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21
SPONSORSHIP-LINKED MARKETING: OPENING THE BLACK BOX
SPONSORSHIP-LINKED MARKETING: OPENING THE BLACK BOX
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SPONSORSHIP-LINKED MARKETING: OPENING THE BLACK BOX

Journal of advertising, 2005-07, Vol.34 (2), p.21-42 [Peer Reviewed Journal]

Copyright Taylor & Francis Group, LLC 2005 ;Copyright 2005 American Academy of Advertising ;COPYRIGHT 2005 Taylor & Francis Group LLC ;Copyright American Academy of Advertising Summer 2005 ;ISSN: 0091-3367 ;EISSN: 1557-7805 ;DOI: 10.1080/00913367.2005.10639194 ;CODEN: JOADD7

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22
Exploring the gap between attitudes and behaviour: Understanding why consumers buy or do not buy organic food
Exploring the gap between attitudes and behaviour: Understanding why consumers buy or do not buy organic food
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Exploring the gap between attitudes and behaviour: Understanding why consumers buy or do not buy organic food

British food journal (1966), 2005-01, Vol.107 (8), p.606-625 [Peer Reviewed Journal]

Copyright Emerald Group Publishing, Limited 2005 ;ISSN: 0007-070X ;EISSN: 1758-4108 ;DOI: 10.1108/00070700510611002 ;CODEN: BFOJA9

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23
Subjective norms, attitudes and intentions of Finnish consumers in buying organic food
Subjective norms, attitudes and intentions of Finnish consumers in buying organic food
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Subjective norms, attitudes and intentions of Finnish consumers in buying organic food

British food journal (1966), 2005-12, Vol.107 (11), p.808-822 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Copyright Emerald Group Publishing, Limited 2005 ;ISSN: 0007-070X ;EISSN: 1758-4108 ;DOI: 10.1108/00070700510629760 ;CODEN: BFOJA9

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24
CONGRUENCE EFFECTS IN SPONSORSHIP: The Mediating Role of Sponsor Credibility and Consumer Attributions of Sponsor Motive
CONGRUENCE EFFECTS IN SPONSORSHIP: The Mediating Role of Sponsor Credibility and Consumer Attributions of Sponsor Motive
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CONGRUENCE EFFECTS IN SPONSORSHIP: The Mediating Role of Sponsor Credibility and Consumer Attributions of Sponsor Motive

Journal of advertising, 2004, Vol.33 (1), p.30-42 [Peer Reviewed Journal]

Copyright Taylor & Francis Group, LLC 2004 ;Copyright 2004 American Academy of Advertising ;COPYRIGHT 2004 Taylor & Francis Group LLC ;Copyright American Academy of Advertising Spring 2004 ;ISSN: 0091-3367 ;EISSN: 1557-7805 ;DOI: 10.1080/00913367.2004.10639151 ;CODEN: JOADD7

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25
On the Depth and Dynamics of Online Search Behavior
On the Depth and Dynamics of Online Search Behavior
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On the Depth and Dynamics of Online Search Behavior

Management science, 2004-03, Vol.50 (3), p.299-308 [Peer Reviewed Journal]

Copyright 2004 INFORMS ;Copyright Institute for Operations Research and the Management Sciences Mar 2004 ;ISSN: 0025-1909 ;EISSN: 1526-5501 ;DOI: 10.1287/mnsc.1040.0194 ;CODEN: MNSCDI

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26
Co-creation experiences: The next practice in value creation
Co-creation experiences: The next practice in value creation
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Co-creation experiences: The next practice in value creation

Journal of interactive marketing, 2004, Vol.18 (3), p.5-14 [Peer Reviewed Journal]

2004 Direct Marketing Educational Foundation, Inc. Originally published in [2004] by Wiley Periodicals, Inc. ;2004 Wiley Periodicals, Inc. and Direct Marketing Educational Foundation, Inc. ;Copyright © 2004 Wiley Periodicals, Inc., A Wiley Company ;ISSN: 1094-9968 ;EISSN: 1520-6653 ;DOI: 10.1002/dir.20015

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27
Promoting sustainable consumption: Determinants of green purchases by Swiss consumers
Promoting sustainable consumption: Determinants of green purchases by Swiss consumers
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Promoting sustainable consumption: Determinants of green purchases by Swiss consumers

Psychology & marketing, 2003-10, Vol.20 (10), p.883-902 [Peer Reviewed Journal]

Copyright © 2003 Wiley Periodicals, Inc. ;Copyright Wiley Periodicals Inc. Oct 2003 ;ISSN: 0742-6046 ;EISSN: 1520-6793 ;DOI: 10.1002/mar.10101

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28
'Most advanced, yet acceptable': Typicality and novelty as joint predictors of aesthetic preference in industrial design
'Most advanced, yet acceptable': Typicality and novelty as joint predictors of aesthetic preference in industrial design
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'Most advanced, yet acceptable': Typicality and novelty as joint predictors of aesthetic preference in industrial design

The British journal of psychology, 2003-02, Vol.94 (1), p.111-124 [Peer Reviewed Journal]

2003 The British Psychological Society ;2003 INIST-CNRS ;COPYRIGHT 2003 John Wiley & Sons, Inc. ;Copyright British Psychological Society Feb 2003 ;ISSN: 0007-1269 ;EISSN: 2044-8295 ;DOI: 10.1348/000712603762842147 ;PMID: 12648393 ;CODEN: BJSGAE

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29
Consumers' Perceptions of Corporate Social Responsibilities: A Cross-Cultural Comparison
Consumers' Perceptions of Corporate Social Responsibilities: A Cross-Cultural Comparison
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Consumers' Perceptions of Corporate Social Responsibilities: A Cross-Cultural Comparison

Journal of business ethics, 2001-03, Vol.30 (1), p.57-72 [Peer Reviewed Journal]

Copyright 2001 Kluwer Academic Publishers ;Copyright Kluwer Academic Publishers Group Mar 2001 ;ISSN: 0167-4544 ;EISSN: 1573-0697 ;DOI: 10.1023/a:1006433928640 ;CODEN: JBUEDJ

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30
Internet Users' Information Privacy Concerns (IUIPC): The Construct, the Scale, and a Causal Model
Internet Users' Information Privacy Concerns (IUIPC): The Construct, the Scale, and a Causal Model
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Internet Users' Information Privacy Concerns (IUIPC): The Construct, the Scale, and a Causal Model

Information systems research, 2004-12, Vol.15 (4), p.336-355 [Peer Reviewed Journal]

2004 INFORMS ;Copyright Institute for Operations Research and the Management Sciences Dec 2004 ;ISSN: 1047-7047 ;EISSN: 1526-5536 ;DOI: 10.1287/isre.1040.0032

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31
A Three-Component Model of Customer Commitment to Service Providers
A Three-Component Model of Customer Commitment to Service Providers
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A Three-Component Model of Customer Commitment to Service Providers

Journal of the Academy of Marketing Science, 2004-06, Vol.32 (3), p.234-250 [Peer Reviewed Journal]

Copyright SAGE PUBLICATIONS, INC. Summer 2004 ;Academy of Marketing Science 2004. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070304263332 ;CODEN: JAMSDE

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32
The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty
The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty
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The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty

Journal of marketing, 2001-04, Vol.65 (2), p.81-93 [Peer Reviewed Journal]

Copyright 2001 American Marketing Association ;Copyright American Marketing Association Apr 2001 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1509/jmkg.65.2.81.18255 ;CODEN: JMKTAK

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33
Long-Term Contracting with Markovian Consumers
Long-Term Contracting with Markovian Consumers
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Long-Term Contracting with Markovian Consumers

The American economic review, 2005-06, Vol.95 (3), p.637-658 [Peer Reviewed Journal]

Copyright 1998-2005 American Economic Association ;Copyright American Economic Association Jun 2005 ;ISSN: 0002-8282 ;EISSN: 1944-7981 ;DOI: 10.1257/0002828054201369 ;CODEN: AENRAA

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34
Investments in Consumer Relationships: A Cross-Country and Cross-Industry Exploration
Investments in Consumer Relationships: A Cross-Country and Cross-Industry Exploration
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Investments in Consumer Relationships: A Cross-Country and Cross-Industry Exploration

Journal of marketing, 2001-10, Vol.65 (4), p.33-50 [Peer Reviewed Journal]

Copyright 2001 American Marketing Association ;Copyright American Marketing Association Oct 2001 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1509/jmkg.65.4.33.18386 ;CODEN: JMKTAK

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35
Overchoice and Assortment Type: When and Why Variety Backfires
Overchoice and Assortment Type: When and Why Variety Backfires
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Overchoice and Assortment Type: When and Why Variety Backfires

Marketing science (Providence, R.I.), 2005-07, Vol.24 (3), p.382-395 [Peer Reviewed Journal]

Copyright 2005 INFORMS ;Copyright Institute for Operations Research and the Management Sciences Summer 2005 ;ISSN: 0732-2399 ;EISSN: 1526-548X ;DOI: 10.1287/mksc.1040.0109 ;CODEN: MARSE5

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36
Local consumption cultures in a globalizing world
Local consumption cultures in a globalizing world
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Local consumption cultures in a globalizing world

Transactions - Institute of British Geographers (1965), 2004-06, Vol.29 (2), p.165-178 [Peer Reviewed Journal]

Copyright 2003 Royal Geographical Society ;ISSN: 0020-2754 ;EISSN: 1475-5661 ;DOI: 10.1111/j.0020-2754.2004.00123.x

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37
Strategic Bundling of Products and Prices: A New Synthesis for Marketing
Strategic Bundling of Products and Prices: A New Synthesis for Marketing
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Article 		Add to My Research

Strategic Bundling of Products and Prices: A New Synthesis for Marketing

Journal of marketing, 2002-01, Vol.66 (1), p.55-72 [Peer Reviewed Journal]

Copyright 2002 American Marketing Association ;Copyright American Marketing Association Jan 2002 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1509/jmkg.66.1.55.18455 ;CODEN: JMKTAK

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38
Consumer Learning, Brand Loyalty, and Competition
Consumer Learning, Brand Loyalty, and Competition
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Article 		Add to My Research

Consumer Learning, Brand Loyalty, and Competition

Marketing science (Providence, R.I.), 2004, Vol.23 (1), p.134-145 [Peer Reviewed Journal]

Copyright 2004 Institute for Operations Research and the Management Sciences ;Copyright Institute for Operations Research and the Management Sciences Winter 2004 ;ISSN: 0732-2399 ;EISSN: 1526-548X ;DOI: 10.1287/mksc.1030.0044 ;CODEN: MARSE5

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39
The Hyperbolic Consumption Model: Calibration, Simulation, and Empirical Evaluation
The Hyperbolic Consumption Model: Calibration, Simulation, and Empirical Evaluation
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Article 		Add to My Research

The Hyperbolic Consumption Model: Calibration, Simulation, and Empirical Evaluation

The Journal of economic perspectives, 2001-07, Vol.15 (3), p.47-68 [Peer Reviewed Journal]

Copyright 2001 American Economic Association ;Copyright American Economic Association Summer 2001 ;ISSN: 0895-3309 ;EISSN: 1944-7965 ;DOI: 10.1257/jep.15.3.47

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40
Optimal Expectations
Optimal Expectations
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Optimal Expectations

The American economic review, 2005-09, Vol.95 (4), p.1092-1118 [Peer Reviewed Journal]

Copyright 1998-2005 American Economic Association ;Copyright American Economic Association Sep 2005 ;ISSN: 0002-8282 ;EISSN: 1944-7981 ;DOI: 10.1257/0002828054825493 ;CODEN: AENRAA

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