skip to main content
Language:
Primo Advanced Search
Primo Advanced Search Query Term
Primo Advanced Search Query Term
Primo Advanced Search Query Term
Primo Advanced Search Query Term
Primo Advanced Search Query Term
Primo Advanced Search prefilters

Results 1 - 20 of 2,569  for All Library Resources

Results 1 2 3 4 5 next page
Show only
Refined by: subject: Automobile Industry remove subject: Marketing remove
Result Number Material Type Add to My Shelf Action Record Details and Options
1
THE IMPACTS OF ELECTRONIC WORD-OF-MOUTH ON HIGH-INVOLVEMENT PRODUCT SALES: MODERATING EFFECTS OF PRICE, BRAND ORIGIN, AND NUMBER OF CUSTOMERS
Material Type:
Article
Add to My Research

THE IMPACTS OF ELECTRONIC WORD-OF-MOUTH ON HIGH-INVOLVEMENT PRODUCT SALES: MODERATING EFFECTS OF PRICE, BRAND ORIGIN, AND NUMBER OF CUSTOMERS

Journal of electronic commerce research, 2022, Vol.23 (3), p.177-189 [Peer Reviewed Journal]

Copyright Journal of Electronic Commerce Research 2022 ;ISSN: 1938-9027 ;EISSN: 1526-6133

Full text available

2
Impact of Promotional Expenses on the Profitability of the Automotive Industry: A Study of the Automobile Manufactures of Pakistan
Material Type:
Article
Add to My Research

Impact of Promotional Expenses on the Profitability of the Automotive Industry: A Study of the Automobile Manufactures of Pakistan

Journal of information technology and economic development, 2023-10, Vol.13 (2), p.77-91 [Peer Reviewed Journal]

Copyright Global Strategic Management Inc Oct 2023 ;ISSN: 2153-974X ;EISSN: 2153-9731

Full text available

3
Social comparison among competing firms
Material Type:
Article
Add to My Research

Social comparison among competing firms

Strategic management journal, 2012-02, Vol.33 (2), p.115-136 [Peer Reviewed Journal]

Copyright © 2011 Wiley Periodicals, Inc. ;Copyright © 2011 John Wiley & Sons, Ltd. ;Copyright Wiley Periodicals Inc. Feb 2012 ;ISSN: 0143-2095 ;EISSN: 1097-0266 ;DOI: 10.1002/smj.945 ;CODEN: SMAJD8

Full text available

4
The Impact of Informational and Emotional Television Ad Content on Online Search and Sales
Material Type:
Article
Add to My Research

The Impact of Informational and Emotional Television Ad Content on Online Search and Sales

Journal of marketing research, 2021-04, Vol.58 (2), p.299-320 [Peer Reviewed Journal]

The Author(s) 2020 ;Distributed under a Creative Commons Attribution 4.0 International License ;ISSN: 0022-2437 ;EISSN: 1547-7193 ;DOI: 10.1177/0022243720962505

Digital Resources/Online E-Resources

5
Research on the Impact of High-End Ev Sales Business Model on Brand Competitiveness
Material Type:
Article
Add to My Research

Research on the Impact of High-End Ev Sales Business Model on Brand Competitiveness

Sustainability, 2021-12, Vol.13 (24), p.14045 [Peer Reviewed Journal]

2021 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1050 ;EISSN: 2071-1050 ;DOI: 10.3390/su132414045

Full text available

6
The synergetic effect of after sales service, customer satisfaction, loyalty and repurchase intention on word of mouth
Material Type:
Article
Add to My Research

The synergetic effect of after sales service, customer satisfaction, loyalty and repurchase intention on word of mouth

International journal of quality and service sciences, 2021-09, Vol.13 (3), p.489-505 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2021 ;ISSN: 1756-669X ;EISSN: 1756-6703 ;DOI: 10.1108/IJQSS-01-2021-0015

Full text available

7
Impact of Sales Promotion on Sales of The Automobile Industry of Pakistan (A Case Study of Leading Automobile Companies)
Material Type:
Article
Add to My Research

Impact of Sales Promotion on Sales of The Automobile Industry of Pakistan (A Case Study of Leading Automobile Companies)

Journal of economic development, management, IT, finance, and marketing, 2022-09, Vol.14 (2), p.19-33 [Peer Reviewed Journal]

Copyright Global Strategic Management Inc Sep 2022 ;ISSN: 1947-2420 ;EISSN: 1947-2439

Full text available

8
Promotions as competitive reactions to recalls and their consequences
Material Type:
Article
Add to My Research

Promotions as competitive reactions to recalls and their consequences

Journal of the Academy of Marketing Science, 2019-07, Vol.47 (4), p.702-722 [Peer Reviewed Journal]

Academy of Marketing Science 2018 ;COPYRIGHT 2019 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, (2018). All Rights Reserved. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-018-0611-8

Full text available

9
Learning from the sales conversion rate throughout its Product Life Cycle analysis: a case of study for the Spanish Automotive sector
Material Type:
Article
Add to My Research

Learning from the sales conversion rate throughout its Product Life Cycle analysis: a case of study for the Spanish Automotive sector

E+M ekonomie a management, 2020-01, Vol.23 (1), p.184-198 [Peer Reviewed Journal]

COPYRIGHT 2020 Technical University of Liberec ;Copyright Technical University of Liberec 2020 ;ISSN: 1212-3609 ;EISSN: 2336-5064 ;DOI: 10.15240/tul/001/2020-1-013

Full text available

10
The Impact of Advertising Expense on the Sales Volume of the Automotive Industry: A Study of the Automobile Sector of Pakistan
Material Type:
Article
Add to My Research

The Impact of Advertising Expense on the Sales Volume of the Automotive Industry: A Study of the Automobile Sector of Pakistan

Journal of economic development, management, IT, finance, and marketing, 2023-03, Vol.15 (1), p.1-15 [Peer Reviewed Journal]

Copyright Global Strategic Management Inc Mar 2023 ;ISSN: 1947-2420 ;EISSN: 1947-2439

Full text available

11
Producer–buyer interaction under mass customization: analysis through automotive industry
Material Type:
Article
Add to My Research

Producer–buyer interaction under mass customization: analysis through automotive industry

Logistics research, 2016-12, Vol.9 (1), p.1-7, Article 17 [Peer Reviewed Journal]

The Author(s) 2016 ;2016. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1865-0368 ;ISSN: 1865-035X ;EISSN: 1865-0368 ;DOI: 10.1007/s12159-016-0144-9

Full text available

12
New Energy Vehicle Consumer Demand Mining Research Based on Fusion Topic Model: A Case in China
Material Type:
Article
Add to My Research

New Energy Vehicle Consumer Demand Mining Research Based on Fusion Topic Model: A Case in China

Sustainability, 2022-03, Vol.14 (6), p.3316 [Peer Reviewed Journal]

2022 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1050 ;EISSN: 2071-1050 ;DOI: 10.3390/su14063316

Full text available

13
Inventories and the automobile market
Material Type:
Article
Add to My Research

Inventories and the automobile market

The Rand journal of economics, 2011-03, Vol.42 (1), p.121-149 [Peer Reviewed Journal]

2011 The RAND Corporation ;Copyright © 2011, RAND. No claim to original US government works ;COPYRIGHT 2011 Wiley Subscription Services, Inc. ;Copyright Rand Corporation Spring 2011 ;ISSN: 0741-6261 ;EISSN: 1756-2171 ;DOI: 10.1111/j.1756-2171.2010.00128.x ;CODEN: RJECEA

Full text available

14
A Study on the Preference of Electric Vehicle Front Design Elements
Material Type:
Article
Add to My Research

A Study on the Preference of Electric Vehicle Front Design Elements

Applied sciences, 2024-04, Vol.14 (8), p.3262 [Peer Reviewed Journal]

COPYRIGHT 2024 MDPI AG ;2024 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2076-3417 ;EISSN: 2076-3417 ;DOI: 10.3390/app14083262

Full text available

15
1,000 Cash Back: The Pass-Through of Auto Manufacturer Promotions
Material Type:
Article
Add to My Research

1,000 Cash Back: The Pass-Through of Auto Manufacturer Promotions

The American economic review, 2006-09, Vol.96 (4), p.1253-1270 [Peer Reviewed Journal]

Copyright American Economic Association Sep 2006 ;ISSN: 0002-8282 ;EISSN: 1944-7981 ;DOI: 10.1257/aer.96.4.1253 ;CODEN: AENRAA

Full text available

16
RETRACTED ARTICLE: Modelling product lines diffusion: a framework incorporating competitive brands for sustainable innovations
Material Type:
Article
Add to My Research

RETRACTED ARTICLE: Modelling product lines diffusion: a framework incorporating competitive brands for sustainable innovations

Operations management research, 2022-12, Vol.15 (3-4), p.760-772 [Peer Reviewed Journal]

The Author(s) 2022 ;COPYRIGHT 2022 Springer ;The Author(s) 2022. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1936-9735 ;EISSN: 1936-9743 ;DOI: 10.1007/s12063-022-00260-0

Full text available

17
Digital sales leads take off; 38% growth shows tech tools working, according to study
Material Type:
Article
Add to My Research

Digital sales leads take off; 38% growth shows tech tools working, according to study

Automotive News, 2024-03, Vol.98 (7133), p.10

COPYRIGHT 2024 Crain Communications, Inc. ;Copyright 2024 Crain Communications Inc. All Rights Reserved. ;ISSN: 0005-1551 ;EISSN: 1557-7686

Full text available

18
EXAMINING INDUSTRY-SPECIFIC AFTER-SALES SERVICE QUALITY TOWARDS THE LEVEL OF CUSTOMER LOYALTY: A CASE OF MALAYSIAN NATIONAL CARMAKERS
Material Type:
Article
Add to My Research

EXAMINING INDUSTRY-SPECIFIC AFTER-SALES SERVICE QUALITY TOWARDS THE LEVEL OF CUSTOMER LOYALTY: A CASE OF MALAYSIAN NATIONAL CARMAKERS

e-Bangi : journal of social sciences and humanities, 2022-05, Vol.19 (4), p.70-93

Copyright E-Bangi Journal 2022 ;ISSN: 1823-884X ;ISSN: 1985-3505 ;EISSN: 1823-884X ;DOI: 10.17576/ebangi.2022.1904.05

Full text available

19
A Nested Logit Model of Product and Transaction-Type Choice for Planning Automakers' Pricing and Promotions
Material Type:
Article
Add to My Research

A Nested Logit Model of Product and Transaction-Type Choice for Planning Automakers' Pricing and Promotions

Marketing science (Providence, R.I.), 2008-07, Vol.27 (4), p.545-566 [Peer Reviewed Journal]

Copyright 2008 INFORMS ;COPYRIGHT 2008 Institute for Operations Research and the Management Sciences ;Copyright Institute for Operations Research and the Management Sciences Jul/Aug 2008 ;ISSN: 0732-2399 ;EISSN: 1526-548X ;DOI: 10.1287/mksc.1080.0374 ;CODEN: MARSE5

Full text available

20
Lamborghini brand sharing and cigarette advertising
Material Type:
Article
Add to My Research

Lamborghini brand sharing and cigarette advertising

Tobacco control, 2018-03, Vol.27 (2), p.237-239 [Peer Reviewed Journal]

Article author(s) (or their employer(s) unless otherwise stated in the text of the article) 2018. All rights reserved. No commercial use is permitted unless otherwise expressly granted. ;Copyright: 2018 © Article author(s) (or their employer(s) unless otherwise stated in the text of the article) 2018. All rights reserved. No commercial use is permitted unless otherwise expressly granted. ;Article author(s) (or their employer(s) unless otherwise stated in the text of the article) 2018. All rights reserved. No commercial use is permitted unless otherwise expressly granted. 2018 ;ISSN: 0964-4563 ;EISSN: 1468-3318 ;DOI: 10.1136/tobaccocontrol-2016-053493 ;PMID: 28270537

Full text available

Results 1 - 20 of 2,569  for All Library Resources

Results 1 2 3 4 5 next page

Personalize your results

  1. Edit

Refine Search Results

Expand My Results

  1.   

Show only

  1. Peer-reviewed Journals (71)

Refine My Results

Creation Date 

From To
  1. Before 1990  (13)
  2. 1990 To 1997  (109)
  3. 1998 To 2005  (755)
  4. 2006 To 2014  (1,076)
  5. After 2014  (618)
  6. More options open sub menu

Language 

  1. English  (2,568)
  2. Japanese  (9)
  3. Portuguese  (3)
  4. French  (1)
  5. German  (1)
  6. Czech  (1)
  7. More options open sub menu

Searching Remote Databases, Please Wait