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Results 1 - 20 of 64  for All Library Resources

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1
Exploring consumers’ purchase intention in social commerce: An empirical study based on trust, argument quality, and social presence
Material Type:
Article
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Exploring consumers’ purchase intention in social commerce: An empirical study based on trust, argument quality, and social presence

Asia Pacific journal of marketing and logistics, 2019-03, Vol.31 (2), p.378-397 [Peer Reviewed Journal]

Emerald Publishing Limited 2019 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-05-2018-0170

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2
Exploring consumer purchase intention in cross-border e-commerce: evidence from ‘belt and road’ countries
Material Type:
Article
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Exploring consumer purchase intention in cross-border e-commerce: evidence from ‘belt and road’ countries

Asia Pacific journal of marketing and logistics, 2023-03, Vol.35 (3), p.625-644 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-12-2021-0934

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3
Augmented reality (AR) app use in the beauty product industry and consumer purchase intention
Material Type:
Article
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Augmented reality (AR) app use in the beauty product industry and consumer purchase intention

Asia Pacific journal of marketing and logistics, 2022-01, Vol.34 (1), p.110-131 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2021 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-11-2019-0684

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4
Effects of Singles’ Day atmosphere stimuli and Confucian values on consumer purchase intention
Material Type:
Article
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Effects of Singles’ Day atmosphere stimuli and Confucian values on consumer purchase intention

Asia Pacific journal of marketing and logistics, 2020-10, Vol.32 (7), p.1387-1405 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-05-2019-0294

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5
The interaction effect on customer purchase intention in e-commerce: A comparison between substitute and complement
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Article
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The interaction effect on customer purchase intention in e-commerce: A comparison between substitute and complement

Asia Pacific journal of marketing and logistics, 2014-01, Vol.26 (3), p.472-493 [Peer Reviewed Journal]

Copyright Emerald Group Publishing Limited 2014 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-07-2013-0080

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6
The interaction effect on customer purchase intention in e-commerce
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Article
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The interaction effect on customer purchase intention in e-commerce

Asia Pacific journal of marketing and logistics, 2014-06, Vol.26 (3), p.472-493 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Emerald Group Publishing Limited 2014 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-07-2013-0080

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7
An empirical study on repeat consumer's shopping satisfaction on C2C e-commerce in Japan: the role of value, trust and engagement
Material Type:
Article
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An empirical study on repeat consumer's shopping satisfaction on C2C e-commerce in Japan: the role of value, trust and engagement

Asia Pacific journal of marketing and logistics, 2023-03, Vol.35 (3), p.560-581 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-08-2021-0631

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8
Understanding customers’ stickiness of live streaming commerce platforms: an empirical study based on modified e-commerce system success model
Material Type:
Article
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Understanding customers’ stickiness of live streaming commerce platforms: an empirical study based on modified e-commerce system success model

Asia Pacific journal of marketing and logistics, 2023-03, Vol.35 (3), p.775-793 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-09-2021-0707

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9
The influence of e-customer satisfaction, e-trust and perceived value on consumer's repurchase intention in B2C e-commerce segment
Material Type:
Article
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The influence of e-customer satisfaction, e-trust and perceived value on consumer's repurchase intention in B2C e-commerce segment

Asia Pacific journal of marketing and logistics, 2022-11, Vol.34 (10), p.2184-2206 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-03-2021-0221

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10
The fashion retailer's opportunity: effect of deal-seeking behavior on mobile shopping intention of showroomers
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Article
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The fashion retailer's opportunity: effect of deal-seeking behavior on mobile shopping intention of showroomers

Asia Pacific journal of marketing and logistics, 2023-04, Vol.35 (5), p.1187-1205 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-12-2021-0914

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11
Factors influencing consumer use of a sport-branded app: the technology acceptance model integrating app quality and perceived enjoyment
Material Type:
Article
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Factors influencing consumer use of a sport-branded app: the technology acceptance model integrating app quality and perceived enjoyment

Asia Pacific journal of marketing and logistics, 2023-04, Vol.35 (5), p.1112-1133 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-09-2021-0709

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12
Can you represent me? The influence of consumers' self-congruity on their brand loyalty behavior
Material Type:
Article
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Can you represent me? The influence of consumers' self-congruity on their brand loyalty behavior

Asia Pacific journal of marketing and logistics, 2022-11, Vol.34 (10), p.2073-2090 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-04-2021-0238

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13
The effects of dynamic prompt and background transparency of hover feedback design on the user interface of shopping websites
Material Type:
Article
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The effects of dynamic prompt and background transparency of hover feedback design on the user interface of shopping websites

Asia Pacific journal of marketing and logistics, 2023-04, Vol.35 (4), p.809-827 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-11-2021-0821

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14
Perceived benefits, perceived risk, and trust: Influences on consumers' group buying behaviour
Material Type:
Article
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Perceived benefits, perceived risk, and trust: Influences on consumers' group buying behaviour

Asia Pacific journal of marketing and logistics, 2013-03, Vol.25 (2), p.225-248 [Peer Reviewed Journal]

ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/13555851311314031

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15
Charting the path between communication strategies and overseas purchasing service performance in the e-commerce context
Material Type:
Article
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Charting the path between communication strategies and overseas purchasing service performance in the e-commerce context

Asia Pacific journal of marketing and logistics, 2023-04, Vol.35 (4), p.997-1010 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-01-2022-0043

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16
The impact of monetary rewards for online reviews
Material Type:
Article
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The impact of monetary rewards for online reviews

Asia Pacific journal of marketing and logistics, 2019-10, Vol.31 (5), p.1486-1515 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-02-2018-0082

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17
Factors influencing smartphone based online shopping: an empirical study of young Women shoppers
Material Type:
Article
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Factors influencing smartphone based online shopping: an empirical study of young Women shoppers

Asia Pacific journal of marketing and logistics, 2022-04, Vol.34 (5), p.1060-1077 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-01-2021-0042

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18
An empirical investigation of consumer perceptions of online shopping in an emerging economy: Adoption theory perspective
Material Type:
Article
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An empirical investigation of consumer perceptions of online shopping in an emerging economy: Adoption theory perspective

Asia Pacific journal of marketing and logistics, 2018-11, Vol.30 (4), p.952-971 [Peer Reviewed Journal]

Emerald Publishing Limited 2018 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-01-2018-0038

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19
Factors obstructing intentions to trust and purchase products online
Material Type:
Article
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Factors obstructing intentions to trust and purchase products online

Asia Pacific journal of marketing and logistics, 2015-11, Vol.27 (5), p.758-783 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Emerald Group Publishing Limited 2015 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-10-2014-0146

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20
Determinants of Tier 2 Indian consumer’s online shopping attitude: a SEM approach
Material Type:
Article
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Determinants of Tier 2 Indian consumer’s online shopping attitude: a SEM approach

Asia Pacific journal of marketing and logistics, 2021-06, Vol.33 (6), p.1309-1338 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-11-2018-0494

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Results 1 - 20 of 64  for All Library Resources

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