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Journal Of Islamic Marketing
| Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
|---|---|---|---|
| 1 |
Material Type: Article
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Religiosity moderates the relationship between ego-defensive function and attitude towards advertisingJournal of Islamic marketing, 2016-03, Vol.7 (1), p.15-36 [Peer Reviewed Journal]Emerald Group Publishing Limited ;Emerald Group Publishing Limited 2016 ;ISSN: 1759-0833 ;EISSN: 1759-0841 ;DOI: 10.1108/JIMA-11-2014-0074Full text available |
| 2 |
Material Type: Article
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The influence of attitude functions on Muslim consumer attitude towards social media advertising: a case of bubble teaJournal of Islamic marketing, 2022-11, Vol.13 (11), p.2308-2330 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1759-0833 ;EISSN: 1759-0833 ;EISSN: 1759-0841 ;DOI: 10.1108/JIMA-01-2021-0015Full text available |
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