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Results 1 - 20 of 3,863  for All Library Resources

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1
Can machine learning approaches predict green purchase intention?: A study from Indian consumer perspective
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Can machine learning approaches predict green purchase intention?: A study from Indian consumer perspective

Journal of cleaner production, 2024-06, Vol.456 [Peer Reviewed Journal]

ISSN: 0959-6526 ;ISSN: 1879-1786 ;EISSN: 1879-1786 ;DOI: 10.1016/j.jclepro.2024.142218

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2
Research on consumers' purchase intention of cultural and creative products-Metaphor design based on traditional cultural symbols
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Research on consumers' purchase intention of cultural and creative products-Metaphor design based on traditional cultural symbols

PloS one, 2024-05, Vol.19 (5), p.e0301678-e0301678 [Peer Reviewed Journal]

Copyright: © 2024 Liu, Zhao. This is an open access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. ;COPYRIGHT 2024 Public Library of Science ;2024 Liu, Zhao 2024 Liu, Zhao ;ISSN: 1932-6203 ;EISSN: 1932-6203 ;DOI: 10.1371/journal.pone.0301678 ;PMID: 38739577

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3
The impact of non-stereotypical gender role endorsement in live broadcasting on consumers' purchase intention
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The impact of non-stereotypical gender role endorsement in live broadcasting on consumers' purchase intention

Frontiers in psychology, 2024, Vol.15, p.1359952-1359952 [Peer Reviewed Journal]

Copyright © 2024 Fu, Huang and Chen. ;Copyright © 2024 Fu, Huang and Chen. 2024 Fu, Huang and Chen ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2024.1359952 ;PMID: 38566947

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4
Post-COVID Insurance Purchase Intention: The Roles of Referral, Agent Characteristics, Influencer Credibility, Plan Value, and Trust
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Article
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Post-COVID Insurance Purchase Intention: The Roles of Referral, Agent Characteristics, Influencer Credibility, Plan Value, and Trust

Organizations and markets in emerging economies, 2024-05, Vol.15 (1(30)) [Peer Reviewed Journal]

ISSN: 2029-4581 ;EISSN: 2345-0037 ;DOI: 10.15388/omee.2024.15.3

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5
Attitudes and purchase intentions of polish university students towards food made from insects-A modelling approach
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Article
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Attitudes and purchase intentions of polish university students towards food made from insects-A modelling approach

PloS one, 2024-03, Vol.19 (3), p.e0300871-e0300871 [Peer Reviewed Journal]

Copyright: © 2024 Mikulec et al. This is an open access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. ;COPYRIGHT 2024 Public Library of Science ;ISSN: 1932-6203 ;EISSN: 1932-6203 ;DOI: 10.1371/journal.pone.0300871 ;PMID: 38551941

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6
The influence of visual marketing on consumers' purchase intention of fast fashion brands in China-An exploration based on fsQCA method
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The influence of visual marketing on consumers' purchase intention of fast fashion brands in China-An exploration based on fsQCA method

Frontiers in psychology, 2024, Vol.15, p.1190571-1190571 [Peer Reviewed Journal]

Copyright © 2024 Zhang and Huang. ;Copyright © 2024 Zhang and Huang. 2024 Zhang and Huang ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2024.1190571 ;PMID: 38650900

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7
Measuring Indonesian young consumers’ halal purchase intention of foreign-branded food products
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Measuring Indonesian young consumers’ halal purchase intention of foreign-branded food products

Humanities & social sciences communications, 2024-12, Vol.11 (1), p.150-8 [Peer Reviewed Journal]

The Author(s) 2024. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;EISSN: 2662-9992 ;DOI: 10.1057/s41599-023-02559-0

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8
Investigating the influence of mobile game addiction on in-app purchase intention in PUBG mobile: the mediating roles of loyalty, negative e-WOM and perceived risk
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Investigating the influence of mobile game addiction on in-app purchase intention in PUBG mobile: the mediating roles of loyalty, negative e-WOM and perceived risk

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2328317

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9
Generation Z Purchase Intentions: Does Sponsorship Disclosure Matter?
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Article
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Generation Z Purchase Intentions: Does Sponsorship Disclosure Matter?

Business Systems Research, 2023-12, Vol.14 (2), p.158-172 [Peer Reviewed Journal]

2023. This work is published under http://creativecommons.org/licenses/by/4.0 (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1847-8344 ;EISSN: 1847-9375 ;DOI: 10.2478/bsrj-2023-0017

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10
The Influencers’ Attributes and Customer Purchase Intention: The Mediating Role of Customer Attitude Toward Brand
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Article
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The Influencers’ Attributes and Customer Purchase Intention: The Mediating Role of Customer Attitude Toward Brand

SAGE open, 2024-04, Vol.14 [Peer Reviewed Journal]

EISSN: 2158-2440 ;DOI: 10.1177/21582440241250122

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11
Applying Stimulus–Organism–Response Theory to Explore the Effects of Augmented Reality on Consumer Purchase Intention for Teenage Fashion Hair Dyes
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Applying Stimulus–Organism–Response Theory to Explore the Effects of Augmented Reality on Consumer Purchase Intention for Teenage Fashion Hair Dyes

Sustainability, 2024-03, Vol.16 (6), p.2537 [Peer Reviewed Journal]

COPYRIGHT 2024 MDPI AG ;2024 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1050 ;EISSN: 2071-1050 ;DOI: 10.3390/su16062537

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12
Potential Impact of Sustainable Business Practices: Brand Equity in Fast Food and Millennials’ Purchase Intentions
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Article
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Potential Impact of Sustainable Business Practices: Brand Equity in Fast Food and Millennials’ Purchase Intentions

Sustainability, 2024-05, Vol.16 (9), p.3768 [Peer Reviewed Journal]

COPYRIGHT 2024 MDPI AG ;2024 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1050 ;EISSN: 2071-1050 ;DOI: 10.3390/su16093768

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13
The Effects of Live Streamer's Facial Attractiveness and Product Type on Consumer Purchase Intention: An Exploratory Study with Eye Tracking Technology
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Article
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The Effects of Live Streamer's Facial Attractiveness and Product Type on Consumer Purchase Intention: An Exploratory Study with Eye Tracking Technology

Behavioral sciences, 2024-04, Vol.14 (5), p.375 [Peer Reviewed Journal]

COPYRIGHT 2024 MDPI AG ;2024 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2076-328X ;EISSN: 2076-328X ;DOI: 10.3390/bs14050375 ;PMID: 38785866

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14
The effect of country image, brand image, and warranty knowledge on car purchase intentions: a comparison of use situations
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Article
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The effect of country image, brand image, and warranty knowledge on car purchase intentions: a comparison of use situations

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2332498

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15
Consumer Purchase Intention and Purchase Behaviour for Green Fast Moving Consumer Goods
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Article
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Consumer Purchase Intention and Purchase Behaviour for Green Fast Moving Consumer Goods

Expert Journal of Marketing, 2023-12, Vol.11 (2), p.188-200 [Peer Reviewed Journal]

EISSN: 2344-6773

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16
The Impact of Narrative Role on Consumers’ Purchase Intentions in the Agricultural Product Live Stream: A Study Based on the Theory of Perspective Taking
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Article
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The Impact of Narrative Role on Consumers’ Purchase Intentions in the Agricultural Product Live Stream: A Study Based on the Theory of Perspective Taking

SAGE open, 2024-04, Vol.14 [Peer Reviewed Journal]

EISSN: 2158-2440 ;DOI: 10.1177/21582440241247362

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17
A Study on the Impact of China's Agricultural Poverty Alleviation Labels on Consumer Purchase Intentions in the Context of Live E-commerce
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A Study on the Impact of China's Agricultural Poverty Alleviation Labels on Consumer Purchase Intentions in the Context of Live E-commerce

유통과학연구, 2024, 22(3), , pp.11-19 [Peer Reviewed Journal]

ISSN: 1738-3110 ;EISSN: 2093-7717 ;DOI: 10.15722/jds.22.03.202403.11

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18
Determinants of Intention to Purchase Energy-Efficient Appliances: Extended Technology Acceptance Model
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Article
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Determinants of Intention to Purchase Energy-Efficient Appliances: Extended Technology Acceptance Model

International journal of energy economics and policy, 2024-05, Vol.14 (3), p.518

2024. This work is published under http://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2146-4553 ;EISSN: 2146-4553 ;DOI: 10.32479/ijeep.15879

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19
Impact of green packaging design on green purchase intention
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Article
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Impact of green packaging design on green purchase intention

Social behavior and personality, 2024-04, Vol.52 (4), p.1-13 [Peer Reviewed Journal]

COPYRIGHT 2024 Scientific Journal Publishers, Ltd. ;Copyright Scientific Journal Publishers Ltd 2024 ;ISSN: 0301-2212 ;EISSN: 1179-6391 ;DOI: 10.2224/sbp.12893

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20
The Effect of Halal Awareness, Halal Certification, and Social Servicecafe on Purchase Intention in Indonesia: The Mediating Role of Attitude
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Article
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The Effect of Halal Awareness, Halal Certification, and Social Servicecafe on Purchase Intention in Indonesia: The Mediating Role of Attitude

International review of management and marketing, 2024-05, Vol.14 (3), p.97 [Peer Reviewed Journal]

2024. This work is published under http://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and conditions, you may use this content in accordance with the terms of the License. ;EISSN: 2146-4405 ;DOI: 10.32479/irmm.16186

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