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| Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
|---|---|---|---|
| 1 |
Material Type: Article
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Marketing development challenges in developing countriesMarketing (Beograd), 2018, Vol.49 (1), p.3-9ISSN: 0354-3471 ;EISSN: 2334-8364 ;DOI: 10.5937/markt1801003SFull text available |
| 2 |
Material Type: Article
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Marketing innovations as source of enterprise's competitive advantageMarketing (Beograd), 2014, Vol.45 (4), p.271-281ISSN: 0354-3471 ;EISSN: 2334-8364 ;DOI: 10.5937/markt1404271SFull text available |
| 3 |
Material Type: Article
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On the Moral Value of Cause Related MarketingMarketing, 2011-01, Vol.33 (2), p.159-170 [Peer Reviewed Journal]Copyright Verlag C.H. Beck OHG 2011 ;ISSN: 0344-1369 ;DOI: 10.15358/0344-1369-2011-2-159Full text available |
| 4 |
Material Type: Article
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Ethik im Marketing: Themen, Entwicklungen und PerspektivenMarketing (London), 2010-01, Vol.32 (1), p.53-64 [Peer Reviewed Journal]Copyright Verlag C.H. Beck OHG 2010 ;ISSN: 0344-1369 ;DOI: 10.15358/0344-1369-2010-1-53Full text available |
| 5 |
Material Type: Article
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Developing marketing system for civil engineering firmMarketing (Beograd), 2006-01, Vol.37 (3), p.147-152ISSN: 0354-3471 ;EISSN: 2334-8364Full text available |
| 6 |
Material Type: Article
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The role of marketing and production in overcoming crisisMarketing (Beograd), 2009-01, Vol.40 (2), p.83-88ISSN: 0354-3471 ;EISSN: 2334-8364Full text available |
| 7 |
Material Type: Article
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Service-Dominant Logic for Marketing: Konsequenzen des Sichtweisenwechsels in der Marketingtheorie für die MarketingethikMarketing, 2011-04, Vol.33 (2), p.98-110 [Peer Reviewed Journal]Copyright Verlag C.H. Beck OHG 2011 ;ISSN: 0344-1369Full text available |
| 8 |
Material Type: Article
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Investor relations for start-up businesses: an analysis of the communication needs of venture capitalistsMarketing (Munich), 2005-01, Vol.27 (3), p.155-167 [Peer Reviewed Journal]ISSN: 0344-1369Full text available |
| 9 |
Material Type: Article
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The role of replication im marketing scienceMarketing (Munich), 2005-01, Vol.27 (4), p.253-262 [Peer Reviewed Journal]ISSN: 0344-1369Full text available |
| 10 |
Material Type: Article
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The quarrel between marketing and public relations departments: a neverending story?Marketing (Munich), 2004-01, Vol.26 (1), p.71-80 [Peer Reviewed Journal]ISSN: 0344-1369Full text available |
| 11 |
Material Type: Article
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Unternehmen vor öffentlichen Auseinandersetzungen: Öffentlichkeitsarbeit als Erfolgsfaktor in der B2B-KommunikationMarketing (London), 2004-01, Vol.26 (4), p.331-344 [Peer Reviewed Journal]Copyright Verlag C.H. Beck OHG 2004 ;ISSN: 0344-1369 ;DOI: 10.15358/0344-1369-2004-4-331Full text available |
| 12 |
Material Type: Article
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CAN WE HELP YOU?Marketing, 2012-10, Vol.117 (13), p.5Copyright Rogers Publishing Limited Oct 29, 2012 ;ISSN: 1196-4650Full text available |
| 13 |
Material Type: Article
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Pass the mikeMarketing, 2008-10, Vol.113 (18), p.10Copyright Rogers Publishing Limited Oct 13, 2008 ;ISSN: 1196-4650Full text available |
| 14 |
Material Type: Article
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Buying into B-to-BMarketing, 2005-09, Vol.110 (31), p.33Copyright Rogers Publishing Limited Sep 26, 2005 ;ISSN: 1196-4650Full text available |
| 15 |
Material Type: magazinearticle
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Conference to discuss B2BMarketing (London), 2008-12, p.03-03COPYRIGHT 2008 Haymarket Media Group ;COPYRIGHT 2008 Haymarket Media Group ;Copyright Haymarket Business Publications Ltd. Dec 3, 2008 ;ISSN: 0025-3650 ;CODEN: MARKBCFull text available |
| 16 |
Material Type: Article
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CHEVY TAKES THE CONTINENTMarketing, 2007-11, Vol.112 (21), p.11Copyright Rogers Publishing Limited Nov 12, 2007 ;ISSN: 1196-4650Full text available |
| 17 |
Material Type: Article
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FAMILY MATTERSMarketing, 2014-09, Vol.119 (9), p.24Copyright Rogers Publishing Limited Sep 2014 ;ISSN: 1196-4650Full text available |
| 18 |
Material Type: Article
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The challenge of e-commerce relevant behaviour patterns for marketing strategies: the example of the music industryMarketing (Munich), 2002-01, Vol.24 (3), p.207-223 [Peer Reviewed Journal]ISSN: 0344-1369Full text available |
| 19 |
Material Type: Article
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Data mining and marketing - the case for an explorative analysis of shopping behaviourMarketing (Munich), 2007-01, Vol.29 (3), p.163-179 [Peer Reviewed Journal]ISSN: 0344-1369Full text available |
| 20 |
Material Type: Article
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Scents as a tool to increase efficiency in marketing managementMarketing (Munich), 2007-01, Vol.29 (3), p.145-162 [Peer Reviewed Journal]ISSN: 0344-1369Full text available |
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