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1
Bayesian Statistics and Marketing
Bayesian Statistics and Marketing
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Bayesian Statistics and Marketing

2012 John Wiley & Sons, Incorporated ;ISBN: 0470863676 ;ISBN: 9780470863671 ;ISBN: 0470863684 ;ISBN: 9780470863688 ;ISBN: 0470863692 ;ISBN: 9780470863695 ;EISBN: 9780470863688 ;EISBN: 0470863684 ;DOI: 10.1002/0470863692 ;OCLC: 793995918 ;LCCallNum: HF5415.2

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2
Eco-Standards, Product Labelling and Green Consumerism
Eco-Standards, Product Labelling and Green Consumerism
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Eco-Standards, Product Labelling and Green Consumerism

ISBN: 0230537375 ;ISBN: 9780230537378 ;DOI: 10.1057/9780230584006

Digital Resources/Online E-Resources

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3
Food Marketing Influences Children's Attitudes, Preferences and Consumption: A Systematic Critical Review
Food Marketing Influences Children's Attitudes, Preferences and Consumption: A Systematic Critical Review
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Food Marketing Influences Children's Attitudes, Preferences and Consumption: A Systematic Critical Review

Nutrients, 2019-04, Vol.11 (4), p.875 [Peer Reviewed Journal]

2019. This work is licensed under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;2019 by the authors. 2019 ;ISSN: 2072-6643 ;EISSN: 2072-6643 ;DOI: 10.3390/nu11040875 ;PMID: 31003489

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4
Prevalence of Child-Directed Marketing on Breakfast Cereal Packages before and after Chile's Food Marketing Law: A Pre- and Post-Quantitative Content Analysis
Prevalence of Child-Directed Marketing on Breakfast Cereal Packages before and after Chile's Food Marketing Law: A Pre- and Post-Quantitative Content Analysis
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Prevalence of Child-Directed Marketing on Breakfast Cereal Packages before and after Chile's Food Marketing Law: A Pre- and Post-Quantitative Content Analysis

International journal of environmental research and public health, 2019-11, Vol.16 (22), p.4501 [Peer Reviewed Journal]

2019. This work is licensed under http://creativecommons.org/licenses/by/3.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;2019 by the authors. 2019 ;ISSN: 1660-4601 ;ISSN: 1661-7827 ;EISSN: 1660-4601 ;DOI: 10.3390/ijerph16224501 ;PMID: 31731577

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5
How does the alcohol industry attempt to influence marketing regulations? A systematic review
How does the alcohol industry attempt to influence marketing regulations? A systematic review
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How does the alcohol industry attempt to influence marketing regulations? A systematic review

Addiction (Abingdon, England), 2016-01, Vol.111 (1), p.18-32 [Peer Reviewed Journal]

2015 The Authors. published by John Wiley & Sons Ltd on behalf of Society for the Study of Addiction. ;2015 The Authors. Addiction published by John Wiley & Sons Ltd on behalf of Society for the Study of Addiction. ;2016 Society for the Study of Addiction ;ISSN: 0965-2140 ;EISSN: 1360-0443 ;DOI: 10.1111/add.13048 ;PMID: 26173765 ;CODEN: ADICE5

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6
Marketing Intelligence and Big Data: Digital Marketing Techniques on their Way to Becoming Social Engineering Techniques in Marketing
Marketing Intelligence and Big Data: Digital Marketing Techniques on their Way to Becoming Social Engineering Techniques in Marketing
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Marketing Intelligence and Big Data: Digital Marketing Techniques on their Way to Becoming Social Engineering Techniques in Marketing

International journal of interactive multimedia and artificial intelligence, 2019-06, Vol.5 (5), p.134-144

COPYRIGHT 2019 IMAI Software ;ISSN: 1989-1660 ;EISSN: 1989-1660 ;DOI: 10.9781/ijimai.2019.05.002

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7
YouTube marketing: how marketers' video optimization practices influence video views
YouTube marketing: how marketers' video optimization practices influence video views
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Article 		Add to My Research

YouTube marketing: how marketers' video optimization practices influence video views

Internet research, 2020-10, Vol.30 (6), p.1689-1707 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1066-2243 ;EISSN: 2054-5657 ;DOI: 10.1108/INTR-10-2019-0406

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8
Patient Influencers: The Next Frontier in Direct-to-Consumer Pharmaceutical Marketing
Patient Influencers: The Next Frontier in Direct-to-Consumer Pharmaceutical Marketing
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Patient Influencers: The Next Frontier in Direct-to-Consumer Pharmaceutical Marketing

Journal of medical Internet research, 2022-03, Vol.24 (3), p.e29422-e29422 [Peer Reviewed Journal]

Erin Willis, Marjorie Delbaere. Originally published in the Journal of Medical Internet Research (https://www.jmir.org), 01.03.2022. ;COPYRIGHT 2022 Journal of Medical Internet Research ;2022. This work is licensed under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;Erin Willis, Marjorie Delbaere. Originally published in the Journal of Medical Internet Research (https://www.jmir.org), 01.03.2022. 2022 ;ISSN: 1438-8871 ;ISSN: 1439-4456 ;EISSN: 1438-8871 ;DOI: 10.2196/29422 ;PMID: 35230241

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9
Is this advertisement designed to appeal to you? Adolescents’ views about Instagram advertisements promoting ultra-processed products
Is this advertisement designed to appeal to you? Adolescents’ views about Instagram advertisements promoting ultra-processed products
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Is this advertisement designed to appeal to you? Adolescents’ views about Instagram advertisements promoting ultra-processed products

Public health nutrition, 2024-03, Vol.27 (1), p.e96-e96 [Peer Reviewed Journal]

The Author(s), 2024. Published by Cambridge University Press on behalf of The Nutrition Society ;The Author(s), 2024. Published by Cambridge University Press on behalf of The Nutrition Society. This work is licensed under the Creative Commons Attribution License This is an Open Access article, distributed under the terms of the Creative Commons Attribution licence (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted re-use, distribution and reproduction, provided the original article is properly cited. (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;The Authors 2024 2024 The Authors ;ISSN: 1368-9800 ;EISSN: 1475-2727 ;DOI: 10.1017/S1368980024000533 ;PMID: 38449441

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10
The Impact of Digital Marketing Innovation on Firm Performance: Mediation by Marketing Capability and Moderation by Firm Size
The Impact of Digital Marketing Innovation on Firm Performance: Mediation by Marketing Capability and Moderation by Firm Size
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The Impact of Digital Marketing Innovation on Firm Performance: Mediation by Marketing Capability and Moderation by Firm Size

Sustainability, 2023-04, Vol.15 (7), p.5711 [Peer Reviewed Journal]

COPYRIGHT 2023 MDPI AG ;2023 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1050 ;EISSN: 2071-1050 ;DOI: 10.3390/su15075711

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11
“It's just everywhere!” Children and parents discuss the marketing of sports wagering in Australia
“It's just everywhere!” Children and parents discuss the marketing of sports wagering in Australia
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Article 		Add to My Research

“It's just everywhere!” Children and parents discuss the marketing of sports wagering in Australia

Australian and New Zealand journal of public health, 2016-10, Vol.40 (5), p.480-486 [Peer Reviewed Journal]

2016 Copyright 2016 THE AUTHORS. ;2016 Public Health Association of Australia ;2016 Public Health Association of Australia. ;ISSN: 1326-0200 ;EISSN: 1753-6405 ;DOI: 10.1111/1753-6405.12564 ;PMID: 27524502

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12
Effects of marketing claims on toddler food products on parents' product preferences, perceptions and purchasing intentions: an online experiment
Effects of marketing claims on toddler food products on parents' product preferences, perceptions and purchasing intentions: an online experiment
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Article 		Add to My Research

Effects of marketing claims on toddler food products on parents' product preferences, perceptions and purchasing intentions: an online experiment

The international journal of behavioral nutrition and physical activity, 2024-05, Vol.21 (1), p.60-60 [Peer Reviewed Journal]

2024. The Author(s). ;COPYRIGHT 2024 BioMed Central Ltd. ;The Author(s) 2024 ;ISSN: 1479-5868 ;EISSN: 1479-5868 ;DOI: 10.1186/s12966-024-01603-9 ;PMID: 38773586

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13
Corporate power in global agrifood governance
Corporate power in global agrifood governance
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Book 		Add to My Research

Corporate power in global agrifood governance

ISBN: 9780262012751 ;ISBN: 9780262512374 ;ISBN: 0262512378 ;ISBN: 0262012758 ;EISBN: 0262255502 ;EISBN: 9780262255509 ;EISBN: 0262309718 ;EISBN: 9780262309714 ;DOI: 10.7551/mitpress/9780262012751.001.0001 ;OCLC: 428700159

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14
COVID-washing of ultra-processed products: the content of digital marketing on Facebook during the COVID-19 pandemic in Uruguay
COVID-washing of ultra-processed products: the content of digital marketing on Facebook during the COVID-19 pandemic in Uruguay
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Article 		Add to My Research

COVID-washing of ultra-processed products: the content of digital marketing on Facebook during the COVID-19 pandemic in Uruguay

Public Health Nutrition, 2021-04, Vol.24 (5), p.1142-1152 [Peer Reviewed Journal]

The Author(s), 2021. Published by Cambridge University Press on behalf of The Nutrition Society ;The Author(s), 2021. Published by Cambridge University Press on behalf of The Nutrition Society. This is an Open Access article, distributed under the terms of the Creative Commons Attribution licence (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted re-use, distribution, and reproduction in any medium, provided the original work is properly cited. Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the associated terms available at: https://uk.sagepub.com/en-gb/eur/reusing-open-access-and-sage-choice-content ;2021. Notwithstanding the ProQuest Terms and conditions, you may use this content in accordance with the associated terms available at https://www.stm-assoc.org/about-the-industry/coronavirus-2019-ncov/. ;The Authors 2021 2021 The Authors ;ISSN: 1368-9800 ;EISSN: 1475-2727 ;DOI: 10.1017/S1368980021000306 ;PMID: 33494846

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15
“Gone are the days of mass-media marketing plans and short term customer relationships”: tobacco industry direct mail and database marketing strategies
“Gone are the days of mass-media marketing plans and short term customer relationships”: tobacco industry direct mail and database marketing strategies
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“Gone are the days of mass-media marketing plans and short term customer relationships”: tobacco industry direct mail and database marketing strategies

Tobacco control, 2016-07, Vol.25 (4), p.430-436 [Peer Reviewed Journal]

Published by the BMJ Publishing Group Limited. For permission to use (where not already granted under a licence) please go to http://www.bmj.com/company/products-services/rights-and-licensing ;2016 BMJ Publishing Group ;Copyright: 2016 Published by the BMJ Publishing Group Limited. For permission to use (where not already granted under a licence) please go to http://www.bmj.com/company/products-services/rights-and-licensing ;ISSN: 0964-4563 ;EISSN: 1468-3318 ;DOI: 10.1136/tobaccocontrol-2015-052314 ;PMID: 26243810

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16
Unpacking policy formulation and industry influence: the case of the draft control of marketing of alcoholic beverages bill in South Africa
Unpacking policy formulation and industry influence: the case of the draft control of marketing of alcoholic beverages bill in South Africa
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Unpacking policy formulation and industry influence: the case of the draft control of marketing of alcoholic beverages bill in South Africa

Health policy and planning, 2018-09, Vol.33 (7), p.786-800 [Peer Reviewed Journal]

The Author(s) 2018 ;The Author(s) 2018. Published by Oxford University Press in association with The London School of Hygiene and Tropical Medicine. All rights reserved. For permissions, please e-mail: journals.permissions@oup.com ;ISSN: 0268-1080 ;EISSN: 1460-2237 ;DOI: 10.1093/heapol/czy049 ;PMID: 29931204

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17
Marketing of commercial milk formula during COVID‐19 in Indonesia
Marketing of commercial milk formula during COVID‐19 in Indonesia
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Article 		Add to My Research

Marketing of commercial milk formula during COVID‐19 in Indonesia

Maternal and child nutrition, 2023-07, Vol.19 (3), p.e13491-n/a [Peer Reviewed Journal]

2023 The Authors. published by John Wiley & Sons Ltd. ;2023 The Authors. Maternal & Child Nutrition published by John Wiley & Sons Ltd. ;2023. This work is published under http://creativecommons.org/licenses/by-nc/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1740-8695 ;EISSN: 1740-8709 ;DOI: 10.1111/mcn.13491 ;PMID: 36891928

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18
A Systematic Review of E-Cigarette Marketing Communication: Messages, Communication Channels, and Strategies
A Systematic Review of E-Cigarette Marketing Communication: Messages, Communication Channels, and Strategies
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A Systematic Review of E-Cigarette Marketing Communication: Messages, Communication Channels, and Strategies

International journal of environmental research and public health, 2022-07, Vol.19 (15), p.9263 [Peer Reviewed Journal]

2022 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;2022 by the authors. 2022 ;ISSN: 1660-4601 ;ISSN: 1661-7827 ;EISSN: 1660-4601 ;DOI: 10.3390/ijerph19159263 ;PMID: 35954623

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19
Bibliometric Analysis of Green Marketing Research from 1977 to 2020
Bibliometric Analysis of Green Marketing Research from 1977 to 2020
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Bibliometric Analysis of Green Marketing Research from 1977 to 2020

Publications, 2021-01, Vol.9 (1), p.1 [Peer Reviewed Journal]

2021 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (http://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2304-6775 ;EISSN: 2304-6775 ;DOI: 10.3390/publications9010001

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20
Measuring Green Marketing: Scale Development and Validation
Measuring Green Marketing: Scale Development and Validation
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Article 		Add to My Research

Measuring Green Marketing: Scale Development and Validation

Energies (Basel), 2022-02, Vol.15 (3), p.718 [Peer Reviewed Journal]

2022 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1996-1073 ;EISSN: 1996-1073 ;DOI: 10.3390/en15030718

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