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The influence of corporate image, relationship marketing, and trust on purchase intention: the moderating effects of word-of-mouthTourism review (Association internationale d'experts scientifiques du tourisme), 2010-09, Vol.65 (3), p.16-34 [Peer Reviewed Journal]Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2010 ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/16605371011083503Full text available |
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2 |
Material Type: Article
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Consumer Cynicism in Influencer Marketing: An Impact Analysis on Purchase Intention and Brand Loyaltyİtobiad, 2024-03, Vol.13 (1), p.404-421 [Peer Reviewed Journal]EISSN: 2147-1185 ;DOI: 10.15869/itobiad.1422438Full text available |
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3 |
Material Type: Article
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Sustaining Real Estate Sector through Technological Interventions: Purchase Intention of Residential Apartment BuyersEuropean property law journal, 2022-11, Vol.11 (1), p.98-1042022 Walter de Gruyter GmbH, Berlin/Boston ;ISSN: 2190-8273 ;EISSN: 2190-8362 ;DOI: 10.1515/eplj-2022-0007Full text available |
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4 |
Material Type: Article
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Consumers attitudes towards the purchase intention of electric cars and their impact on the environment in SloveniaMednarodno Inovativno Poslovanje, 2021-11, Vol.13 (2), p.29-45 [Peer Reviewed Journal]EISSN: 1855-6175 ;DOI: 10.32015/JIBM.2021.13.2.3Full text available |
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5 |
Material Type: Article
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CONVERSION OF ONLINE PURCHASE INTENTION INTO ACTUAL PURCHASE: THE MODERATING ROLE OF TRANSACTION SECURITY AND CONVENIENCEVerslas: teorija ir praktika, 2020-03, Vol.21 (1), p.18-29COPYRIGHT 2020 Vilnius Gediminas Technical University ;2020. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1648-0627 ;EISSN: 1822-4202 ;DOI: 10.3846/btp.2020.11346Full text available |
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6 |
Material Type: Article
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Tutum Teorisi Açısından Ülke İmajı, Ürün İmajı ve Tüketici Satın Alma Niyeti(An Empırıcal Examınatıon Of The Relatıonshıps Among Country Image, Product Image And Customers’ Purchase Intentıon From The Perspectıve Of Attıtude Theory)Journal of management & economics, 2018-12, Vol.25 (3), p.1033-1050 [Peer Reviewed Journal]ISSN: 1302-0064 ;EISSN: 1302-0064Full text available |
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7 |
Material Type: Article
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Marketing of environmentally friendly hotels in China through religious segmentation: a theory of planned behaviour approachTourism review (Association internationale d'experts scientifiques du tourisme), 2021-11, Vol.76 (5), p.1164-1180 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-08-2019-0327Full text available |
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8 |
Material Type: Article
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Smart hospitality: Taiwan hotel stakeholder perspectivesTourism review (Association internationale d'experts scientifiques du tourisme), 2019-02, Vol.74 (1), p.50-62 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-09-2017-0149Full text available |
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9 |
Material Type: Article
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Customer responses to airline companies' service failure and recovery strategies: the moderating role of service failure habitTourism review (Association internationale d'experts scientifiques du tourisme), 2023-01, Vol.78 (1), p.1-17 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1660-5373 ;EISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-03-2022-0108Full text available |
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10 |
Material Type: Article
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The Effect of Country of Origin and Country of Manufacture on Perceived Quality and Purchase Intention on Toyota Cars in West Nusa Tenggara, IndonesiaCreative Commons - Namensnennung 4.0 Creative Commons - Attribution 4.0Digital Resources/Online E-Resources |
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11 |
Material Type: Article
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Accessible Tourism – understanding blind and vision-impaired tourists’ behaviour towards inclusionTourism review (Association internationale d'experts scientifiques du tourisme), 2023-04, Vol.78 (2), p.531-560 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1660-5373 ;EISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-03-2022-0129Full text available |
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12 |
Material Type: Article
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An Empirical Study of Innate Consumer Innovativeness, Personal Characteristics, and New-Product Adoption BehaviorJournal of the Academy of Marketing Science, 2003-01, Vol.31 (1), p.61-73 [Peer Reviewed Journal]Copyright SAGE PUBLICATIONS, INC. Winter 2003 ;Academy of Marketing Science 2003. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070302238602 ;CODEN: JAMSDEFull text available |
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13 |
Material Type: Article
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Holiday travel intention in a crisis scenario: a comparative analysis of Spain's main source marketsTourism review (Association internationale d'experts scientifiques du tourisme), 2023-01, Vol.78 (1), p.18-41 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1660-5373 ;EISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-03-2022-0131Full text available |
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14 |
Material Type: Article
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The Role of Knowledge-based Consumption in the Consumers’ Purchase Decisions of Heating ProductsPeriodica polytechnica. Social and management sciences, 2018-08, Vol.26 (2), p.137-148 [Peer Reviewed Journal]Copyright Periodica Polytechnica, Budapest University of Technology and Economics 2018 ;ISSN: 1416-3837 ;EISSN: 1587-3803 ;DOI: 10.3311/PPso.11778Full text available |
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15 |
Material Type: Article
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Consumer Ethnocentrism Offline and Online: The Mediating Role of Marketing Efforts and Personality Traits in the United States, South Korea, and IndiaJournal of the Academy of Marketing Science, 2006-07, Vol.34 (3), p.367-385 [Peer Reviewed Journal]Copyright SAGE PUBLICATIONS, INC. Summer 2006 ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070304270140 ;CODEN: JAMSDEFull text available |
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16 |
Material Type: Article
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EWOM and brand awareness impact on consumer purchase intention: mediating role of brand imageCreative Commons - Namensnennung Creative Commons - AttributionDigital Resources/Online E-Resources |
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17 |
Material Type: Article
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Branding Strategies, Marketing Communication, and Perceived Brand Meaning: The Transfer of Purposive, Goal-Oriented Brand Meaning to Brand ExtensionsJournal of the Academy of Marketing Science, 2005-07, Vol.33 (3), p.275-294 [Peer Reviewed Journal]Copyright SAGE PUBLICATIONS, INC. Summer 2005 ;Academy of Marketing Science 2005. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070304271197 ;CODEN: JAMSDEFull text available |
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18 |
Material Type: Article
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THE EFFECT OF CUSTOMER EMPOWERMENT AND CUSTOMER ENGAGEMENT ON MARKETING PERFORMANCE: THE MEDIATING EFFECT OF BRAND COMMUNITY MEMBERSHIPVerslas: teorija ir praktika, 2020-03, Vol.21 (1), p.30-38COPYRIGHT 2020 Vilnius Gediminas Technical University ;2020. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1648-0627 ;EISSN: 1822-4202 ;DOI: 10.3846/btp.2020.11617Full text available |
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19 |
Material Type: Web Resources
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EWOM and brand awareness impact on consumer purchase intention: mediating role of brand imageISSN: 2521-0203Digital Resources/Online E-Resources |
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20 |
Material Type: Article
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FACTORS OF CONSUMER BEHAVIOR IN THE PURCHASE PROCESS OF PERUVIAN BODEGAS IN THE CONTEXT OF COVID-19Verslas: teorija ir praktika, 2022-11, Vol.23 (2), p.387-3952022. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1648-0627 ;EISSN: 1822-4202 ;DOI: 10.3846/btp.2022.16351Full text available |