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| Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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Material Type: Article
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GERİLLA PAZARLAMA FAALİYETLERİ VE TÜKETİCİLER ÜZERİNDEKİ ETKİSİErciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 2024-04 (67), p.61-68 [Peer Reviewed Journal]Copyright Erciyes University, Faculty of Economics and Administrative Sciences Apr 2024 ;ISSN: 1301-3688 ;EISSN: 2630-6409 ;DOI: 10.18070/erciyesiibd.1301417Full text available |
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Material Type: Article
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The Effect of Salesperson Service Performance on Customer’s Revisit Intention, Impulse Purchase, Loyalty, and Brand EquityNeuroQuantology, 2024-01, Vol.22 (3), p.29Copyright NeuroQuantology 2024 ;EISSN: 1303-5150 ;DOI: 10.48047/nq.2024.22.3.NQ24004Full text available |
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Material Type: Article
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Effects of the Perceived Leader-Member Exchange Quality on the Development of Brand Relationship and Enhancement of the Performance of Retail Employees and Customer’s Loyalty and Impulse Purchase: A Case Study of ETKA Chain Stores in Tehran ProvinceNeuroQuantology, 2024-01, Vol.22 (3), p.17Copyright NeuroQuantology 2024 ;EISSN: 1303-5150 ;DOI: 10.48047/nq.2024.22.3.NQ24003Full text available |
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Material Type: Article
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The Digital Transformation: The Forty Years of Marketing Communication ResearchCankiri Karatekin Universitesi Iktisadi ve Idari Bilimler Fakultesi Dergisi, 2024-03, Vol.14 (1), p.197-229COPYRIGHT 2024 Cankiri Karatekin Universitesi ;2024. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1308-5549 ;EISSN: 2147-4206 ;DOI: 10.18074/ckuiibfd.1377357Full text available |
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Material Type: Article
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INFLUENCERLARIN (ONLİNE ETKİLEYİCİ) KAYNAK GÜVENİLİRLİĞİ BOYUTLARININ SOSYO-DEMOGRAFİK DEĞİŞKENLER AÇISINDAN İNCELENMESİErciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, 2024-04 (67), p.89-97 [Peer Reviewed Journal]Copyright Erciyes University, Faculty of Economics and Administrative Sciences Apr 2024 ;ISSN: 1301-3688 ;EISSN: 2630-6409 ;DOI: 10.18070/erciyesiibd.1374186Full text available |
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Material Type: Article
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Algılanan Değer, Güven ve Promosyonun Elektronik Kulaktan Kulağa Pazarlama Üzerine Etkisi: Online Yemek Siparişi Üzerine Bir AraştırmaSelçuk Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, 2024-04 (53), p.335-351 [Peer Reviewed Journal]Copyright Selcuk University 2024 ;ISSN: 1302-1796 ;EISSN: 1304-8899 ;EISSN: 2667-4750 ;DOI: 10.52642/susbed.1410031Full text available |
| 7 |
Material Type: Article
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The Digital Transformation: The Forty Years of Marketing Communication ResearchCankiri Karatekin Universitesi Iktisadi ve Idari Bilimler Fakultesi Dergisi, 2024-03, Vol.14 (1), p.197COPYRIGHT 2024 Cankiri Karatekin Universitesi ;ISSN: 1308-5549 ;DOI: 10.18074/ckuiibfd.1377357Full text available |
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