Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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21 |
Material Type: Article
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The rise of online food delivery culture during the COVID-19 pandemic: an analysis of intention and its associated riskEuropean journal of management and business economics, 2024-03, Vol.33 (1), p.54-73 [Peer Reviewed Journal]Wai Chuen Poon and Serene En Hui Tung. This work is published under http://creativecommons.org/licences/by/4.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2444-8451 ;EISSN: 2444-8494 ;DOI: 10.1108/EJMBE-04-2021-0128Full text available |
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22 |
Material Type: Article
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Influence of cartoon characters on generation alpha in purchase decisionsYoung consumers, 2022-05, Vol.23 (2), p.282-303 [Peer Reviewed Journal]Emerald Publishing Limited. ;ISSN: 1747-3616 ;EISSN: 1758-7212 ;DOI: 10.1108/YC-06-2021-1342Full text available |
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23 |
Material Type: Article
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Exploring consumers’ purchase intention in social commerce: An empirical study based on trust, argument quality, and social presenceAsia Pacific journal of marketing and logistics, 2019-03, Vol.31 (2), p.378-397 [Peer Reviewed Journal]Emerald Publishing Limited 2019 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-05-2018-0170Full text available |
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24 |
Material Type: Article
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The role of virtual try-on technology in online purchase decision from consumers’ aspectInternet research, 2019-06, Vol.29 (3), p.529-551 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;ISSN: 1066-2243 ;EISSN: 2054-5657 ;DOI: 10.1108/IntR-12-2017-0540Full text available |
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25 |
Material Type: Article
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The roles of hedonistic, utilitarian incentives and government policies affecting customer attitudes and purchase intention towards green productsInternational review on public and nonprofit marketing, 2022-12, Vol.19 (4), p.709-735 [Peer Reviewed Journal]The Author(s), under exclusive licence to Springer-Verlag GmbH Germany, part of Springer Nature 2021 ;The Author(s), under exclusive licence to Springer-Verlag GmbH Germany, part of Springer Nature 2021. ;ISSN: 1865-1984 ;EISSN: 1865-1992 ;DOI: 10.1007/s12208-021-00325-zFull text available |
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26 |
Material Type: Article
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How mindfulness reduces BNPL usage and how that relates to overall well-beingEuropean journal of marketing, 2023-01, Vol.57 (2), p.325-359 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0309-0566 ;EISSN: 1758-7123 ;DOI: 10.1108/EJM-11-2021-0923Full text available |
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27 |
Material Type: Article
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Impact of different types of in-store displays on consumer purchase behaviorJournal of retailing, 2022-10, Vol.98 (3), p.432-452 [Peer Reviewed Journal]2021 ;Copyright Elsevier Limited Oct 2022 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2021.10.002Full text available |
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28 |
Material Type: Article
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From tablet to table: How augmented reality influences food desirabilityJournal of the Academy of Marketing Science, 2023-05, Vol.51 (3), p.503-529 [Peer Reviewed Journal]The Author(s) 2022 ;The Author(s) 2022. ;The Author(s) 2022. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-022-00919-x ;PMID: 36589144Full text available |
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29 |
Material Type: Article
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The dynamic stimulus of social media marketing on purchase intention of Indonesian airline products and servicesAsia Pacific journal of marketing and logistics, 2021-01, Vol.33 (2), p.561-583 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-07-2019-0442Full text available |
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30 |
Material Type: Article
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Factors affecting eco-friendly purchase intention: subjective norms and ecological consciousness as moderatorsCogent business & management, 2022-12, Vol.9 (1), p.1-16 [Peer Reviewed Journal]2022 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2022 ;2022 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. This work is licensed under the Creative Commons Attribution License http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2022.2148334Full text available |
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31 |
Material Type: Conference Proceeding
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What You See is (Not) What You Get: Adverse Effects of Augmented Reality on Persuasion - G8Advances in Consumer Research, 2022, Vol.50, p.792 [Peer Reviewed Journal]Copyright Association for Consumer Research 2022 ;ISSN: 0098-9258Full text available |
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32 |
Material Type: Article
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Combining corporate environmental sustainability and customer experience management to build an integrated model for decision-makingManagement decision, 2023, Vol.61 (13), p.54-84 [Peer Reviewed Journal]Francesco Calza, Annarita Sorrentino and Ilaria Tutore ;Francesco Calza, Annarita Sorrentino and Ilaria Tutore. This work is published under http://creativecommons.org/licences/by/4.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0025-1747 ;EISSN: 1758-6070 ;DOI: 10.1108/MD-05-2022-0613Full text available |
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33 |
Material Type: Article
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Factors affecting eWOM credibility, information adoption and purchase intention on Generation Y: a case from ThailandJournal of enterprise information management, 2021-04, Vol.34 (3), p.838-859 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1741-0398 ;EISSN: 1758-7409 ;DOI: 10.1108/JEIM-04-2019-0118Full text available |
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34 |
Material Type: Article
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Modeling tourists’ preference between hotels and peer-to-peer (P2P) sharing accommodation: a pre- and post-COVID-19 comparisonInternational journal of contemporary hospitality management, 2023-03, Vol.35 (4), p.1423-1447 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0959-6119 ;EISSN: 1757-1049 ;DOI: 10.1108/IJCHM-12-2021-1556Full text available |
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35 |
Material Type: Article
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ThinkBox: Consumer buying behavior: IPMA – the technique that deepens the analysis and suggests management strategiesRAUSP management journal, 2023-11, Vol.58 (4), p.363-369 [Peer Reviewed Journal]Mário Duarte Dos Santos Machado and Paulo Henrique Bertucci Ramos. ;Mário Duarte Dos Santos Machado and Paulo Henrique Bertucci Ramos. This work is published under http://creativecommons.org/licences/by/4.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;This work is licensed under a Creative Commons Attribution 4.0 International License. ;ISSN: 2531-0488 ;EISSN: 2531-0488 ;DOI: 10.1108/RAUSP-10-2023-275Full text available |
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36 |
Material Type: Article
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DETERMINANTS OF ONLINE REVIEW CREDIBILITY AND ITS IMPACT ON CONSUMERS' PURCHASE INTENTIONJournal of electronic commerce research, 2019, Vol.20 (1), p.1-20 [Peer Reviewed Journal]Copyright Journal of Electronic Commerce Research 2019 ;ISSN: 1938-9027 ;EISSN: 1526-6133Full text available |
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37 |
Material Type: Article
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Measuring psychographics to assess purchase intention and willingness to payThe Journal of consumer marketing, 2012-06, Vol.29 (4), p.280-292 [Peer Reviewed Journal]Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2012 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/07363761211237353Full text available |
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38 |
Material Type: Article
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In sharing economy we trust: the effects of host attributes on short-term rental purchasesInternational journal of contemporary hospitality management, 2017-01, Vol.29 (11), p.2962-2976 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2017 ;ISSN: 0959-6119 ;EISSN: 1757-1049 ;DOI: 10.1108/IJCHM-08-2016-0480Full text available |
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39 |
Material Type: Article
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Digital Transformation of Marketing Strategies during a Pandemic: Evidence from an Emerging Economy during COVID-19Sustainability, 2021-06, Vol.13 (12), p.6735 [Peer Reviewed Journal]2021 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1050 ;EISSN: 2071-1050 ;DOI: 10.3390/su13126735Full text available |
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40 |
Material Type: Article
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Recommendation matters: how does your social capital engage you in eWOM?The Journal of consumer marketing, 2022-11, Vol.39 (7), p.691-707 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/JCM-08-2021-4842Full text available |