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Result Number Material Type Add to My Shelf Action Record Details and Options
1
Probability markers in advertisements: Effects on persuasiveness, purchase intention and recall
Probability markers in advertisements: Effects on persuasiveness, purchase intention and recall
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Other 		Add to My Research

Probability markers in advertisements: Effects on persuasiveness, purchase intention and recall

private 442901

Digital Resources/Online E-Resources

Citations Cited by
2
Interpreting explicit and implicit advertisements
Interpreting explicit and implicit advertisements
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Interpreting explicit and implicit advertisements

private 442921

Digital Resources/Online E-Resources

Citations Cited by
3
Incongruent Brands: How the Employer Brand and the Consumer Brand Interact as Determinants of Job Pursuit Intentions and Purchase Intentions
Incongruent Brands: How the Employer Brand and the Consumer Brand Interact as Determinants of Job Pursuit Intentions and Purchase Intentions
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Other 		Add to My Research

Incongruent Brands: How the Employer Brand and the Consumer Brand Interact as Determinants of Job Pursuit Intentions and Purchase Intentions

public 594295; 594296

Digital Resources/Online E-Resources

Citations Cited by
4
You're the fun to my food. The effectiveness of fun food packaging to promote healthy food with children
You're the fun to my food. The effectiveness of fun food packaging to promote healthy food with children
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Other 		Add to My Research

You're the fun to my food. The effectiveness of fun food packaging to promote healthy food with children

public 369162

Digital Resources/Online E-Resources

Citations Cited by
5
Does Communicating the Customer's Resource Integrating Role Improve or Diminish Advertising Effectiveness?
Does Communicating the Customer's Resource Integrating Role Improve or Diminish Advertising Effectiveness?
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Does Communicating the Customer's Resource Integrating Role Improve or Diminish Advertising Effectiveness?

private 307093

Digital Resources/Online E-Resources

Citations Cited by
6
The impact of Corporate Social Responsibility on the Emotional vs. Ethical Decision-Making Process - A Norwegian Case Study
The impact of Corporate Social Responsibility on the Emotional vs. Ethical Decision-Making Process - A Norwegian Case Study
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Other 		Add to My Research

The impact of Corporate Social Responsibility on the Emotional vs. Ethical Decision-Making Process - A Norwegian Case Study

Digital Resources/Online E-Resources

Citations Cited by

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