Results 1 - 20 of 924 for All Library Resources
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Books
| Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
|---|---|---|---|
| 1 |
Material Type: Book
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Brand Naming: The Complete Guide to Creating a Name for Your Company, Product, or ServiceISBN: 9781637421550 ;ISBN: 1637421559 ;EISBN: 9781637421567 ;EISBN: 1637421567 ;OCLC: 1287679210Full text available |
| 2 |
Material Type: Book
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Marketing Analytics Practitioner's Guide, The - Volume 1: Brand And ConsumerISBN: 9811274460 ;ISBN: 9789811274466 ;EISBN: 9811274479 ;EISBN: 9789811274473 ;DOI: 10.1142/13375#t=tocDigital Resources/Online E-Resources |
| 3 |
Material Type: Book
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Marketing Analytics Practitioner's Guide, The - Volume 4: Retail And StatisticsISBN: 9789811274527 ;ISBN: 9811274525 ;EISBN: 9789811274534 ;EISBN: 9811274533 ;DOI: 10.1142/13378#t=tocDigital Resources/Online E-Resources |
| 4 |
Material Type: Book
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Marketing Analytics Practitioner's Guide, The - Volume 3: Digital MarketingISBN: 9811274509 ;ISBN: 9789811274503 ;EISBN: 9811274517 ;EISBN: 9789811274510 ;DOI: 10.1142/13377#t=tocDigital Resources/Online E-Resources |
| 5 |
Material Type: Book
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Marketing Analytics Practitioner's Guide, The - Volume 2: Product, Advertising, Packaging, Biometrics, Price And PromotionISBN: 9811274487 ;ISBN: 9789811274480 ;EISBN: 9789811274497 ;EISBN: 9811274495 ;DOI: 10.1142/13376#t=tocDigital Resources/Online E-Resources |
| 6 |
Material Type: Book
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Stand Out: Building Brilliant Brands for the World We Live InISBN: 9781951527525 ;ISBN: 1951527526 ;EISBN: 9781951527532 ;EISBN: 1951527534 ;OCLC: 1223092802Full text available |
| 7 |
Material Type: Book
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Brands: The Logos of the Global Economy2004 Celia Lury ;ISBN: 0415251834 ;ISBN: 9780415251839 ;ISBN: 0415251826 ;ISBN: 9780415251822 ;ISBN: 1134529163 ;ISBN: 9781134529162 ;EISBN: 9781134529179 ;EISBN: 0203495020 ;EISBN: 1134529171 ;EISBN: 9780203495025 ;EISBN: 1134529163 ;EISBN: 0415251826 ;EISBN: 9780415251822 ;EISBN: 9781134529162 ;DOI: 10.4324/9780203495025 ;OCLC: 163811029Full text available |
| 8 |
Material Type: Book
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Brand Portfolio Strategy: Creating Relevance, Differentiation, Energy, Leverage, and ClarityISBN: 9780743249386 ;ISBN: 0743249380 ;EISBN: 9781439188835 ;EISBN: 1439188831 ;OCLC: 1000452279Full text available |
| 9 |
Material Type: Book
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Positioning for Advantage: Techniques and Strategies to Grow Brand Value2021 Columbia University Press ;ISBN: 9780231189002 ;ISBN: 0231189001 ;EISBN: 0231548117 ;EISBN: 9780231548113 ;DOI: 10.7312/whit18900 ;OCLC: 1162414893 ;LCCallNum: HD69.B7 W45 2021Full text available |
| 10 |
Material Type: Book
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National Brands and Global Markets: An Historical Perspective2023 selection and editorial matter, Nikolas Glover and David M. Higgins; individual chapters, the contributors ;ISBN: 1000850331 ;ISBN: 9781000850338 ;ISBN: 9780367754976 ;ISBN: 0367762684 ;ISBN: 9780367762681 ;ISBN: 0367754975 ;EISBN: 1000850331 ;EISBN: 1003166180 ;EISBN: 9781000850338 ;EISBN: 1000850374 ;EISBN: 9781000850376 ;EISBN: 9781003166184 ;DOI: 10.4324/9781003166184 ;OCLC: 1371760988Full text available |
| 11 |
Material Type: Book
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The Law of Reputation and Brands in the Asia PacificCambridge University Press2012 ;ISBN: 9781107017726 ;ISBN: 1107017726 ;EISBN: 9781139084604 ;EISBN: 1139084607 ;EISBN: 1139340301 ;EISBN: 9781139340304 ;EISBN: 9781107230767 ;EISBN: 1107230764 ;EISBN: 1139334417 ;EISBN: 9781139334419 ;DOI: 10.1017/CBO9781139084604 ;OCLC: 792684363Full text available |
| 12 |
Material Type: Book
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Protecting the Brand: Counterfeiting and Grey MarketsISBN: 9781637421512 ;ISBN: 1637421516 ;EISBN: 1637421524 ;EISBN: 9781637421529 ;OCLC: 1285168985Full text available |
| 13 |
Material Type: Book
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Authentic: The Politics of Ambivalence in a Brand Culture2012 New York University ;ISBN: 9780814787137 ;ISBN: 0814787134 ;ISBN: 0814787150 ;ISBN: 9780814787151 ;ISBN: 0814787142 ;ISBN: 9780814787144 ;EISBN: 0814739377 ;EISBN: 9780814739372 ;EISBN: 0814787150 ;EISBN: 9780814787151 ;DOI: 10.18574/9780814739372 ;OCLC: 811641702 ;LCCallNum: HD69.B7B256 2012Full text available |
| 14 |
Material Type: Book
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Brand Management: Research, Theory and Practice2009 Tilde Heding, Charlotte F. Knudtzen and Mogens Bjerre ;ISBN: 041544327X ;ISBN: 9780415443272 ;ISBN: 0415443261 ;ISBN: 9780415443265 ;EISBN: 0203996178 ;EISBN: 9781134068296 ;EISBN: 9780203996171 ;EISBN: 1134068298 ;EISBN: 0415443261 ;EISBN: 113406828X ;EISBN: 9781134068289 ;EISBN: 9780415443265 ;DOI: 10.4324/9780203996171 ;OCLC: 437241841Full text available |
| 15 |
Material Type: Book
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Consumer Brand RelationshipsEISBN: 1801177473 ;EISBN: 9781801177474 ;OCLC: 1261366512Full text available |
| 16 |
Material Type: Book
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Brands: meaning and value in media culture2006 Adam Arvidsson ;ISBN: 1134277873 ;ISBN: 9781134277872 ;ISBN: 0415347157 ;ISBN: 9780415347150 ;ISBN: 9780415347167 ;ISBN: 0415347165 ;ISBN: 9781134277865 ;ISBN: 1134277865 ;EISBN: 1134277873 ;EISBN: 0203640063 ;EISBN: 9781134277872 ;EISBN: 9780203640067 ;EISBN: 0415347157 ;EISBN: 9781134277865 ;EISBN: 9780415347150 ;EISBN: 1134277865 ;DOI: 10.4324/9780203640067 ;OCLC: 814385626Full text available |
| 17 |
Material Type: Book
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Behavioral Aspects of Brand ManagementISBN: 9781942585350 ;ISBN: 9781942585435 ;ISBN: 1942585438 ;ISBN: 1942585357 ;EISBN: 9781942585435 ;EISBN: 1942585438 ;OCLC: 1265464682Full text available |
| 18 |
Material Type: Book
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Designing Brand Identity: An Essential Guide for the Whole Branding Team2013 John Wiley & Sons, Incorporated ;ISBN: 1118099206 ;ISBN: 9781118099209 ;ISBN: 1118418743 ;ISBN: 9781118418741 ;EISBN: 1118418743 ;EISBN: 9781118418741 ;OCLC: 823248046Full text available |
| 19 |
Material Type: Book
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Multiply Your Business Value Through Brand and AIISBN: 9781637421079 ;ISBN: 1637421079 ;EISBN: 9781637421086 ;EISBN: 1637421087 ;OCLC: 1261367237Full text available |
| 20 |
Material Type: Book
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Brands and brandingISBN: 186197664X ;ISBN: 9781861976642 ;LCCallNum: HD69.B7 B73 2003ebFull text available |
Results 1 - 20 of 924 for All Library Resources
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