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| Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
|---|---|---|---|
| 1 |
Material Type: Thesises (postgraduate)
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L’efectivitat de YouTube Advertising i la seva influència en la intenció de compra dels consumidorsAttribution-NonCommercial-NoDerivatives 4.0 International http://creativecommons.org/licenses/by-nc-nd/4.0/ info:eu-repo/semantics/openAccessDigital Resources/Online E-Resources |
| 2 |
Material Type: Thesises (postgraduate)
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'Brand victimisation' : when consumers are bullied by fellow brand followers in online brand communitiesDOI: 10.22024/UniKent/01.02.89068Digital Resources/Online E-Resources |
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