Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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1 |
Material Type: Book Chapter
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Marketing Strategies and Sales: Key Factors for Positioning and Growth in the MarketMarketing and Smart Technologies, p.371-383 [Peer Reviewed Journal]The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd. 2024 ;ISSN: 2190-3018 ;ISBN: 9819903327 ;ISBN: 9789819903320 ;EISSN: 2190-3026 ;EISBN: 9789819903337 ;EISBN: 9819903335 ;DOI: 10.1007/978-981-99-0333-7_27Digital Resources/Online E-Resources |
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2 |
Material Type: Book Chapter
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New Retail Format, Sales Management Applications for Business Using AI and Wireless NetworkGlobal Economic Revolutions: Big Data Governance and Business Analytics for Sustainability, p.131-141 [Peer Reviewed Journal]The Author(s), under exclusive license to Springer Nature Switzerland AG 2024 ;ISSN: 1865-0929 ;ISBN: 9783031505171 ;ISBN: 3031505174 ;EISSN: 1865-0937 ;EISBN: 3031505182 ;EISBN: 9783031505188 ;DOI: 10.1007/978-3-031-50518-8_11Digital Resources/Online E-Resources |
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3 |
Material Type: Book Chapter
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The AI Evolution in Marketing and Sales: How Social Design Thinking Techniques Can Boost Long-Term AI Strategies in Companies and RegionsMarketing and Smart Technologies, p.17-34 [Peer Reviewed Journal]The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd. 2024 ;ISSN: 2190-3018 ;ISBN: 9819903327 ;ISBN: 9789819903320 ;EISSN: 2190-3026 ;EISBN: 9789819903337 ;EISBN: 9819903335 ;DOI: 10.1007/978-981-99-0333-7_2Digital Resources/Online E-Resources |
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4 |
Material Type: Book Chapter
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Sites of States with a Dynamically Developing Socio-Political Structure and Economy: Analyzing Forms and Methods of Obtaining Competitive Advantages of Transnational (Global) CompaniesCurrent Problems of the World Economy and International Trade, 2022, Vol.42, p.233-242Copyright © 2022 Elena G. Popkova and Inna V. Andronova. Published under exclusive licence by Emerald Publishing Limited ;ISSN: 0190-1281 ;ISBN: 9781802620900 ;ISBN: 1802620907 ;DOI: 10.1108/S0190-128120220000042022Digital Resources/Online E-Resources |
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5 |
Material Type: Book Chapter
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Being Present: Toward a Better Understanding of Customer ExperiencesQualitative Consumer Research, 2017, Vol.14 [Peer Reviewed Journal]ISBN: 1787144925 ;ISBN: 9781787144927 ;EISBN: 9781787144910 ;EISBN: 1787144917 ;DOI: 10.1108/S1548-643520170000014013 ;OCLC: 1000138791 ;LCCallNum: HF5410-5417.5Full text available |
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6 |
Material Type: Book Chapter
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Customer Experience Research with Mobile Ethnography: A Case Study of the Alpine Destination Serfaus-Fiss-LadisQualitative Consumer Research, 2017, Vol.14 [Peer Reviewed Journal]ISBN: 1787144925 ;ISBN: 9781787144927 ;EISBN: 9781787144910 ;EISBN: 1787144917 ;DOI: 10.1108/S1548-643520170000014009 ;OCLC: 1000138791 ;LCCallNum: HF5410-5417.5Full text available |
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7 |
Material Type: Book Chapter
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Subalterns Approach to Chain Supermarketization: Modern Grocery Retailers versus Independent Small GrocersQualitative Consumer Research, 2017, Vol.14 [Peer Reviewed Journal]ISBN: 1787144925 ;ISBN: 9781787144927 ;EISBN: 9781787144910 ;EISBN: 1787144917 ;DOI: 10.1108/S1548-643520170000014008 ;OCLC: 1000138791 ;LCCallNum: HF5410-5417.5Full text available |
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8 |
Material Type: Book Chapter
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The Influence of Bad Credit on Consumers’ IdentitiesQualitative Consumer Research, 2017, Vol.14 [Peer Reviewed Journal]ISBN: 1787144925 ;ISBN: 9781787144927 ;EISBN: 9781787144910 ;EISBN: 1787144917 ;DOI: 10.1108/S1548-643520170000014006 ;OCLC: 1000138791 ;LCCallNum: HF5410-5417.5Full text available |
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9 |
Material Type: Book Chapter
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Price: Meanings and SignificanceQualitative Consumer Research, 2017, Vol.14 [Peer Reviewed Journal]ISBN: 1787144925 ;ISBN: 9781787144927 ;EISBN: 9781787144910 ;EISBN: 1787144917 ;DOI: 10.1108/S1548-643520170000014011 ;OCLC: 1000138791 ;LCCallNum: HF5410-5417.5Full text available |
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10 |
Material Type: Book Chapter
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Convenience Orientation in the 21st Century: Qualitative Insights from Interviews with Consumers and Marketing ProfessionalsQualitative Consumer Research, 2017, Vol.14 [Peer Reviewed Journal]ISBN: 1787144925 ;ISBN: 9781787144927 ;EISBN: 9781787144910 ;EISBN: 1787144917 ;DOI: 10.1108/S1548-643520170000014012 ;OCLC: 1000138791 ;LCCallNum: HF5410-5417.5Full text available |
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11 |
Material Type: Book Chapter
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Four-Corner Outcomes in Strategic Management: Successful and Unsuccessful Paddling Down versus UpstreamImproving the Marriage of Modeling and Theory for Accurate Forecasts of Outcomes, 2018, Vol.25, p.19-62Copyright © 2018 Emerald Publishing Limited ;ISSN: 1069-0964 ;ISBN: 9781786351227 ;ISBN: 1786351226 ;EISBN: 1786351218 ;EISBN: 9781786351210 ;DOI: 10.1108/S1069-096420180000025005 ;OCLC: 1019678864 ;LCCallNum: HF5001-6182Full text available |
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12 |
Material Type: Book Chapter
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Embracing the Paradigm Shift from Variable-Based to Case-Based ModelingImproving the Marriage of Modeling and Theory for Accurate Forecasts of Outcomes, 2018, Vol.25, p.1-18Copyright © 2018 Emerald Publishing Limited ;ISSN: 1069-0964 ;ISBN: 9781786351227 ;ISBN: 1786351226 ;EISBN: 1786351218 ;EISBN: 9781786351210 ;DOI: 10.1108/S1069-096420180000025003 ;OCLC: 1019678864 ;LCCallNum: HF5001-6182Full text available |
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13 |
Material Type: Book Chapter
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Exploring the Country of Origin Effect: A Qualitative Analysis of Turkish Consumption PracticesQualitative Consumer Research, 2017, Vol.14 [Peer Reviewed Journal]ISBN: 1787144925 ;ISBN: 9781787144927 ;EISBN: 9781787144910 ;EISBN: 1787144917 ;DOI: 10.1108/S1548-643520170000014005 ;OCLC: 1000138791 ;LCCallNum: HF5410-5417.5Full text available |
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14 |
Material Type: Book Chapter
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Showrooming and the Small RetailerQualitative Consumer Research, 2017, Vol.14 [Peer Reviewed Journal]ISBN: 1787144925 ;ISBN: 9781787144927 ;EISBN: 9781787144910 ;EISBN: 1787144917 ;DOI: 10.1108/S1548-643520170000014007 ;OCLC: 1000138791 ;LCCallNum: HF5410-5417.5Full text available |
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15 |
Material Type: Book Chapter
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Alleviating Survivor Loneliness: The Value of Expressive Gift Systems in Peer-To-Peer Online Patient Survivor NetworksQualitative Consumer Research, 2017, Vol.14 [Peer Reviewed Journal]ISBN: 1787144925 ;ISBN: 9781787144927 ;EISBN: 9781787144910 ;EISBN: 1787144917 ;DOI: 10.1108/S1548-643520170000014010 ;OCLC: 1000138791 ;LCCallNum: HF5410-5417.5Full text available |
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16 |
Material Type: Book Chapter
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Purse Parties: A Phenomenology of In-Home Counterfeit Luxury EventsQualitative Consumer Research, 2017, Vol.14 [Peer Reviewed Journal]ISBN: 1787144925 ;ISBN: 9781787144927 ;EISBN: 9781787144910 ;EISBN: 1787144917 ;DOI: 10.1108/S1548-643520170000014014 ;OCLC: 1000138791 ;LCCallNum: HF5410-5417.5Full text available |
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17 |
Material Type: Book Chapter
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A New Bridge from Text to Mind: Cognitive Literary Approaches to AdvertisingQualitative Consumer Research, 2017, Vol.14 [Peer Reviewed Journal]ISBN: 1787144925 ;ISBN: 9781787144927 ;EISBN: 9781787144910 ;EISBN: 1787144917 ;DOI: 10.1108/S1548-643520170000014001 ;OCLC: 1000138791 ;LCCallNum: HF5410-5417.5Full text available |
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18 |
Material Type: Book Chapter
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Computing with Words in Modeling Firms’ Paradoxical PerformancesImproving the Marriage of Modeling and Theory for Accurate Forecasts of Outcomes, 2018, Vol.25, p.155-236Copyright © 2018 Emerald Publishing Limited ;ISSN: 1069-0964 ;ISBN: 9781786351227 ;ISBN: 1786351226 ;EISBN: 1786351218 ;EISBN: 9781786351210 ;DOI: 10.1108/S1069-096420180000025008 ;OCLC: 1019678864 ;LCCallNum: HF5001-6182Full text available |
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19 |
Material Type: Book Chapter
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Salespeople’s Earned Social Media and Enablement: Understanding and Enhancing the Salespeople’s Digital and Social Selling Influence: An AbstractOptimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs, 2023, p.339-340The Author(s), under exclusive license to Springer Nature Switzerland AG 2023 ;ISSN: 2363-6165 ;ISBN: 9783031246869 ;ISBN: 3031246861 ;EISSN: 2363-6173 ;EISBN: 303124687X ;EISBN: 9783031246876 ;DOI: 10.1007/978-3-031-24687-6_140 ;OCLC: 1373344029 ;LCCallNum: HF5415.5-5415.53Digital Resources/Online E-Resources |
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20 |
Material Type: Book Chapter
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Accurately Predicting Precise Outcomes in Business-to-Business MarketingImproving the Marriage of Modeling and Theory for Accurate Forecasts of Outcomes, 2018, Vol.25, p.63-84Copyright © 2018 Emerald Publishing Limited ;ISSN: 1069-0964 ;ISBN: 9781786351227 ;ISBN: 1786351226 ;EISBN: 1786351218 ;EISBN: 9781786351210 ;DOI: 10.1108/S1069-096420180000025006 ;OCLC: 1019678864 ;LCCallNum: HF5001-6182Full text available |