Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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1 |
Material Type: Article
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Consumer complaint behaviour of Asians and non‐Asians about hotel services: An empirical analysisEuropean journal of marketing, 2007-01, Vol.41 (11/12), p.1375-1391 [Peer Reviewed Journal]Copyright Emerald Group Publishing Limited 2007 ;ISSN: 0309-0566 ;EISSN: 1758-7123 ;DOI: 10.1108/03090560710821224Full text available |
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2 |
Material Type: Article
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They are not all same: variations in Asian consumers' value perceptions of luxury brandsMarketing letters, 2015-09, Vol.26 (3), p.265-278 [Peer Reviewed Journal]Springer Science+Business Media New York 2015 ;ISSN: 0923-0645 ;EISSN: 1573-059X ;DOI: 10.1007/s11002-015-9358-xFull text available |
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3 |
Material Type: Article
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Barossa be consumed: a semiotic smorgasbord for Southeast AsiansSouth Asian Journal of Marketing, 2023-01, Vol.4 (2), p.142-158 [Peer Reviewed Journal]Michael Shaw, Priyantha Bandara and Sardana Islam Khan. This work is published under http://creativecommons.org/licences/by/4.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2719-2377 ;EISSN: 2738-2486 ;DOI: 10.1108/SAJM-03-2022-0019Full text available |
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4 |
Material Type: Article
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The influence of brand experience on brand authenticity and brand love: an empirical study from Asian consumers’ perspectiveAsia Pacific journal of marketing and logistics, 2021-04, Vol.33 (5), p.1123-1138 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-02-2020-0123Full text available |
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5 |
Material Type: Article
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Impact of perceived brand authenticity on consumer behavior: an evidence from generation Y in Asian perspectiveInternational journal of emerging markets, 2023-03, Vol.18 (3), p.685-704 [Peer Reviewed Journal]Emerald Publishing Limited. ;ISSN: 1746-8809 ;EISSN: 1746-8817 ;DOI: 10.1108/IJOEM-09-2020-1128Full text available |
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6 |
Material Type: Article
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What is Consumer Well-Being to Asians?Social indicators research, 2016-03, Vol.126 (2), p.777-793 [Peer Reviewed Journal]Springer Science+Business Media 2015 ;Springer Science+Business Media Dordrecht 2015 ;Springer Science+Business Media Dordrecht 2016 ;ISSN: 0303-8300 ;EISSN: 1573-0921 ;DOI: 10.1007/s11205-015-0902-0 ;CODEN: SINRDZFull text available |
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7 |
Material Type: Article
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Path to effective mobile advertising in Asian markets: Credibility, entertainment and peer influenceAsia Pacific journal of marketing and logistics, 2019-01, Vol.31 (1), p.55-80 [Peer Reviewed Journal]Emerald Publishing Limited 2019 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-06-2017-0112Full text available |
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8 |
Material Type: Article
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Asian city brand meaning: a Hong Kong perspectiveThe journal of brand management, 2018, Vol.25 (1), p.14-26 [Peer Reviewed Journal]Macmillan Publishers Ltd 2017 ;Copyright Palgrave Macmillan Jan 2018 ;ISSN: 1350-231X ;EISSN: 1479-1803 ;DOI: 10.1057/s41262-017-0073-1Full text available |
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9 |
Material Type: Article
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Understanding the ease of doing agribusiness in emerging Asian economies: evidence from world enterprises surveyJournal of enterprising communities., 2023-03, Vol.17 (2), p.419-432 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1750-6204 ;EISSN: 1750-6204 ;EISSN: 1750-6212 ;DOI: 10.1108/JEC-03-2021-0037Full text available |
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10 |
Material Type: Article
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Developing strategies for international celebrity branding: a comparative analysis between Western and South Asian culturesInternational marketing review, 2023-02, Vol.40 (1), p.102-126 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0265-1335 ;EISSN: 1758-6763 ;DOI: 10.1108/IMR-08-2021-0261Full text available |
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11 |
Material Type: Article
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How inter-country similarities moderate the effects of consumer ethnocentrism and cosmopolitanism in out-group country perceptions: An Asian perspectiveInternational marketing review, 2020-02, Vol.37 (1), p.130-155 [Peer Reviewed Journal]Emerald Publishing Limited 2019 ;ISSN: 0265-1335 ;EISSN: 1758-6763 ;DOI: 10.1108/IMR-05-2019-0140Full text available |
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12 |
Material Type: Article
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Contextual influences on marketing and consumerism: an East Asian perspectiveInternational marketing review, 2021-07, Vol.38 (4), p.641-656 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2021 ;ISSN: 0265-1335 ;EISSN: 1758-6763 ;DOI: 10.1108/IMR-11-2020-0274Full text available |
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13 |
Material Type: Article
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Clustering Travelers’ Lifestyle Destination Image from Five Asian Traveler-Generated ContentSustainability, 2023-04, Vol.15 (7), p.5887 [Peer Reviewed Journal]COPYRIGHT 2023 MDPI AG ;2023 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1050 ;EISSN: 2071-1050 ;DOI: 10.3390/su15075887Full text available |
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14 |
Material Type: Article
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Looming threat of Asian tobacco companies to global healthThe Lancet (British edition), 2017-05, Vol.389 (10083), p.1958-1960 [Peer Reviewed Journal]Elsevier Ltd ;2017 Elsevier Ltd ;Copyright Elsevier Limited May 20, 2017 ;2017. Elsevier Ltd ;ISSN: 0140-6736 ;EISSN: 1474-547X ;DOI: 10.1016/S0140-6736(17)31223-0 ;PMID: 28534742Full text available |
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15 |
Material Type: Article
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Taste of asean: traditional food images from Southeast Asian countriesJournal of Ethnic Foods, 2023-12, Vol.10 (1), p.1-15 [Peer Reviewed Journal]2023. This work is licensed under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. The Creative Commons Public Domain Dedication waiver (http://creativecommons.org/publicdomain/zero/1.0/) applies to the data made available in this article, unless otherwise stated. ;ISSN: 2352-6181 ;EISSN: 2352-619X ;EISSN: 2352-6181 ;DOI: 10.1186/s42779-023-00189-0Full text available |
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16 |
Material Type: Article
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Factors determining the competitive strategic positions of the SMEs in Asian developing nations: Case study of SMEs in the agricultural sector in Sri LankaEconomies, 2021-12, Vol.9 (4), p.1-24 [Peer Reviewed Journal]2021 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2227-7099 ;EISSN: 2227-7099 ;DOI: 10.3390/economies9040193Full text available |
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17 |
Material Type: Article
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The Innovative Entrepreneurial Marketing Journey and Sustainable Development of Southeast Asian ImmigrantsSustainability, 2024-04, Vol.16 (7), p.2815 [Peer Reviewed Journal]COPYRIGHT 2024 MDPI AG ;2024 by the author. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1050 ;EISSN: 2071-1050 ;DOI: 10.3390/su16072815Full text available |
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18 |
Material Type: Article
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The Impact Of Electronic Social Media On Asian Tourists' Destination Decision: A Case Study In The Mekong DeltaCalitatea, 2024-05, Vol.25 (200), p.28-38 [Peer Reviewed Journal]Copyright Romanian Society for Quality Assurance May 2024 ;ISSN: 1582-2559 ;DOI: 10.47750/QAS/25.200.04Full text available |
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19 |
Material Type: Article
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Impact of perceived brand localness and globalness on brand authenticity to predict brand attitude: a cross-cultural Asian perspectiveAsia Pacific journal of marketing and logistics, 2022-07, Vol.34 (7), p.1524-1543 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-05-2021-0297Full text available |
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20 |
Material Type: Article
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Banks' risk-taking and state ownership: Evidence from Asian emerging marketsMalaysian journal of economic studies, 2020-06, Vol.57 (1), p.59-80Copyright Malaysian Economic Association Jun 2020 ;ISSN: 1511-4554 ;DOI: 10.22452/MJES.vol57no1.4Full text available |