Results 1 - 20 of 431 for All Library Resources
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| Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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The effect of innovation and consumer related factors on consumer resistance to innovationCogent business & management, 2017-01, Vol.4 (1), p.1312058 [Peer Reviewed Journal]2017 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license 2017 ;2017 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. This work is licensed under the Creative Commons Attribution License http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2017.1312058Full text available |
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eWOM, eReferral and gender in the virtual communityMarketing intelligence & planning, 2016-08, Vol.34 (5), p.692-710Emerald Group Publishing Limited ;Emerald Group Publishing Limited 2016 ;ISSN: 0263-4503 ;EISSN: 1758-8049 ;DOI: 10.1108/MIP-05-2015-0090Full text available |
| 3 |
Material Type: Article
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Preference-inconsistent information and cognitive discomfort: a cross-cultural investigationThe Journal of consumer marketing, 2013-07, Vol.30 (5), p.392-399 [Peer Reviewed Journal]Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2013 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/JCM-02-2013-0453Full text available |
| 4 |
Material Type: Article
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Is font size a big deal? A transaction – acquisition utility perspective on comparative price promotionsThe Journal of consumer marketing, 2016-01, Vol.33 (6), p.408-416 [Peer Reviewed Journal]Emerald Group Publishing Limited ;Emerald Group Publishing Limited 2016 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/JCM-10-2015-1587Full text available |
| 5 |
Material Type: Article
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Exploring the role of website quality and hedonism in the formation of e-satisfaction and e-loyaltyJournal of research in interactive marketing, 2017-08, Vol.11 (3), p.246-267 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2017 ;ISSN: 2040-7122 ;EISSN: 2040-7130 ;DOI: 10.1108/JRIM-04-2017-0022Full text available |
| 6 |
Material Type: Article
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Cognitive antecedents and affective consequences of customers’ self-concept in brand management: A conceptual modelInternational journal of contemporary hospitality management, 2019-05, Vol.31 (5), p.2114-2128 [Peer Reviewed Journal]Emerald Publishing Limited 2019 ;ISSN: 0959-6119 ;EISSN: 1757-1049 ;DOI: 10.1108/IJCHM-09-2018-0712Full text available |
| 7 |
Material Type: Article
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Re-examining green purchase behaviour and the green consumer profile: new evidencesManagement decision, 2012-05, Vol.50 (5), p.972-988 [Peer Reviewed Journal]Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2012 ;ISSN: 0025-1747 ;EISSN: 1758-6070 ;DOI: 10.1108/00251741211227726 ;CODEN: MANDA4Full text available |
| 8 |
Material Type: Article
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How does greenwashing affect green branding equity and purchase intention? An empirical researchMarketing intelligence & planning, 2018-09, Vol.36 (7), p.809-824Emerald Publishing Limited ;Emerald Publishing Limited 2018 ;ISSN: 0263-4503 ;EISSN: 1758-8049 ;DOI: 10.1108/MIP-12-2017-0339Full text available |
| 9 |
Material Type: Article
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Saving on Discounts through Accurate Sensing – Salespeople's Estimations of Customer Price Importance and Their Effects on Negotiation SuccessJournal of retailing, 2016-03, Vol.92 (1), p.40-55 [Peer Reviewed Journal]2015 New York University ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2015.08.002 ;CODEN: JLREA3Full text available |
| 10 |
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A citation analysis of corporate social responsibility (1970-2014): insights from Islamic perspectiveJournal of Islamic marketing, 2018-10, Vol.9 (3), p.621-654 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2018 ;ISSN: 1759-0833 ;EISSN: 1759-0841 ;DOI: 10.1108/JIMA-09-2017-0092Full text available |
| 11 |
Material Type: Article
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The Economic Benefits to Retailers from Customer Participation in Proprietary Web PanelsJournal of retailing, 2016-06, Vol.92 (2), p.147-161 [Peer Reviewed Journal]2015 New York University ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2015.12.003 ;CODEN: JLREA3Full text available |
| 12 |
Material Type: Article
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How corporate social responsibility information influences stakeholders' intentionsCorporate social-responsibility and environmental management, 2011-07, Vol.18 (4), p.234-245 [Peer Reviewed Journal]Copyright © 2010 John Wiley & Sons, Ltd. and ERP Environment ;Copyright Wiley Periodicals Inc. Jul/Aug 2011 ;ISSN: 1535-3958 ;EISSN: 1535-3966 ;DOI: 10.1002/csr.245Full text available |
| 13 |
Material Type: Article
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Using framing and credibility to incorporate exercise and fitness in individuals' lifestyleThe Journal of consumer marketing, 2006-06, Vol.23 (4), p.199-207 [Peer Reviewed Journal]Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2006 ;Emerald Group Publishing Limited 2006 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/07363760610674329Full text available |
| 14 |
Material Type: Article
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Simulating attachment to pure-play fashion retailersInternational journal of retail & distribution management, 2012-11, Vol.40 (12), p.975-996 [Peer Reviewed Journal]Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2012 ;ISSN: 0959-0552 ;EISSN: 1758-6690 ;DOI: 10.1108/09590551211274955 ;CODEN: IRDMEQFull text available |
| 15 |
Material Type: Article
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DETERMINANTS OF PURCHASE INTENTION TOWARDS SOCIAL ENTERPRISE PERSONAL CARE BRANDS: A PLS-SEM APPROACHInternational journal of entrepreneurship, 2020-03, Vol.24 (1), p.1-18 [Peer Reviewed Journal]Copyright Jordan Whitney Enterprises, Inc 2020 ;ISSN: 1099-9264 ;EISSN: 1939-4675Full text available |
| 16 |
Material Type: Article
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Determinants and Outcomes of Online Brand Tribalism: Exploring Communities of Massively Multiplayer Online Role Playing Games (MMORPGs)Psychology & marketing, 2014-10, Vol.31 (10), p.853-870 [Peer Reviewed Journal]2014 Wiley Periodicals, Inc. ;Copyright Wiley Periodicals Inc. Oct 2014 ;ISSN: 0742-6046 ;EISSN: 1520-6793 ;DOI: 10.1002/mar.20739Full text available |
| 17 |
Material Type: Article
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Transference and congruence effects on purchase intentions in online stores of multi-channel retailers: initial evidence from the U.S. and South KoreaJournal of the Academy of Marketing Science, 2012-07, Vol.40 (4), p.539-557 [Peer Reviewed Journal]Academy of Marketing Science 2010 ;COPYRIGHT 2012 Springer ;Academy of Marketing Science 2012 ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-010-0239-9 ;CODEN: JAMSDEFull text available |
| 18 |
Material Type: Article
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Gender differences in consumers’ perception of online consumer reviewsElectronic commerce research, 2011-05, Vol.11 (2), p.201-214 [Peer Reviewed Journal]Springer Science+Business Media, LLC 2010 ;Springer Science+Business Media, LLC 2011 ;ISSN: 1389-5753 ;EISSN: 1572-9362 ;DOI: 10.1007/s10660-010-9072-yFull text available |
| 19 |
Material Type: Article
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Social commerce—state-of-the-art and future research directionsElectronic markets, 2016-08, Vol.26 (3), p.269-290 [Peer Reviewed Journal]The Author(s) 2016 ;Institute of Applied Informatics at University of Leipzig 2016 ;ISSN: 1019-6781 ;EISSN: 1422-8890 ;DOI: 10.1007/s12525-016-0225-2Full text available |
| 20 |
Material Type: Article
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Inconsistencies in the behavioural effects of consumer ethnocentrismInternational marketing review, 2017-04, Vol.34 (2), p.166-182 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2017 ;ISSN: 0265-1335 ;EISSN: 1758-6763 ;DOI: 10.1108/IMR-03-2015-0057Full text available |
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