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Material Type: Article
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Spremnost na kupovinu digitalnih i fizičkih knjiga: utjecaj percepcije cjenovne pravednosti na različite razine cijena i sadržaj knjigaMarket-Tržište, 2021-12, Vol.33 (SI), p.29-46 [Peer Reviewed Journal]2021. This work is published under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. This is sourced from HRČAK - Portal of scientific journals of Croatia. ;ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2021.33.spec-issue.29Full text available |
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Material Type: Article
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ODREDNICE I ZNAČAJ STILOVA HUMORA: PERSPEKTIVA TEORIJE KONTROLE IDENTITETAEkonomska misao i praksa, 2021, Vol.30 (2), p.341-366 [Peer Reviewed Journal]2021. This work is published under https://creativecommons.org/licenses/by/4.0 (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1330-1039 ;EISSN: 1848-963X ;DOI: 10.17818/EMIP/2021/2.2Full text available |
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Material Type: Web Resources
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Istraživanje uloge kredibiliteta slavnih sportaša na poistovjećivanje s njima i namjeru kupovine zagovarane markeMarket-Tržište, 2022, Vol.34 (1), p.41ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2022.34.1.41Full text available |
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Material Type: Web Resources
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Jesu li potrošači uvijek “zeleniji” s druge strane ograde? Čimbenici koji utječu na namjeru “zelene” kupovine – kontekst hrvatskih i švedskih potrošačaMarket-Tržište, 2020, Vol.32 (Special Issue), p.99ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2020.32.spec-issue.99Full text available |
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Material Type: Web Resources
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Uloga namjere pregledavanja društvenih medija na ishode ponašanja mladih potrošačaMarket-Tržište, 2017, Vol.29 (1), p.39ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2017.29.1.39Full text available |
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Material Type: Web Resources
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Primjena teorije planiranog ponašanja u kupovini ekološke hraneMarket-Tržište, 2014, Vol.26 (2), p.179ISSN: 0353-4790 ;EISSN: 1849-1383Full text available |