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1
"How Packaging, Product Quality and Promotion Affect the Purchase Intention?"
Material Type:
Book
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"How Packaging, Product Quality and Promotion Affect the Purchase Intention?"

Digital Resources/Online E-Resources

2
Social Media Advertising and Consumer Perception on Purchase Intention
Material Type:
Book
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Social Media Advertising and Consumer Perception on Purchase Intention

Digital Resources/Online E-Resources

3
Student purchase intention in higher education sector : the role of social network marketing and student engagement
Material Type:
Book
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Student purchase intention in higher education sector : the role of social network marketing and student engagement

Digital Resources/Online E-Resources

4
A multi-attribute model of Japanese consumer's purchase intention for GM foods
Material Type:
Book
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A multi-attribute model of Japanese consumer's purchase intention for GM foods

Digital Resources/Online E-Resources

5
Country of Origin Effect and Animosity on The Attitude and Purchase Intention of Foreign Products
Material Type:
Book
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Country of Origin Effect and Animosity on The Attitude and Purchase Intention of Foreign Products

Digital Resources/Online E-Resources

6
The Influence of Green Viral Communications on Green Purchase Intentions- The Mediating Role of Consumers
Material Type:
Book
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The Influence of Green Viral Communications on Green Purchase Intentions- The Mediating Role of Consumers

Digital Resources/Online E-Resources

7
"Marketing Strategy and its Effect to the Consumer Purchase Intention Towards “KURMELO” (Candied Pomelo Orange Peel) in Wijaya Kusuma Agroindustry Magetan Regency, East-Java, Indonesia"
Material Type:
Book
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8
"Trust and Satisfaction, Two Stepping Stones for Successful ECommerce Relationships: A Longitudinal Exploration"
Material Type:
Book
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"Trust and Satisfaction, Two Stepping Stones for Successful ECommerce Relationships: A Longitudinal Exploration"

Digital Resources/Online E-Resources

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