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1
Digerati Glitterati: High-tech Heroes
Material Type:
Review
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Digerati Glitterati: High-tech Heroes

Personnel Review, 2004, Vol.33 (4), p.485-486 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Copyright MCB UP Limited (MCB) 2004 ;ISSN: 0048-3486 ;EISSN: 1758-6933 ;DOI: 10.1108/00483480410539533 ;CODEN: PRRVAQ

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2
How Artificial Intelligence (AI) is Reshaping Retailing
Material Type:
Article
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How Artificial Intelligence (AI) is Reshaping Retailing

Journal of retailing, 2018-12, Vol.94 (4), p.vi-xi [Peer Reviewed Journal]

2018 ;Copyright New York University Dec 2018 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/S0022-4359(18)30076-9

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3
Understanding the role of influencers on live streaming platforms: when tipping makes the difference
Material Type:
Article
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Understanding the role of influencers on live streaming platforms: when tipping makes the difference

European journal of marketing, 2022-11, Vol.56 (10), p.2677-2697 [Peer Reviewed Journal]

Emerald Publishing Limited ;ISSN: 0309-0566 ;EISSN: 1758-7123 ;DOI: 10.1108/EJM-10-2021-0815

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4
A Practice Perspective on Market Evolution: How Craft and Commercial Coffee Firms Expand Practices and Develop Markets
Material Type:
Article
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A Practice Perspective on Market Evolution: How Craft and Commercial Coffee Firms Expand Practices and Develop Markets

Journal of marketing, 2022-11, Vol.86 (6), p.50-69 [Peer Reviewed Journal]

The Author(s) 2022 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1177/00222429221093624

Digital Resources/Online E-Resources

5
Review articles: purpose, process, and structure
Material Type:
Article
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Review articles: purpose, process, and structure

Journal of the Academy of Marketing Science, 2018, Vol.46 (1), p.1-5 [Peer Reviewed Journal]

Academy of Marketing Science 2017 ;COPYRIGHT 2018 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, (2017). All Rights Reserved. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-017-0563-4

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6
Machiavellianism in Alliance Partnerships
Material Type:
Article
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Machiavellianism in Alliance Partnerships

Journal of marketing, 2023-03, Vol.87 (2), p.168-189 [Peer Reviewed Journal]

The Author(s) 2022 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1177/00222429221100186

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7
The Task Bind: Explaining Gender Differences in Managerial Tasks and Performance
Material Type:
Article
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The Task Bind: Explaining Gender Differences in Managerial Tasks and Performance

Administrative science quarterly, 2022-12, Vol.67 (4), p.1049-1092 [Peer Reviewed Journal]

The Author(s) 2022 ;ISSN: 0001-8392 ;EISSN: 1930-3815 ;DOI: 10.1177/00018392221124607

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8
The Impact of Organic Specialist Store Entry on Category Performance at Incumbent Stores
Material Type:
Article
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The Impact of Organic Specialist Store Entry on Category Performance at Incumbent Stores

Journal of marketing, 2023-01, Vol.87 (1), p.97-113 [Peer Reviewed Journal]

The Author(s) 2022 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1177/00222429221090983

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9
Missing the Forest for the Trees: Modular Search and Systemic Inertia as a Response to Environmental Change
Material Type:
Article
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Missing the Forest for the Trees: Modular Search and Systemic Inertia as a Response to Environmental Change

Administrative science quarterly, 2023-03, Vol.68 (1), p.186-227 [Peer Reviewed Journal]

The Author(s) 2022 ;ISSN: 0001-8392 ;EISSN: 1930-3815 ;DOI: 10.1177/00018392221136267

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10
Conducting Research in Marketing with Quasi-Experiments
Material Type:
Article
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Conducting Research in Marketing with Quasi-Experiments

Journal of marketing, 2022-05, Vol.86 (3), p.1-20 [Peer Reviewed Journal]

American Marketing Association 2022 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1177/00222429221082977

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11
Fields of Gold: Scraping Web Data for Marketing Insights
Material Type:
Article
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Fields of Gold: Scraping Web Data for Marketing Insights

Journal of marketing, 2022-09, Vol.86 (5), p.1-20 [Peer Reviewed Journal]

The Author(s) 2022 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1177/00222429221100750

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12
The Future of Physical Stores: Creating Reasons for Customers to Visit
Material Type:
Article
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The Future of Physical Stores: Creating Reasons for Customers to Visit

Journal of retailing, 2023-12, Vol.99 (4), p.532-546 [Peer Reviewed Journal]

ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2023.10.005

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13
Blame the Bot: Anthropomorphism and Anger in Customer–Chatbot Interactions
Material Type:
Article
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Blame the Bot: Anthropomorphism and Anger in Customer–Chatbot Interactions

Journal of marketing, 2022-01, Vol.86 (1), p.132-148 [Peer Reviewed Journal]

The Author(s) 2021 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1177/00222429211045687

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14
Retail Apocalypse or Golden Opportunity for Retail Frontline Management?
Material Type:
Article
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Retail Apocalypse or Golden Opportunity for Retail Frontline Management?

Journal of retailing, 2019-06, Vol.95 (2), p.84-89 [Peer Reviewed Journal]

2019 ;Copyright Elsevier Limited Jun 2019 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2019.06.002

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15
Meta-analysis of augmented reality marketing
Material Type:
Article
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Meta-analysis of augmented reality marketing

Marketing intelligence & planning, 2023-01, Vol.41 (1), p.110-123

Emerald Publishing Limited ;ISSN: 0263-4503 ;EISSN: 1758-8049 ;DOI: 10.1108/MIP-06-2022-0221

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16
Why systematic review papers and meta-analyses matter: an introduction to the special issue on generalizations in marketing
Material Type:
Article
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Why systematic review papers and meta-analyses matter: an introduction to the special issue on generalizations in marketing

Journal of the Academy of Marketing Science, 2020-05, Vol.48 (3), p.351-359 [Peer Reviewed Journal]

Academy of Marketing Science 2020 ;COPYRIGHT 2020 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, (2020). All Rights Reserved. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-020-00721-7

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17
When the Medium Is the Message: A Meta-Analysis of Creative Media Advertising Effects
Material Type:
Article
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When the Medium Is the Message: A Meta-Analysis of Creative Media Advertising Effects

Journal of advertising, 2024-03, Vol.53 (2), p.278-295 [Peer Reviewed Journal]

2023 The Author(s). Published with license by Taylor & Francis Group, LLC. 2023 ;ISSN: 0091-3367 ;EISSN: 1557-7805 ;DOI: 10.1080/00913367.2023.2186986

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18
Attribute Embedding: Learning Hierarchical Representations of Product Attributes from Consumer Reviews
Material Type:
Article
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Attribute Embedding: Learning Hierarchical Representations of Product Attributes from Consumer Reviews

Journal of marketing, 2022-11, Vol.86 (6), p.155-175 [Peer Reviewed Journal]

The Author(s) 2021 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1177/00222429211047822

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19
Re-imagining the physical store
Material Type:
Article
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Re-imagining the physical store

Journal of retailing, 2023-12, Vol.99 (4), p.481-486 [Peer Reviewed Journal]

ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2023.11.008

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20
How and when do exporters benefit from an international adaptation strategy? The moderating effect of formal and informal institutional distance
Material Type:
Article
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How and when do exporters benefit from an international adaptation strategy? The moderating effect of formal and informal institutional distance

International marketing review, 2022-11, Vol.39 (6), p.1390-1416 [Peer Reviewed Journal]

Emerald Publishing Limited ;ISSN: 0265-1335 ;EISSN: 1758-6763 ;DOI: 10.1108/IMR-01-2021-0007

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