Language:

Results 1 - 20 of 6,665 for All Library Resources

Sorted by: Sorted by: RelevanceOr hit Enter to replace sort method

Results 1 2 3 4 5

Show only

Peer-reviewed Journals (572)

Refined by: language: German

Result Number	Material Type	Record Details and Options
1	Material Type: Article	Good vs. Bad: An Empirical Analysis of the Brand Names of Coronavirus Vaccines Hermes (Århus, Denmark), 2024-02 (64) [Peer Reviewed Journal] ISSN: 0904-1699 ;EISSN: 1903-1785 ;DOI: 10.7146/hjlcb.vi64.135381 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
2	Material Type: Article	Brand equity in a tourism destination: a case study of domestic tourists in Hoi An city, Vietnam Tourism review (Association internationale d'experts scientifiques du tourisme), 2019-06, Vol.74 (3), p.704-720 [Peer Reviewed Journal] Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-08-2017-0130 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
3	Material Type: Article	Brand Origin Recognition Accuracy: Its Antecedents and Consumers' Cognitive Limitations Journal of international business studies, 2005-07, Vol.36 (4), p.379-397 [Peer Reviewed Journal] Copyright 2005 Academy of International Business ;Academy of International Business 2005 ;ISSN: 0047-2506 ;EISSN: 1478-6990 ;DOI: 10.1057/palgrave.jibs.8400145 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
4	Material Type: Article	Tourism destination brand equity, brand authenticity and revisit intention: the mediating role of tourist satisfaction and the moderating role of destination familiarity Tourism review (Association internationale d'experts scientifiques du tourisme), 2022-05, Vol.77 (3), p.751-779 [Peer Reviewed Journal] Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-08-2021-0371 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
5	Material Type: Article	How Perceived Brand Globalness Creates Brand Value Journal of international business studies, 2003-01, Vol.34 (1), p.53-65 [Peer Reviewed Journal] Copyright 2003 Academy of International Business ;Copyright Palgrave Macmillan Limited Jan 2003 ;ISSN: 0047-2506 ;EISSN: 1478-6990 ;DOI: 10.1057/palgrave.jibs.8400002 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
6	Material Type: Article	The impact of integrated marketing communications consistency on destination brand equity in times of uncertainty: the case of Croatia Tourism review (Association internationale d'experts scientifiques du tourisme), 2023-05, Vol.78 (3), p.697-711 [Peer Reviewed Journal] Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1660-5373 ;EISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-03-2022-0166 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
7	Material Type: Article	Brands Matter: An Empirical Demonstration of the Creation of Shareholder Value Through Branding Journal of the Academy of Marketing Science, 2006-04, Vol.34 (2), p.224-235 [Peer Reviewed Journal] Copyright SAGE PUBLICATIONS, INC. Spring 2006 ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070305283356 ;CODEN: JAMSDE Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
8	Material Type: Article	Language and Brand Hermes (Århus, Denmark), 2021-07 (61) [Peer Reviewed Journal] ISSN: 0904-1699 ;EISSN: 1903-1785 ;DOI: 10.7146/hjlcb.vi61.127925 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
9	Material Type: Article	Kriz İletişimi Bağlamında United Airlines Overbooking Krizi’nin İncelenmesi(Examining United Airlines Overbooking Crisis in The Context of Crisis Communication) Journal of management & economics, 2021-09, Vol.28 (3), p.489-510 [Peer Reviewed Journal] EISSN: 1302-0064 ;DOI: 10.18657/yonveek.909223 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
10	Material Type: Article	An integrative model of consumer-based heritage destination brand equity Tourism review (Association internationale d'experts scientifiques du tourisme), 2021-03, Vol.76 (2), p.358-373 [Peer Reviewed Journal] Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-12-2019-0505 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
11	Material Type: Article	Brand-Extension Price Premiums: The Effects of Perceived Fit and Extension Product Category Risk Journal of the Academy of Marketing Science, 2005-03, Vol.33 (2), p.184-196 [Peer Reviewed Journal] Copyright SAGE PUBLICATIONS, INC. Spring 2005 ;Academy of Marketing Science 2005. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070304269753 ;CODEN: JAMSDE Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
12	Material Type: Article	Branded premiums in tourism destination promotion Tourism review (Association internationale d'experts scientifiques du tourisme), 2021-11, Vol.76 (5), p.1001-1012 [Peer Reviewed Journal] Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-06-2019-0256 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
13	Material Type: Article	The Nuances of Brand Personality: A Corpus-assisted Linguistic Analysis of Web-based Communications of Fashion Brands Hermes (Århus, Denmark), 2018-06 (57), p.141-159 [Peer Reviewed Journal] Copyright Aarhus School of Business 2018 ;ISSN: 0904-1699 ;EISSN: 1903-1785 ;DOI: 10.7146/hjlcb.v0i57.106197 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
14	Material Type: Article	Passing the Torch: Intergenerational Influences as a Source of Brand Equity Journal of marketing, 2002-04, Vol.66 (2), p.17-37 [Peer Reviewed Journal] Copyright 2002 American Marketing Association ;Copyright American Marketing Association Apr 2002 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1509/jmkg.66.2.17.18480 ;CODEN: JMKTAK Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
15	Material Type: Article	Consumer Behaviour Study in the Brand Management System Accounting & finance (Kiev, Ukraine), 2023-06 (2(100)), p.140-146 [Peer Reviewed Journal] ISSN: 2307-9878 ;EISSN: 2518-1181 ;DOI: 10.33146/2307-9878-2023-2(100)-140-146 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
16	Material Type: Article	Kostbares Pferd‘ oder ‚elegantes Mädchen‘ – ausgewählte Aspekte der Übersetzung deutscher Markennamen ins Chinesische Colloquia Germanica Stetinensia, 2022-01, Vol.31 [Peer Reviewed Journal] ISSN: 2450-8543 ;EISSN: 2353-317X ;DOI: 10.18276/cgs.2022.31-06 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
17	Material Type: Article	Building Brand Community Journal of marketing, 2002-01, Vol.66 (1), p.38-54 [Peer Reviewed Journal] Copyright 2002 American Marketing Association ;Copyright American Marketing Association Jan 2002 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1509/jmkg.66.1.38.18451 ;CODEN: JMKTAK Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
18	Material Type: Article	Product-, Corporate-, and Country-Image Dimensions and Purchase Behavior: A Multicountry Analysis Journal of the Academy of Marketing Science, 2004-06, Vol.32 (3), p.251-270 [Peer Reviewed Journal] Copyright SAGE PUBLICATIONS, INC. Summer 2004 ;Academy of Marketing Science 2004. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070304264262 ;CODEN: JAMSDE Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
19	Material Type: Article	The Impact of Business Innovations on Brand Value Mednarodno Inovativno Poslovanje, 2019-07, Vol.10 (2), p.1-7 [Peer Reviewed Journal] ISSN: 1855-6175 ;EISSN: 1855-6175 ;DOI: 10.32015/JIMB/2018-10-2-3 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by
20	Material Type: Article	Brand personality in cultural tourism through social media Tourism review (Association internationale d'experts scientifiques du tourisme), 2021-02, Vol.76 (1), p.164-183 [Peer Reviewed Journal] Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-02-2019-0050 Full text available View Online Details Recommendations Reviews Times Cited External Links Citations Cited by

Results 1 - 20 of 6,665 for All Library Resources

Sorted by: Sorted by: RelevanceOr hit Enter to replace sort method

Results 1 2 3 4 5

Personalize your results

Edit

Add page to My Research

Refine Search Results

Expand My Results

Expand My Results

Show only

Peer-reviewed Journals (572)

on this subject:


INSPIRE LIBRARY - TON DUC THANG UNIVERSITY	(84-028) 37 755 057	Feedback
19 Nguyen Huu Tho St. Dist.7, HCM	thuvien@tdtu.edu.vn	Feedback

Results 1 - 20 of 6,665 for All Library Resources

ISSN: 0904-1699 ;EISSN: 1903-1785 ;DOI: 10.7146/hjlcb.vi64.135381

Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-08-2017-0130

Copyright 2005 Academy of International Business ;Academy of International Business 2005 ;ISSN: 0047-2506 ;EISSN: 1478-6990 ;DOI: 10.1057/palgrave.jibs.8400145

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-08-2021-0371

Copyright 2003 Academy of International Business ;Copyright Palgrave Macmillan Limited Jan 2003 ;ISSN: 0047-2506 ;EISSN: 1478-6990 ;DOI: 10.1057/palgrave.jibs.8400002

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1660-5373 ;EISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-03-2022-0166

Copyright SAGE PUBLICATIONS, INC. Spring 2006 ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070305283356 ;CODEN: JAMSDE

ISSN: 0904-1699 ;EISSN: 1903-1785 ;DOI: 10.7146/hjlcb.vi61.127925

EISSN: 1302-0064 ;DOI: 10.18657/yonveek.909223

Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-12-2019-0505

Copyright SAGE PUBLICATIONS, INC. Spring 2005 ;Academy of Marketing Science 2005. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070304269753 ;CODEN: JAMSDE

Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-06-2019-0256

Copyright Aarhus School of Business 2018 ;ISSN: 0904-1699 ;EISSN: 1903-1785 ;DOI: 10.7146/hjlcb.v0i57.106197

Copyright 2002 American Marketing Association ;Copyright American Marketing Association Apr 2002 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1509/jmkg.66.2.17.18480 ;CODEN: JMKTAK

ISSN: 2307-9878 ;EISSN: 2518-1181 ;DOI: 10.33146/2307-9878-2023-2(100)-140-146

ISSN: 2450-8543 ;EISSN: 2353-317X ;DOI: 10.18276/cgs.2022.31-06

Copyright 2002 American Marketing Association ;Copyright American Marketing Association Jan 2002 ;ISSN: 0022-2429 ;EISSN: 1547-7185 ;DOI: 10.1509/jmkg.66.1.38.18451 ;CODEN: JMKTAK

Copyright SAGE PUBLICATIONS, INC. Summer 2004 ;Academy of Marketing Science 2004. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070304264262 ;CODEN: JAMSDE

ISSN: 1855-6175 ;EISSN: 1855-6175 ;DOI: 10.32015/JIMB/2018-10-2-3

Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-02-2019-0050

Results 1 - 20 of 6,665 for All Library Resources

Personalize your results

Refine Search Results

Expand My Results

Show only

Refine My Results

Creation Date

New Records

Resource Type

Subject

Databases

Language

Journal Title

on this subject:

Searching Remote Databases, Please Wait