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Material Type: Article
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Sosyal Pazarlama Faaliyetlerinin Satın Alma Davranışına EtkisiBusiness and economics research journal, 2021-07, Vol.12 (3), p.685-703 [Peer Reviewed Journal]Copyright Adem Anbar Jul 2021 ;EISSN: 1309-2448 ;DOI: 10.20409/berj.2021.345Full text available |
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Material Type: Article
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Yeni Medyada Hikayeleştirme Kullanımı Bağlamında Marka SadakatiTürkiye iletişim araştırmaları dergisi, 2020-12 (36), p.233-252 [Peer Reviewed Journal]2020. This work is published under https://creativecommons.org/licenses/by-nc/4.0/deed.en (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2630-6220 ;EISSN: 2630-6220 ;DOI: 10.17829/turcom.827347Full text available |
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Material Type: Article
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Changing Meaning of Need in Perspective of Consumption Culture: A Research on The Role of Brand 2.0 in Re-Understanding the NeedAcademic Journal of Information Technology, 2019-01, Vol.10 (39), p.52 [Peer Reviewed Journal]2019. This work is published under http://creativecommons.org/licenses/by-sa/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;EISSN: 1309-1581 ;DOI: 10.5824/ajit-e.2019.4.003Full text available |
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Material Type: Article
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The effect of consumption metaphor and consumers’ personal and physical characteristics on buying behaviourBusiness & management studies: an international journal, 2022-01, Vol.10 (1), p.3662022. This work is published under https://api.whatsapp.com/send?phone=+905333718974 (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2148-2586 ;EISSN: 2148-2586 ;DOI: 10.15295/bmij.v10i1.2018Full text available |
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5 |
Material Type: Article
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The mediating effect of price sensitivity on the relationship between webrooming behaviour and consumer cynicismBusiness & management studies: an international journal, 2022-01, Vol.10 (1), p.3402022. This work is published under https://api.whatsapp.com/send?phone=+905333718974 (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2148-2586 ;EISSN: 2148-2586 ;DOI: 10.15295/bmij.v10i1.2017Full text available |
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Material Type: Article
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Gösteriye Dönüşen Doğa: Doğayı Araçsallaştıran MekânlarTüketici ve Tüketim Araştırmaları Dergisi = Journal of Consumer and Consumption Research, 2023-01, Vol.15 (1), p.113-154Copyright Beta Basim Yayin Dagitim 2023 ;ISSN: 1309-6362 ;DOI: 10.15659/ttad.15.1.166Full text available |
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Material Type: Article
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Otonom Duyusal Meridyen Tepki (ASMR) İçerikli Bir Reklama Yönelik Tüketici İçgörüsü Üzerine Bir ÇalışmaTüketici ve Tüketim Araştırmaları Dergisi = Journal of Consumer and Consumption Research, 2023-01, Vol.15 (1), p.35-81Copyright Beta Basim Yayin Dagitim 2023 ;ISSN: 1309-6362 ;DOI: 10.15659/ttad.15.1.164Full text available |
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Material Type: Article
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KAMU HİZMETLERİNİN FONKSİYONEL OLMAYAN TÜKETİMİ: TÜKETİCİLERİN TRAFİKTE IŞIK İHLAL ETME EĞİLİMLERİErciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 2022-08 (62), p.57-86 [Peer Reviewed Journal]Copyright Erciyes University, Faculty of Economics and Administrative Sciences May-Aug 2022 ;ISSN: 1301-3688 ;EISSN: 2630-6409 ;DOI: 10.18070/erciyesiibd.1027021Full text available |
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9 |
Material Type: Article
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BUKLET ETİKET TASARIMININ VE UYGULAMALARININ TÜKETİCİ SATIN ALMA DAVRANIŞ VE KARARLARINA ETKİSİTURAN : stratejik arastirmalar merkezi, 2024-01, Vol.16, p.34-44 [Peer Reviewed Journal]Copyright TURAN-SAM (TURAN Stratejik Arastirmalar Merkezi) 2024 ;ISSN: 1308-8041 ;EISSN: 1309-4033 ;DOI: 10.15189/1308-8041Full text available |
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Material Type: Article
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Tüketim Toplumunda Tüketim Türlerinin Öznel İyi Oluş Üzerindeki Etkisine İlişkin Bir Araştırma 1Tüketici ve Tüketim Araştırmaları Dergisi = Journal of Consumer and Consumption Research, 2022-01, Vol.14 (2), p.357-391Copyright Beta Basim Yayin Dagitim 2022 ;ISSN: 1309-6362 ;DOI: 10.15659/ttad.14.2.155Full text available |
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11 |
Material Type: Article
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Is There Any Asymmetry Between Wholesale and Consumer Food Prices in Selected European Countries and Turkey?Business and economics research journal, 2021-07, Vol.12 (3), p.469-490 [Peer Reviewed Journal]Copyright Adem Anbar Jul 2021 ;EISSN: 1309-2448 ;DOI: 10.20409/berj.2021.333Full text available |
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12 |
Material Type: Article
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Hizmet Sektörüne Yönelik Tüketici Sinizmi: Demografik Özellikler Açısından Bir AraştırmaBusiness and economics research journal, 2021-10, Vol.12 (4), p.855-870 [Peer Reviewed Journal]Copyright Adem Anbar Oct 2021 ;EISSN: 1309-2448 ;DOI: 10.20409/berj.2021.356Full text available |
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13 |
Material Type: Article
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TÜKETİCİ BAKIŞ AÇISINDAN STRATEJİK MARKA KAVRAMLARI VE MARKA MİMARİSİ STRATEJİLERİ ARASINDAKİ İLİŞKİ ÜZERİNE BİR ALAN ÇALIŞMASIErciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 2021-09 (60), p.775-798 [Peer Reviewed Journal]Copyright Erciyes University, Faculty of Economics and Administrative Sciences Sep-Dec 2021 ;ISSN: 1301-3688 ;EISSN: 2630-6409 ;DOI: 10.18070/erciyesiibd.798043Full text available |
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14 |
Material Type: Article
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Honey marketing problems and honey consumption habits in ErzurumAnadolu tarım bilimleri dergisi (Online), 2021-10, Vol.36 (3), p.433 [Peer Reviewed Journal]2021. This work is published under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1308-8750 ;EISSN: 1308-8769 ;DOI: 10.7161/omuanajas.927060Full text available |
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15 |
Material Type: Article
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GÖSTERİŞÇİ TÜKETİM EĞİLİMİNİN VE MARKA FARKINDALIĞININ KÜRESEL MARKA TERCİHİ ÜZERİNDEKİ ETKİSİGlobal journal of economics and business studies, 2020-01, Vol.8 (16), p.1222020. This work is licensed under http://creativecommons.org/licenses/by-nc/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2147-415X ;EISSN: 2147-415XFull text available |
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16 |
Material Type: Article
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Investigation of Clothing Sizing Information in Online Shopping Offered to ConsumersAcademic Journal of Information Technology, 2019-08, Vol.10 (38), p.129-154 [Peer Reviewed Journal]2019. This work is published under http://creativecommons.org/licenses/by-sa/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1309-1581 ;EISSN: 1309-1581 ;DOI: 10.5824/1309-1581.2019.3.006.xFull text available |
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17 |
Material Type: Article
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HOW DO COUNTRY OF KNOW-HOW AND COUNTRY OF PERSONNEL AFFECT SERVICE EVALUATIONS: A CATEGORICAL COMPARISONIstanbul Ticaret Üniversitesi Sosyal Bilimler Dergisi, 2019-04, Vol.18 (35), p.411-431 [Peer Reviewed Journal]Copyright Istanbul Commerce Üniversity, Faculty of Social Sciences Spring 2019 ;ISSN: 1303-5495Full text available |
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18 |
Material Type: Article
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YEŞİL SATINALMA DAVRANIŞININ İNCELENMESİ: ÇEVRESEL KAYGININ, ALGILANAN TÜKETİCİ ETKİNLİĞİNİN VE DEMOGRAFİK FAKTÖRLERİN ETKİLERİDokuz Eylül Üniversitesi Sosyal Bilimler Enstitüsü dergisi, 2017-04, Vol.19 (2), p.205-229 [Peer Reviewed Journal]2017. Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms available at http://dergipark.gov.tr/deusosbil ;ISSN: 1302-3284 ;EISSN: 1308-0911 ;DOI: 10.16953/deusbed.71831Full text available |
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19 |
Material Type: Article
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The Effects of Innovative Product Features on Consumers’ Attitudes: A Study on Social Media PostsAcademic Journal of Information Technology, 2019-03, Vol.10 (36), p.53-72 [Peer Reviewed Journal]2019. This work is published under http://creativecommons.org/licenses/by-sa/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1309-1581 ;EISSN: 1309-1581 ;DOI: 10.5824/1309-1581.2019.1.003.xFull text available |
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20 |
Material Type: Article
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GERİLLA PAZARLAMA FAALİYETLERİ VE TÜKETİCİLER ÜZERİNDEKİ ETKİSİErciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 2024-04 (67), p.61-68 [Peer Reviewed Journal]Copyright Erciyes University, Faculty of Economics and Administrative Sciences Apr 2024 ;ISSN: 1301-3688 ;EISSN: 2630-6409 ;DOI: 10.18070/erciyesiibd.1301417Full text available |