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Material Type: Article
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Customer engagement: the construct, antecedents, and consequencesJournal of the Academy of Marketing Science, 2017-05, Vol.45 (3), p.294-311 [Peer Reviewed Journal]Academy of Marketing Science 2016 ;COPYRIGHT 2017 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, 2017. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-016-0485-6 ;CODEN: JAMSDEFull text available |
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2 |
Material Type: Article
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Consumer pandemic animosity: scale development and validationInternational marketing review, 2022-11, Vol.39 (6), p.1417-1442 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0265-1335 ;EISSN: 1758-6763 ;DOI: 10.1108/IMR-07-2021-0231Full text available |
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3 |
Material Type: Article
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To Buy or Not to Buy? Exploring Ethical Consumerism in an Emerging Market—IndiaJournal of business ethics, 2024-05, Vol.191 (4), p.811-835 [Peer Reviewed Journal]The Author(s), under exclusive licence to Springer Nature B.V. 2024. Springer Nature or its licensor (e.g. a society or other partner) holds exclusive rights to this article under a publishing agreement with the author(s) or other rightsholder(s); author self-archiving of the accepted manuscript version of this article is solely governed by the terms of such publishing agreement and applicable law. ;ISSN: 0167-4544 ;EISSN: 1573-0697 ;DOI: 10.1007/s10551-024-05670-7Full text available |
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4 |
Material Type: Article
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Resilience, vulnerability and personality effects on social commerce intentions: the COVID-19 eraYoung consumers, 2023-04, Vol.24 (3), p.288-308 [Peer Reviewed Journal]Evangelos Mourelatos and Emmanouela Manganari. ;Evangelos Mourelatos and Emmanouela Manganari. This work is published under http://creativecommons.org/licences/by/4.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1747-3616 ;EISSN: 1758-7212 ;DOI: 10.1108/YC-04-2022-1515Full text available |
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5 |
Material Type: Article
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Integrating Bricks with Clicks: Retailer-Level and Channel-Level Outcomes of Online–Offline Channel IntegrationJournal of retailing, 2015-06, Vol.91 (2), p.309-325 [Peer Reviewed Journal]2015 New York University ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2014.12.009 ;CODEN: JLREA3Full text available |
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Material Type: Article
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Social media marketing strategy: definition, conceptualization, taxonomy, validation, and future agendaJournal of the Academy of Marketing Science, 2021-01, Vol.49 (1), p.51-70 [Peer Reviewed Journal]The Author(s) 2020 ;COPYRIGHT 2021 Springer ;The Author(s) 2020. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-020-00733-3Full text available |
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7 |
Material Type: Article
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Meta-analysis: integrating accumulated knowledgeJournal of the Academy of Marketing Science, 2018, Vol.46 (1), p.9-30 [Peer Reviewed Journal]Academy of Marketing Science 2017 ;COPYRIGHT 2018 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, (2017). All Rights Reserved. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-017-0570-5Full text available |
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8 |
Material Type: Article
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The role of socio-psychological and personality antecedents in luxury consumption: a meta-analytic reviewInternational marketing review, 2022-04, Vol.39 (2), p.269-308 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0265-1335 ;EISSN: 1758-6763 ;DOI: 10.1108/IMR-02-2021-0096Full text available |
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9 |
Material Type: Article
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The intergenerational transmission of nature relatedness predicts green purchase intention among Filipino adolescents: Cross-age invariance and the role of social responsibilityCurrent psychology (New Brunswick, N.J.), 2023-03, Vol.42 (9), p.7297-7308 [Peer Reviewed Journal]The Author(s), under exclusive licence to Springer Science+Business Media, LLC, part of Springer Nature 2021 ;COPYRIGHT 2023 Springer ;The Author(s), under exclusive licence to Springer Science+Business Media, LLC, part of Springer Nature 2021. ;ISSN: 1046-1310 ;EISSN: 1936-4733 ;DOI: 10.1007/s12144-021-02087-7Full text available |
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10 |
Material Type: Article
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How artificiality and intelligence affect voice assistant evaluationsJournal of the Academy of Marketing Science, 2023-07, Vol.51 (4), p.843-866 [Peer Reviewed Journal]The Author(s) 2022 ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-022-00874-7Digital Resources/Online E-Resources |
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11 |
Material Type: Article
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We Eat First with Our (Digital) Eyes: Enhancing Mental Simulation of Eating Experiences via Visual-Enabling TechnologiesJournal of retailing, 2022-06, Vol.98 (2), p.277-293 [Peer Reviewed Journal]2021 New York University ;2021. New York University ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2021.04.003Full text available |
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12 |
Material Type: Article
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Materialistic values and green apparel purchase intention among young Vietnamese consumersYoung consumers, 2019-11, Vol.20 (4), p.246-263 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;ISSN: 1747-3616 ;EISSN: 1758-7212 ;DOI: 10.1108/YC-10-2018-0859Full text available |
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13 |
Material Type: Article
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Getting more likes: the impact of narrative person and brand image on customer–brand interactionsJournal of the Academy of Marketing Science, 2019-11, Vol.47 (6), p.1027-1045 [Peer Reviewed Journal]Academy of Marketing Science 2019 ;COPYRIGHT 2019 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, (2019). All Rights Reserved. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-019-00632-2Full text available |
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14 |
Material Type: Article
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Understanding the role of influencers on live streaming platforms: when tipping makes the differenceEuropean journal of marketing, 2022-11, Vol.56 (10), p.2677-2697 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0309-0566 ;EISSN: 1758-7123 ;DOI: 10.1108/EJM-10-2021-0815Full text available |
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15 |
Material Type: Article
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Feeling the values: How pride and awe differentially enhance consumers’ sustainable behavioral intentionsJournal of the Academy of Marketing Science, 2024, Vol.52 (1), p.75-96 [Peer Reviewed Journal]The Author(s) 2023 ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-023-00928-4Digital Resources/Online E-Resources |
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16 |
Material Type: Article
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Scarcity tactics in marketing: A meta-analysis of product scarcity effects on consumer purchase intentionsJournal of retailing, 2022-12, Vol.98 (4), p.741-758 [Peer Reviewed Journal]2022 ;Copyright Elsevier Limited Dec 2022 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2022.06.003Full text available |
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17 |
Material Type: Article
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Thinking green, buying green? Drivers of pro-environmental purchasing behaviorThe Journal of consumer marketing, 2015-05, Vol.32 (3), p.167-175 [Peer Reviewed Journal]Emerald Group Publishing Limited ;Emerald Group Publishing Limited 2015 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/JCM-10-2014-1179Full text available |
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18 |
Material Type: Article
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Cross-channel effects of omnichannel retail marketing strategies: A review of extant data-driven researchJournal of retailing, 2022-03, Vol.98 (1), p.133-151 [Peer Reviewed Journal]2022 ;Copyright Elsevier Limited Mar 2022 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2022.02.008Full text available |
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19 |
Material Type: Article
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How and when do exporters benefit from an international adaptation strategy? The moderating effect of formal and informal institutional distanceInternational marketing review, 2022-11, Vol.39 (6), p.1390-1416 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0265-1335 ;EISSN: 1758-6763 ;DOI: 10.1108/IMR-01-2021-0007Full text available |
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20 |
Material Type: Article
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Impact of green packaging design on green purchase intentionSocial behavior and personality, 2024-04, Vol.52 (4), p.1-13 [Peer Reviewed Journal]COPYRIGHT 2024 Scientific Journal Publishers, Ltd. ;Copyright Scientific Journal Publishers Ltd 2024 ;ISSN: 0301-2212 ;EISSN: 1179-6391 ;DOI: 10.2224/sbp.12893Full text available |