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1
Influence of Streamer's Social Capital on Purchase Intention in Live Streaming E-Commerce
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Influence of Streamer's Social Capital on Purchase Intention in Live Streaming E-Commerce

Frontiers in psychology, 2022-01, Vol.12, p.748172-748172 [Peer Reviewed Journal]

Copyright © 2022 Xu, Cui and Lyu. ;Copyright © 2022 Xu, Cui and Lyu. 2022 Xu, Cui and Lyu ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2021.748172 ;PMID: 35140648

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2
Creating immersive and parasocial live shopping experience for viewers: the role of streamers' interactional communication style
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Creating immersive and parasocial live shopping experience for viewers: the role of streamers' interactional communication style

Journal of research in interactive marketing, 2023-01, Vol.17 (1), p.140-155 [Peer Reviewed Journal]

Emerald Publishing Limited ;ISSN: 2040-7122 ;DOI: 10.1108/JRIM-04-2021-0114

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3
Effects of Relational Bonds on Continuance Purchase Behavior in Live Streaming Commerce
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Effects of Relational Bonds on Continuance Purchase Behavior in Live Streaming Commerce

Social behavior and personality, 2023-08, Vol.51 (8), p.1-13 [Peer Reviewed Journal]

COPYRIGHT 2023 Scientific Journal Publishers, Ltd. ;ISSN: 0301-2212 ;DOI: 10.2224/sbp.12435

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4
Effects of customer trust on engagement in live streaming commerce: mediating role of swift guanxi
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Article
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Effects of customer trust on engagement in live streaming commerce: mediating role of swift guanxi

Internet research, 2021-11, Vol.31 (5), p.1718-1744 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2021 ;ISSN: 1066-2243 ;EISSN: 2054-5657 ;DOI: 10.1108/INTR-02-2020-0078

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5
WHAT DRIVES CONSUMER SHOPPING BEHAVIOR IN LIVE STREAMING COMMERCE?
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WHAT DRIVES CONSUMER SHOPPING BEHAVIOR IN LIVE STREAMING COMMERCE?

Journal of electronic commerce research, 2020, Vol.21 (3), p.144-167 [Peer Reviewed Journal]

Copyright Journal of Electronic Commerce Research 2020 ;ISSN: 1938-9027 ;EISSN: 1526-6133

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6
How do popularity cues drive impulse purchase in live streaming commerce? The moderating role of perceived power
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How do popularity cues drive impulse purchase in live streaming commerce? The moderating role of perceived power

Frontiers in psychology, 2022-08, Vol.13, p.948634-948634 [Peer Reviewed Journal]

Copyright © 2022 Lou, Jiao, Jo and Koh. 2022 Lou, Jiao, Jo and Koh ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2022.948634 ;PMID: 35992418

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7
How social presence influences impulse buying behavior in live streaming commerce? The role of S-O-R theory
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Article
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How social presence influences impulse buying behavior in live streaming commerce? The role of S-O-R theory

International journal of Web information systems, 2021-09, Vol.17 (4), p.300-320 [Peer Reviewed Journal]

Emerald Publishing Limited 2021 ;ISSN: 1744-0084 ;EISSN: 1744-0092 ;DOI: 10.1108/IJWIS-02-2021-0012

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8
Integrating Social Presence With Social Learning to Promote Purchase Intention: Based on Social Cognitive Theory
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Integrating Social Presence With Social Learning to Promote Purchase Intention: Based on Social Cognitive Theory

Frontiers in psychology, 2022-01, Vol.12, p.810181-810181 [Peer Reviewed Journal]

Copyright © 2022 Li and Hua. ;Copyright © 2022 Li and Hua. 2022 Li and Hua ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2021.810181 ;PMID: 35126260

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9
Proportional incentive contracts in live streaming commerce supply chain based on target sales volume
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Article
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Proportional incentive contracts in live streaming commerce supply chain based on target sales volume

Electronic commerce research, 2023-03 [Peer Reviewed Journal]

ISSN: 1389-5753 ;EISSN: 1572-9362 ;DOI: 10.1007/s10660-023-09684-7

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10
Developing personas for live streaming commerce platforms with user survey data
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Developing personas for live streaming commerce platforms with user survey data

Universal access in the information society, 2023-04, p.1-17 [Peer Reviewed Journal]

The Author(s), under exclusive licence to Springer-Verlag GmbH Germany, part of Springer Nature 2023, Springer Nature or its licensor (e.g. a society or other partner) holds exclusive rights to this article under a publishing agreement with the author(s) or other rightsholder(s); author self-archiving of the accepted manuscript version of this article is solely governed by the terms of such publishing agreement and applicable law. ;ISSN: 1615-5289 ;EISSN: 1615-5297 ;DOI: 10.1007/s10209-023-00996-x ;PMID: 37361679

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11
Impact of perceived diagnosticity on live streams and consumer purchase intention: streamer type, product type, and brand awareness as moderators
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Article
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Impact of perceived diagnosticity on live streams and consumer purchase intention: streamer type, product type, and brand awareness as moderators

Information technology and management, 2022-09, p.1-14 [Peer Reviewed Journal]

The Author(s), under exclusive licence to Springer Science+Business Media, LLC, part of Springer Nature 2022, Springer Nature or its licensor holds exclusive rights to this article under a publishing agreement with the author(s) or other rightsholder(s); author self-archiving of the accepted manuscript version of this article is solely governed by the terms of such publishing agreement and applicable law. ;ISSN: 1385-951X ;EISSN: 1573-7667 ;DOI: 10.1007/s10799-022-00375-7 ;PMID: 36157275

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12
From Interaction to Transaction: Analyzing the Influence of Social Presence on Impulsive Purchasing in Live Streaming Commerce
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From Interaction to Transaction: Analyzing the Influence of Social Presence on Impulsive Purchasing in Live Streaming Commerce

Jurnal manajemen teori dan terapan (Online), 2023-12, Vol.16 (3), p.454-472 [Peer Reviewed Journal]

ISSN: 1979-3650 ;EISSN: 2548-2149 ;DOI: 10.20473/jmtt.v16i3.49490

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13
Impulse Buying Behaviors in Live Streaming Commerce Based on the Stimulus-Organism-Response Framework
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Article
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Impulse Buying Behaviors in Live Streaming Commerce Based on the Stimulus-Organism-Response Framework

Information (Basel), 2021-06, Vol.12 (6), p.241 [Peer Reviewed Journal]

2021 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2078-2489 ;EISSN: 2078-2489 ;DOI: 10.3390/info12060241

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14
What drives Taobao live streaming commerce? The role of parasocial relationships, congruence and source credibility in Chinese consumers’ purchase intentions
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Article
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What drives Taobao live streaming commerce? The role of parasocial relationships, congruence and source credibility in Chinese consumers’ purchase intentions

Heliyon, 2022-06, Vol.8 (6), p.e09676-e09676, Article e09676 [Peer Reviewed Journal]

2022 The Author(s) ;2022 The Author(s) 2022 ;ISSN: 2405-8440 ;EISSN: 2405-8440 ;DOI: 10.1016/j.heliyon.2022.e09676 ;PMID: 35756134

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15
A Comprehensive Bibliometric Analysis of Live Streaming Commerce: Mapping the Research Landscape
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Article
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A Comprehensive Bibliometric Analysis of Live Streaming Commerce: Mapping the Research Landscape

SAGE open, 2023-10, Vol.13 (4) [Peer Reviewed Journal]

The Author(s) 2023 ;ISSN: 2158-2440 ;EISSN: 2158-2440 ;DOI: 10.1177/21582440231216620

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16
How to Use Live Streaming to Improve Consumer Purchase Intentions: Evidence from China
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Article
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How to Use Live Streaming to Improve Consumer Purchase Intentions: Evidence from China

Sustainability (Basel, Switzerland), 2022-01, Vol.14 (2), p.1045 [Peer Reviewed Journal]

2022 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1050 ;EISSN: 2071-1050 ;DOI: 10.3390/su14021045

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17
Interactivity and live-streaming commerce purchase intention: Social presence as a mediator
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Article
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Interactivity and live-streaming commerce purchase intention: Social presence as a mediator

Social behavior and personality, 2023-02, Vol.51 (2), p.1-7 [Peer Reviewed Journal]

COPYRIGHT 2023 Scientific Journal Publishers, Ltd. ;ISSN: 0301-2212 ;DOI: 10.2224/sbp.12104

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18
The effects of social media live streaming commerce on Vietnamese Generation Z consumers’ purchase intention
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Article
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The effects of social media live streaming commerce on Vietnamese Generation Z consumers’ purchase intention

Innovative marketing, 2023-01, Vol.19 (4), p.269-283 [Peer Reviewed Journal]

ISSN: 1814-2427 ;EISSN: 1816-6326 ;DOI: 10.21511/im.19(4).2023.22

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19
Multidimensional Evaluation of Consumers’ Shopping Risks under Live-Streaming Commerce
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Article
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Multidimensional Evaluation of Consumers’ Shopping Risks under Live-Streaming Commerce

Sustainability (Basel, Switzerland), 2023-10, Vol.15 (19), p.14060 [Peer Reviewed Journal]

COPYRIGHT 2023 MDPI AG ;ISSN: 2071-1050 ;EISSN: 2071-1050 ;DOI: 10.3390/su151914060

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20
Research on Spatial Patterns and Mechanisms of Live Streaming Commerce in China Based on Geolocation Data
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Article
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Research on Spatial Patterns and Mechanisms of Live Streaming Commerce in China Based on Geolocation Data

ISPRS international journal of geo-information, 2023-06, Vol.12 (6), p.229 [Peer Reviewed Journal]

COPYRIGHT 2023 MDPI AG ;ISSN: 2220-9964 ;EISSN: 2220-9964 ;DOI: 10.3390/ijgi12060229

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