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Results 1 - 20 of 439  for All Library Resources

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Refined by: Database: Taylor & Francis Open Access remove
Result Number Material Type Add to My Shelf Action Record Details and Options
1
The effects of purchase and consumption on beef quality attribute beliefs: a study of tourists visiting Vanuatu
Material Type:
Article
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The effects of purchase and consumption on beef quality attribute beliefs: a study of tourists visiting Vanuatu

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2333605

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2
‘Sexy yes, obesity no’: the role of vloggers in influencing diet food purchase with self-openness moderation
Material Type:
Article
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‘Sexy yes, obesity no’: the role of vloggers in influencing diet food purchase with self-openness moderation

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2351095

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3
Creating a sustainable future: insights into brand marketing in the luxury fashion industry
Material Type:
Article
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Creating a sustainable future: insights into brand marketing in the luxury fashion industry

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2328391

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4
Service failure recovery on customer recovery satisfaction and attitude loyalty for airline industry: the moderating effect of brand authenticity
Material Type:
Article
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Service failure recovery on customer recovery satisfaction and attitude loyalty for airline industry: the moderating effect of brand authenticity

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2296145

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5
Impact of sales promotion on consumer buying behavior in the apparel industry
Material Type:
Article
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Impact of sales promotion on consumer buying behavior in the apparel industry

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2310552

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6
A bibliometric review and content analysis of research trends in sensory marketing
Material Type:
Article
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A bibliometric review and content analysis of research trends in sensory marketing

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2338879

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7
The effect of social media marketing on brand loyalty in the hospitality industry in Zimbabwe: the moderating role of age
Material Type:
Article
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The effect of social media marketing on brand loyalty in the hospitality industry in Zimbabwe: the moderating role of age

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2302311

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8
The influence of endorser credibility and brand credibility on consumer purchase intentions: Exploring mediating mechanisms in the local apparel sector
Material Type:
Article
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The influence of endorser credibility and brand credibility on consumer purchase intentions: Exploring mediating mechanisms in the local apparel sector

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2351119

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9
Determinants of green trust on repurchase intentions: a survey of Quick Service Restaurants in Indonesia
Material Type:
Article
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Determinants of green trust on repurchase intentions: a survey of Quick Service Restaurants in Indonesia

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2318806

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10
Meta-analytic review of online purchase intention: conceptualising the study variables
Material Type:
Article
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Meta-analytic review of online purchase intention: conceptualising the study variables

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2296686

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11
Neuromarketing algorithms’ consumer privacy and ethical considerations: challenges and opportunities
Material Type:
Article
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Neuromarketing algorithms’ consumer privacy and ethical considerations: challenges and opportunities

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2333063

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12
The mediation effect of the urge to buy impulsively on grocery online impulse buying decisions
Material Type:
Article
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The mediation effect of the urge to buy impulsively on grocery online impulse buying decisions

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2316941

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13
The role of cognitive factors in consumers’ perceived value and subscription intention of video streaming platforms: a systematic literature review
Material Type:
Article
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The role of cognitive factors in consumers’ perceived value and subscription intention of video streaming platforms: a systematic literature review

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2329247

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14
Baby boomers’ Over-The-Top (OTT) rush-older customers on new platforms
Material Type:
Article
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Baby boomers’ Over-The-Top (OTT) rush-older customers on new platforms

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2327131

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15
Consumer Support for Hemp By-Products as Food and Feed
Material Type:
Article
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Consumer Support for Hemp By-Products as Food and Feed

Journal of natural fibers, 2024-12, Vol.21 (1) [Peer Reviewed Journal]

ISSN: 1544-0478 ;EISSN: 1544-046X ;DOI: 10.1080/15440478.2024.2309893

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16
Luxury beauty products purchase behaviour of affluent consumers: the role of brand consciousness and brand distinctiveness in Zimbabwe
Material Type:
Article
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Luxury beauty products purchase behaviour of affluent consumers: the role of brand consciousness and brand distinctiveness in Zimbabwe

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2338304

Full text available

17
Demographic analysis of online grocery shopping during the COVID-19 pandemic: a theoretical perspective with an expanded technology acceptance model
Material Type:
Article
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Demographic analysis of online grocery shopping during the COVID-19 pandemic: a theoretical perspective with an expanded technology acceptance model

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2336712

Full text available

18
Consumer buying behavior towards point-of-sale material of halal cosmetic products
Material Type:
Article
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Consumer buying behavior towards point-of-sale material of halal cosmetic products

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2322020

Full text available

19
A bibliometric investigation into the intellectual milieu of research on consumer socialization of children
Material Type:
Article
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A bibliometric investigation into the intellectual milieu of research on consumer socialization of children

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2333292

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20
Unlocking paylater preferences: exploring gen z’s trust dynamics in Indonesia and Malaysia
Material Type:
Article
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Unlocking paylater preferences: exploring gen z’s trust dynamics in Indonesia and Malaysia

Cogent psychology, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1908 ;DOI: 10.1080/23311908.2024.2352962

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Results 1 - 20 of 439  for All Library Resources

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