Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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1 |
Material Type: Book
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Business School Research: Excellence, Academic Quality and Positive ImpactISBN: 1040019242 ;ISBN: 1032734566 ;ISBN: 9781040019306 ;ISBN: 9781003467410 ;ISBN: 1040019307 ;ISBN: 1003467415 ;ISBN: 9781032734569 ;ISBN: 9781040019245 ;DOI: 10.4324/9781003467410Digital Resources/Online E-Resources |
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2 |
Material Type: Book
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Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer JourneyISBN: 9781800433892 ;ISBN: 1800433891 ;EISBN: 9781800433885 ;EISBN: 1800433883 ;OCLC: 1223093127Full text available |
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3 |
Material Type: Book
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The Organic Growth Playbook: Activate High-Yield Behaviors to Achieve Extraordinary Results - Every TimeISBN: 9781839826870 ;ISBN: 1839826878 ;EISBN: 9781839826849 ;EISBN: 1839826843 ;OCLC: 1182855580Full text available |
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4 |
Material Type: Book
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Examining the Role of Well-Being in the Marketing DisciplineISBN: 9781789739459 ;ISBN: 1789739454 ;ISBN: 9781789739466 ;ISBN: 1789739462 ;EISBN: 9781789739459 ;EISBN: 1789739454 ;OCLC: 1114965408Full text available |
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5 |
Material Type: Book
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Strategic Tendering for Professional Services: Win More, Lose LessISBN: 9780749478520 ;ISBN: 0749478527 ;ISBN: 9780749478513 ;ISBN: 0749478519 ;EISBN: 9780749478520 ;EISBN: 0749478527 ;OCLC: 974372555 ;LCCallNum: HD69.P75 .F85 2017Full text available |
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6 |
Material Type: Book
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Pricing of Consumer Innovationshttps://creativecommons.org/licenses/by-nc-nd/4.0/legalcode ;ISBN: 9783832555108 ;ISBN: 3832555102 ;DOI: 10.30819/5510Full text available |
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7 |
Material Type: Book
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Sales growth: 5 proven strategies from the world's sales leadersISBN: 9781119281085 ;ISBN: 1119281083 ;EISBN: 1119281067 ;EISBN: 9781119281061 ;EISBN: 9781119281092 ;EISBN: 1119281091Full text available |
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8 |
Material Type: Book
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Corporate Social Responsibility and SMEs: Impacts and Institutional DriversISBN: 9781003216483 ;ISBN: 1032106727 ;ISBN: 1032106719 ;ISBN: 9781000523256 ;ISBN: 100321648X ;ISBN: 9781032106724 ;ISBN: 9781032106717 ;ISBN: 100052325X ;DOI: 10.4324/9781003216483Digital Resources/Online E-Resources |
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9 |
Material Type: Book
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User Satisfaction with Personalised Internet ApplicationsDOI: 10.3726/b14001 ;OCLC: 1083017624Digital Resources/Online E-Resources |
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10 |
Material Type: Book
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Regulating Content on Social Media: Copyright, Terms of Service and Technological FeaturesISBN: 9781787351721 ;ISBN: 1787351769 ;ISBN: 1787351726 ;ISBN: 9781787351752 ;ISBN: 9781787351769 ;ISBN: 9781787351745 ;ISBN: 1787351734 ;ISBN: 1787351750 ;ISBN: 9781787351738 ;ISBN: 1787351742 ;EISBN: 1787351718 ;EISBN: 9781787351714 ;EISBN: 9781787351745 ;EISBN: 1787351742 ;DOI: 10.14324/111.9781787351714 ;OCLC: OCN: 1030822507 ;OCLC: 1030822507Full text available |
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11 |
Material Type: Book Chapter
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An Exploration of Networks in Value Cocreation: A Service-Ecosystems ViewSpecial Issue – Toward a Better Understanding of the Role of Value in Markets and Marketing, 2012, Vol.9, p.13-50 [Peer Reviewed Journal]Emerald Group Publishing Limited ;ISSN: 1548-6435 ;ISBN: 1780529120 ;ISBN: 9781780529127 ;EISSN: 1944-7035 ;EISBN: 1780529139 ;EISBN: 9781780529134 ;DOI: 10.1108/S1548-6435(2012)0000009006 ;OCLC: 795895104 ;LCCallNum: HB201 -- .T69 2012ebFull text available |
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12 |
Material Type: Book
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A Practitioner's Guide to Account-Based Marketing: Accelerating Growth in Strategic AccountsISBN: 0749479892 ;ISBN: 9780749479893 ;ISBN: 0749479906 ;ISBN: 9780749479909 ;EISBN: 0749479906 ;EISBN: 9780749479909 ;OCLC: 969973790 ;LCCallNum: HF5415.1265 .B87 2017Full text available |
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13 |
Material Type: Book
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Hacking Sales: The Playbook for Building a High-Velocity Sales MachineISBN: 1119281644 ;ISBN: 9781119281641 ;EISBN: 9781119281658 ;EISBN: 1119281652 ;EISBN: 9781119281672 ;EISBN: 1119281679 ;OCLC: 950909901Full text available |
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14 |
Material Type: Book Chapter
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The Nature and Understanding of Value: A Service-Dominant Logic PerspectiveSpecial Issue – Toward a Better Understanding of the Role of Value in Markets and Marketing, 2012, Vol.9, p.1-12 [Peer Reviewed Journal]Emerald Group Publishing Limited ;ISSN: 1548-6435 ;ISBN: 1780529120 ;ISBN: 9781780529127 ;EISSN: 1944-7035 ;EISBN: 1780529139 ;EISBN: 9781780529134 ;DOI: 10.1108/S1548-6435(2012)0000009005 ;OCLC: 795895104 ;LCCallNum: HB201 -- .T69 2012ebFull text available |
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15 |
Material Type: Book
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Segmentierung von Kundendienstleistungen auf investiven Maerkten: Dargestellt am Beispiel von Personal ComputernISBN: 9783631750896 ;ISBN: 3631750897 ;DOI: 10.3726/b13639 ;OCLC: OCN: 1082995515 ;OCLC: 1082995515Full text available |
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16 |
Material Type: Book
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Strategische Marketingplanung in Warenhaeusern: Anwendung der Portfolio-MethodeISBN: 3631750943 ;ISBN: 9783631750940 ;DOI: 10.3726/b13645 ;OCLC: OCN: 1082959184 ;OCLC: 1082959184Full text available |
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17 |
Material Type: Book
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Pricing of Consumer InnovationsISBN: 9783832555108 ;ISBN: 3832555102 ;DOI: 10.30819/5510Full text available |
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18 |
Material Type: Book
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Grow, Build, Sell, Live: A Practical Guide to Running and Building an Agency and Enjoying ItISBN: 1787568865 ;ISBN: 9781787568860 ;EISBN: 9781787568853 ;EISBN: 1787568857 ;OCLC: 1120690873Full text available |
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19 |
Material Type: Book Chapter
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Designing Business Models for Value Co-CreationSpecial Issue – Toward a Better Understanding of the Role of Value in Markets and Marketing, 2012, Vol.9, p.51-78 [Peer Reviewed Journal]Emerald Group Publishing Limited ;ISSN: 1548-6435 ;ISBN: 1780529120 ;ISBN: 9781780529127 ;EISSN: 1944-7035 ;EISBN: 1780529139 ;EISBN: 9781780529134 ;DOI: 10.1108/S1548-6435(2012)0000009007 ;OCLC: 795895104 ;LCCallNum: HB201 -- .T69 2012ebFull text available |
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20 |
Material Type: Book
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Die Relevanz der Unternehmensmarke: Ein Beitrag zum Markenmanagement bei unterschiedlichen StakeholderinteressenISBN: 9783631750377 ;ISBN: 3631750374 ;DOI: 10.3726/b13593 ;OCLC: OCN: 1083018037 ;OCLC: 1083018037Full text available |