-2016-001

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4
The role of a large competitor’s entry and level of innovativeness in consumer adoption of new products
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The role of a large competitor’s entry and level of innovativeness in consumer adoption of new products

Asia Pacific journal of innovation and entrepreneurship (Online), 2016-01, Vol.10 (1), p.168-182 [Peer Reviewed Journal]

Yongbum Kim and Jayoung Choi. This work is published under https://creativecommons.org/licenses/by-nc/3.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1395 ;EISSN: 2398-7812 ;DOI: 10.1108/APJIE-12-2016-004

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5
Improving new product development (NPD) process by analyzing failure cases
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Improving new product development (NPD) process by analyzing failure cases

Asia Pacific journal of innovation and entrepreneurship (Online), 2016-01, Vol.10 (1), p.134-150 [Peer Reviewed Journal]

Yeon-Hak Kim, Sun-Woong Park and Yeong-Wha Sawng. This work is published under https://creativecommons.org/licenses/by-nc/3.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1395 ;EISSN: 2398-7812 ;DOI: 10.1108/APJIE-12-2016-002

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6
Risk marketing
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Article
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Risk marketing

Journal of CENTRUM cathedra, 2016-03, Vol.9 (1), p.27-51 [Peer Reviewed Journal]

COPYRIGHT 2016 Pontificia Universidad Catolica del Peru - Business Center ;Copyright Emerald Group Publishing Limited 2016 ;ISSN: 1851-6599 ;EISSN: 1851-6599 ;DOI: 10.1108/JCC-08-2016-0008

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7
Antecedents and consequences of sponsor-stadium fit
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Article
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Antecedents and consequences of sponsor-stadium fit

Sport, business and management, 2016-09, Vol.6 (4), p.407-423 [Peer Reviewed Journal]

Makoto Nakazawa, Masayuki Yoshida, Brian S. Gordon ;ISSN: 2042-678X ;EISSN: 2042-6798 ;DOI: 10.1108/SBM-08-2015-0025

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8
The meaning of the organic certification label for the consumer: a cluster analysis
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The meaning of the organic certification label for the consumer: a cluster analysis

Revista de gestão, 2016-10, Vol.23 (4), p.316-325 [Peer Reviewed Journal]

2016 Departamento de Administração, Faculdade de Economia, Administração e Contabilidade da Universidade de São Paulo – FEA/USP ;Copyright REGE, Revista de Gestão Oct 2016 ;ISSN: 1809-2276 ;EISSN: 2177-8736 ;DOI: 10.1016/j.rege.2016.08.001

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9
How does the online service level influence consumers' purchase intentions before a transaction? A formative approach
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How does the online service level influence consumers' purchase intentions before a transaction? A formative approach

European journal of management and business economics, 2016-11, Vol.25 (3), p.111 [Peer Reviewed Journal]

Copyright Elsevier Limited 2016 ;ISSN: 2444-8451 ;EISSN: 2444-8494 ;DOI: 10.1016/j.redeen.2016.04.001

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10
Marketing mix effects on private labels brand equity
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Marketing mix effects on private labels brand equity

European journal of management and business economics, 2016-11, Vol.25 (3), p.168 [Peer Reviewed Journal]

Copyright Elsevier Limited 2016 ;ISSN: 2444-8451 ;EISSN: 2444-8494 ;DOI: 10.1016/j.redeen.2016.09.003

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11
Cause-related marketing: An experimental study about how the product type and the perceived fit may influence the consumer response
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Article
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Cause-related marketing: An experimental study about how the product type and the perceived fit may influence the consumer response

European journal of management and business economics, 2016-11, Vol.25 (3), p.161 [Peer Reviewed Journal]

Copyright Elsevier Limited 2016 ;ISSN: 2444-8451 ;EISSN: 2444-8494 ;DOI: 10.1016/j.redeen.2016.07.001

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12
Strategies and service innovations of haitao business in the Chinese market
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Article
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Strategies and service innovations of haitao business in the Chinese market

Asia Pacific journal of innovation and entrepreneurship (Online), 2016-12, Vol.10 (1), p.101-121 [Peer Reviewed Journal]

Caixia Liu and Jinhwan Hong. This work is published under https://creativecommons.org/licenses/by-nc/3.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1395 ;EISSN: 2398-7812 ;DOI: 10.1108/APJIE-12-2016-012

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13
To immerse or not? Experimenting with two virtual retail environments
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Article
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To immerse or not? Experimenting with two virtual retail environments

Information technology & people (West Linn, Or.), 2017-01, Vol.30 (1), p.163-188 [Peer Reviewed Journal]

Savvas Papagiannidis, Eleonora Pantano, Eric See-To, Charles Dennis, Michael Bourlakis ;2017. This work is published under http://creativecommons.org/licences/by/4.0 (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0959-3845 ;EISSN: 1758-5813 ;DOI: 10.1108/ITP-03-2015-0069

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14
Influence of social media marketing communications on young consumers’ attitudes
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Article
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Influence of social media marketing communications on young consumers’ attitudes

Young consumers, 2017-01, Vol.18 (1), p.19-39 [Peer Reviewed Journal]

Cape Peninsula University of Technology ;Cape Peninsula University of Technology 2017 ;ISSN: 1747-3616 ;EISSN: 1758-7212 ;DOI: 10.1108/YC-07-2016-00622

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15
Enriching the ECSI model using brand strength in the retail setting
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Article
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Enriching the ECSI model using brand strength in the retail setting

European journal of management and business economics, 2017-01, Vol.26 (3), p.294-312 [Peer Reviewed Journal]

Copyright Asociacion Europea de Direccion y Economia de la Empresa 2017 ;ISSN: 2444-8451 ;EISSN: 2444-8494 ;DOI: 10.1108/EJMBE-10-2017-017

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16
Marketing and social networks: a criterion for detecting opinion leaders
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Article
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Marketing and social networks: a criterion for detecting opinion leaders

European journal of management and business economics, 2017-01, Vol.26 (3), p.347-366 [Peer Reviewed Journal]

Copyright Asociacion Europea de Direccion y Economia de la Empresa 2017 ;ISSN: 2444-8451 ;EISSN: 2444-8494 ;DOI: 10.1108/EJMBE-10-2017-020

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17
Attraction factors of shopping centers: Effects of design and eco-natural environment on intention to visit
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Article
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Attraction factors of shopping centers: Effects of design and eco-natural environment on intention to visit

European journal of management and business economics, 2017-01, Vol.26 (2), p.199-219 [Peer Reviewed Journal]

Copyright Asociacion Europea de Direccion y Economia de la Empresa 2017 ;ISSN: 2444-8451 ;EISSN: 2444-8494 ;DOI: 10.1108/EJMBE-07-2017-012

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18
Understanding IPTV churning behaviors: focus on users in South Korea
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Article
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Understanding IPTV churning behaviors: focus on users in South Korea

Asia Pacific journal of innovation and entrepreneurship (Online), 2017-01, Vol.11 (2), p.190-213 [Peer Reviewed Journal]

Myung-Joong Kim, Juil Kim and Sun-Young Park. This work is published under https://creativecommons.org/licenses/by-nc/3.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1395 ;EISSN: 2398-7812 ;DOI: 10.1108/APJIE-08-2017-026

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19
Reputation of multinational companies: Corporate social responsibility and internationalization
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Article
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Reputation of multinational companies: Corporate social responsibility and internationalization

European journal of management and business economics, 2017-01, Vol.26 (3), p.329-346 [Peer Reviewed Journal]

Copyright Asociacion Europea de Direccion y Economia de la Empresa 2017 ;ISSN: 2444-8451 ;EISSN: 2444-8494 ;DOI: 10.1108/EJMBE-10-2017-019

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20
The role of a large competitor’s entry and level of innovativeness in consumer adoption of new products: A comparison between market uncertainty and technological uncertainty
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Article
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The role of a large competitor’s entry and level of innovativeness in consumer adoption of new products: A comparison between market uncertainty and technological uncertainty

Asia Pacific journal of innovation and entrepreneurship (Online), 2017-01, Vol.10 (1), p.168-182 [Peer Reviewed Journal]

ISSN: 2071-1395 ;EISSN: 2398-7812 ;DOI: 10.1108/APJIE-12-2016-004

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