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Material Type: Article
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Customer orientation, open innovation and enterprise performance, evidence from Ethiopian SMEsCogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2320462Full text available |
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Material Type: Article
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Organizational change and best practices in service startups: what happened during the COVID-19 crisis?Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2320201Full text available |
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Material Type: Article
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An in-depth analysis of digital marketing trends and prospects in small and medium-sized enterprises: utilizing bibliometric mappingCogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2336565Full text available |
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Material Type: Article
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An analysis of the abolition of premium motor spirit (PMS) subsidies in Nigeria: a breach of social contract or climate change action?Discover sustainability, 2024-12, Vol.5 (1), p.71-21 [Peer Reviewed Journal]The Author(s) 2024 ;The Author(s) 2024. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;EISSN: 2662-9984 ;DOI: 10.1007/s43621-024-00252-zFull text available |
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Material Type: Article
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How short video marketing influences purchase intention in social commerce: the role of users’ persona perception, shared values, and individual-level factorsHumanities & social sciences communications, 2024-12, Vol.11 (1), p.290-13 [Peer Reviewed Journal]The Author(s) 2024. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;EISSN: 2662-9992 ;DOI: 10.1057/s41599-024-02808-wFull text available |
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Material Type: Article
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Emerging trends in social media marketing: a retrospective review using data mining and bibliometric analysisFuture business journal, 2024-12, Vol.10 (1), p.23-16 [Peer Reviewed Journal]The Author(s) 2024 ;The Author(s) 2024. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2314-7202 ;EISSN: 2314-7210 ;DOI: 10.1186/s43093-024-00308-6Full text available |
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Material Type: Article
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Sentiment Analysis in the Age of Generative AICustomer needs and solutions, 2024-12, Vol.11 (1) [Peer Reviewed Journal]The Author(s) 2024 ;ISSN: 2196-291X ;EISSN: 2196-2928 ;DOI: 10.1007/s40547-024-00143-4Digital Resources/Online E-Resources |
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8 |
Material Type: Article
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Manipulation by designElectronic markets, 2024-12, Vol.34 (1) [Peer Reviewed Journal]The Author(s) 2024 ;ISSN: 1019-6781 ;EISSN: 1422-8890 ;DOI: 10.1007/s12525-024-00699-yDigital Resources/Online E-Resources |
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Material Type: Article
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Corporate social responsibility marketing; a way to firm performance; an empirical study: case of EgyptFuture business journal, 2024-12, Vol.10 (1), p.20-25 [Peer Reviewed Journal]The Author(s) 2024 ;The Author(s) 2024. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2314-7202 ;EISSN: 2314-7210 ;DOI: 10.1186/s43093-024-00302-yFull text available |
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10 |
Material Type: Article
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Managerial insights for AI/ML implementation: a playbook for successful organizational integrationDiscover Artificial Intelligence, 2024-12, Vol.4 (1), p.22-14 [Peer Reviewed Journal]The Author(s) 2024 ;The Author(s) 2024. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;EISSN: 2731-0809 ;DOI: 10.1007/s44163-023-00100-5Full text available |
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11 |
Material Type: Article
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OPPORTUNITIES AND CHALLENGES FACED BY WOMEN ENTREPRENEURS FOR SUSTAINABLE DEVELOPMENT IN INDIARGSA : Revista de Gestão Social e Ambiental, 2024-09, Vol.18 (3), p.1-20 [Peer Reviewed Journal]2024. This work is published under https://rgsa.emnuvens.com.br/rgsa/about/editorialPolicies#openAccessPolicy (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;EISSN: 1981-982X ;DOI: 10.24857/rgsa.v18n3-073Full text available |
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12 |
Material Type: Article
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The Effects of Brand orientation on Mexican SMEs Business PerformanceAdvances in management and applied economics, 2024-09, Vol.14 (5)2024. This work is published under http://creativecommons.org/licenses/by/2.5/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1792-7544 ;EISSN: 1792-7552Full text available |
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13 |
Material Type: Article
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THE CONTRIBUTION OF MARKETING TO THE DISTRIBUTION OF AGRIFOOD PRODUCTS IN ALBANIA AND THE POSSIBILITY OF IMPORT SUBSTITUTIONRGSA : Revista de Gestão Social e Ambiental, 2024-09, Vol.18 (3), p.1-12 [Peer Reviewed Journal]2024. This work is published under https://rgsa.emnuvens.com.br/rgsa/about/editorialPolicies#openAccessPolicy (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;EISSN: 1981-982X ;DOI: 10.24857/rgsa.vl8n3-080Full text available |
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14 |
Material Type: Article
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Research on Critical Factors in University-Corporation Social ResponsibilityAdvances in management and applied economics, 2024-07, Vol.14 (4)2024. This work is published under http://creativecommons.org/licenses/by/2.5/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1792-7544 ;EISSN: 1792-7552Full text available |
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15 |
Material Type: Article
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ADAPT MODEL FOR APPAREL INDUSTRIES FOR THEIR BETTER PERFORMANCE IN MARKETING and SALESNew Horizons, 2024-06, Vol.18 (1), p.1COPYRIGHT 2024 Knowledge Bylanes ;(c)2024 New Horizons ;ISSN: 1992-4399 ;EISSN: 1992-4399Full text available |
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Material Type: Article
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China Biotechnology 4 Jun 24Industry SnapShots, 2024-06Copyright (c) 2024 Acquisdata Pty Ltd ;EISSN: 2203-2738Full text available |
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17 |
Material Type: Article
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China Automotive 4 Jun 24Industry SnapShots, 2024-06Copyright (c) 2024 Acquisdata Pty Ltd ;EISSN: 2203-2738Full text available |
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18 |
Material Type: Article
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Italy Automotive 4 Jun 24Industry SnapShots, 2024-06Copyright (c) 2024 Acquisdata Pty Ltd ;EISSN: 2203-2738Full text available |
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19 |
Material Type: Article
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New Rules on Local Production of Imported Drugs in ChinaChina Law & Practice, 2024-06Copyright ALM Media Properties, LLC Jun 3, 2024 ;ISSN: 1012-6724 ;EISSN: 2224-6738Full text available |
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Material Type: Article
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Three key ingredients to boost your catering businessPizza Today, 2024-06, Vol.42 (6), p.28-29Copyright Emerald Expositions LLC Jun 2024 ;ISSN: 0743-3115Full text available |