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Material Type: Article
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Zlatko Matijević: Ljudi, stranke, događaji. Prizori iz hrvatske političke povijestiDruštvena istraživanja, 2019-11, Vol.28 (4), p.739-742 [Peer Reviewed Journal]COPYRIGHT 2019 Institut Drustvenih Znanosti Ivo Pilar ;ISSN: 1330-0288 ;EISSN: 1848-6096 ;DOI: 10.5559/di.28.4.11 ;CODEN: DSTRE5Full text available |
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Material Type: Article
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Generation Z buying behavior change in the COVID-19 pandemic contextinfo:eu-repo/semantics/openAccess http://rightsstatements.org/vocab/InC/1.0 ;ISSN: 0353-359X ;EISSN: 1847-2206 ;DOI: 10.51680/ev.34.2.9Full text available |
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Material Type: Article
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Contributions of Functional Magnetic Resonance Imaging in Market Research: Obstacles and Perspectivesinfo:eu-repo/semantics/openAccess http://rightsstatements.org/vocab/InC/1.0 ;ISSN: 0353-4790 ;ISSN: 1849-1383 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2021.33.2.185Full text available |
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Material Type: Article
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Direktna marketinška komunikacija promatrana kroz prizmu supkultura generacije Y i ZSuvremene teme, 2023-12, Vol.14 (1), p.29-45ISSN: 1849-2428 ;EISSN: 1847-2397 ;DOI: 10.46917/st.14.1.2Full text available |
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Material Type: Article
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UTJECAJ MARKETINGA ODNOSA NA ZADOVOLJSTVO I LOJALNOST KLIJENATA U LUKSUZNIM HOTELIMAEkonomska misao i praksa, 2022-06, Vol.31 (1), p.189-210 [Peer Reviewed Journal]ISSN: 1330-1039 ;EISSN: 1848-963X ;DOI: 10.17818/EMIP/2022/1.9Full text available |
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Material Type: Article
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“Highlander Adventure of a Lifetime” Avantura u vremenu komodifikacije outdoor aktivnostiEtnološka tribina, 2022-12, Vol.52 (45), p.177-190 [Peer Reviewed Journal]ISSN: 0351-1944 ;EISSN: 1848-9540 ;DOI: 10.15378/1848-9540.2022.45.08Full text available |
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Material Type: Article
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Persuazivna komunikacija u političkom marketinguIn medias res (Zagreb, Online), 2022-09, Vol.11 (21), p.3561-3581 [Peer Reviewed Journal]ISSN: 1848-6304 ;EISSN: 1848-6304 ;DOI: 10.46640/imr.11.21.9Full text available |
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Material Type: Article
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Marketing communication of prevention measures during the pandemic in CroatiaSuvremene teme, 2022-12, Vol.13 (1), p.57-73Copyright Political Science Research Centre 2022 ;ISSN: 1849-2428 ;ISSN: 1847-2397 ;EISSN: 1847-2397 ;DOI: 10.46917/st.13.1.3Full text available |
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Material Type: Article
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Segmentacija tržišta visokog obrazovanjaElektronički Zbornik Radova Veleučilišta u Šibeniku, 2021, Vol.15 (1-2), p.151-169 [Peer Reviewed Journal]ISSN: 1846-6656 ;EISSN: 1846-6656 ;DOI: 10.51650/ezrvs.15.1-2.10Full text available |
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Material Type: Article
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The Perceived Value of Higher Education and University Competitiveness - The Rubik Cube MetaphorReview of Innovation and Competitiveness, 2021-01, Vol.7 (1), p.33-59 [Peer Reviewed Journal]2021. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. This is sourced from HRČAK - Portal of scientific journals of Croatia. ;ISSN: 1849-8795 ;EISSN: 1849-9015 ;DOI: 10.32728/ric.2021.71/2Full text available |
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Material Type: Article
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Novi svijet za marketing muzeja? Suočavanje sa starim nedoumicama pri izazivanju novih tržišnih prilikaTržište, 2014-12, Vol.26 (2), p.199-214 [Peer Reviewed Journal]ISSN: 0353-4790 ;EISSN: 1849-1383Full text available |
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12 |
Material Type: Article
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Do-it-yourself Marketing and Digital Marketing Adoption: Evidence from a Developing CountryBusiness Systems Research, 2021-12, Vol.12 (2), p.1-16 [Peer Reviewed Journal]2021. This work is published under http://creativecommons.org/licenses/by/4.0 (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1847-9375 ;ISSN: 1847-8344 ;EISSN: 1847-9375 ;DOI: 10.2478/bsrj-2021-0016Full text available |
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13 |
Material Type: Article
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Žena u borbi / Žena u modi: Odjevne prakse u poslijeratnom periodu socijalističke Jugoslavije na primjeru časopisa Žena u borbi i Naša ModaEtnoantropolos̆ki problemi, 2016-03, Vol.11 (1), p.159-173 [Peer Reviewed Journal]ISSN: 0353-1589 ;EISSN: 2334-8801 ;DOI: 10.21301/EAP.V11I1.7Full text available |
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14 |
Material Type: Article
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VIRTUAL REALITY MARKETING: USING VR TO GROW A BRAND AND CREATE IMPACTInformatologia, 2021-01, Vol.54 (3/4), p.235-237Copyright Croatian Communication Association 2021 ;ISSN: 1330-0067 ;EISSN: 1848-7793Full text available |
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15 |
Material Type: Thesises (postgraduate)
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BIG DATA IN MARKETING : Završni radhttp://rightsstatements.org/vocab/InC/1.0/ info:eu-repo/semantics/restrictedAccessDigital Resources/Online E-Resources |
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16 |
Material Type: Article
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ULOGA INTERNETA U KOMUNICIRANJU I IZVORU ZDRAVSTVENIH INFORMACIJA LJEKARNIKAEkonomska misao i praksa, 2022-01, Vol.31 (1), p.125-139 [Peer Reviewed Journal]2022. This work is published under https://creativecommons.org/licenses/by/4.0 (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1330-1039 ;EISSN: 1848-963X ;DOI: 10.17818/EMIP/2022/1.6Full text available |
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17 |
Material Type: Article
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Je li potreban novi okvir upravljanja internetskim marketingom?Tržište, 2011, Vol.23 (2), p.263-279 [Peer Reviewed Journal]ISSN: 0353-4790 ;EISSN: 1849-1383Full text available |
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Material Type: Article
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UPRAVLJANJE ODNOSIMA S POTROŠAČIMA U FUNKCIJI ZADRŽAVANJA POTROŠAČAEkonomski vjesnik, 2015, Vol.28 (2), p.583-598 [Peer Reviewed Journal]ISSN: 0353-359X ;EISSN: 1847-2206Full text available |
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Material Type: Article
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Marketing menadžment u sportu - primjer dubrovačkih sportskih klubovaOeconomica Jadertina, 2018-09, Vol.8 (1), p.18-29 [Peer Reviewed Journal]ISSN: 1848-4956 ;EISSN: 1848-1035 ;DOI: 10.15291/oec.2729Full text available |
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20 |
Material Type: Article
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THE ROLE OF AUGMENTED REALITY IN DESTINATION BRANDINGTourism and hospitality management, 2020, Vol.26 (2), p.419-436 [Peer Reviewed Journal]2020. This work is published under https://thm.fthm.hr/about-the-journal/aims-and-scope (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1330-7533 ;EISSN: 1847-3377 ;DOI: 10.20867/thm.26.2.8Full text available |