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Material Type: Article
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Impact of green packaging design on green purchase intentionSocial behavior and personality, 2024-04, Vol.52 (4), p.1-13 [Peer Reviewed Journal]COPYRIGHT 2024 Scientific Journal Publishers, Ltd. ;Copyright Scientific Journal Publishers Ltd 2024 ;ISSN: 0301-2212 ;EISSN: 1179-6391 ;DOI: 10.2224/sbp.12893Full text available |
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Material Type: Article
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The influence of visual marketing on consumers' purchase intention of fast fashion brands in China-An exploration based on fsQCA methodFrontiers in psychology, 2024, Vol.15, p.1190571 [Peer Reviewed Journal]Copyright © 2024 Zhang and Huang. ;Copyright © 2024 Zhang and Huang. 2024 Zhang and Huang ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2024.1190571 ;PMID: 38650900Full text available |
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3 |
Material Type: Article
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Effect of emotional factors on purchase intention in live streaming marketing of agricultural products: A moderated mediation modelPloS one, 2024, Vol.19 (4), p.e0298388-e0298388 [Peer Reviewed Journal]Copyright: © 2024 Han et al. This is an open access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. ;2024 Han et al 2024 Han et al ;EISSN: 1932-6203 ;DOI: 10.1371/journal.pone.0298388 ;PMID: 38558061Full text available |
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4 |
Material Type: Article
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Measuring Indonesian young consumers’ halal purchase intention of foreign-branded food productsHumanities & social sciences communications, 2024-12, Vol.11 (1), p.150-8 [Peer Reviewed Journal]The Author(s) 2024. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;EISSN: 2662-9992 ;DOI: 10.1057/s41599-023-02559-0Full text available |
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5 |
Material Type: Article
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Sense of presence affects consumers' purchase intention in live marketing: A configuration analysisSocial behavior and personality, 2024-04, Vol.52 (4), p.1-12 [Peer Reviewed Journal]COPYRIGHT 2024 Scientific Journal Publishers, Ltd. ;Copyright Scientific Journal Publishers Ltd 2024 ;ISSN: 0301-2212 ;EISSN: 1179-6391 ;DOI: 10.2224/sbp.12937Full text available |
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6 |
Material Type: Article
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Research on the negative effect of product scarcity appeals on the purchase intention of green products and its mechanismFrontiers in psychology, 2024-04, Vol.15, p.1225011 [Peer Reviewed Journal]Copyright © 2024 Ye, Liu, Lin, Lin, Shi and Huang. ;Copyright © 2024 Ye, Liu, Lin, Lin, Shi and Huang. 2024 Ye, Liu, Lin, Lin, Shi and Huang ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2024.1225011 ;PMID: 38655219Full text available |
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7 |
Material Type: Article
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Antecedents to Thai Consumer Insurance Policy Purchase Intention: A Structural Equation Model AnalysisSAGE open, 2024-01, Vol.14 [Peer Reviewed Journal]EISSN: 2158-2440 ;DOI: 10.1177/21582440241239474Full text available |
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8 |
Material Type: Article
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Purchase Intention for Vegan Cosmetics: Applying an Extended Theory of Planned Behavior ModelSAGE open, 2024-01, Vol.14 [Peer Reviewed Journal]EISSN: 2158-2440 ;DOI: 10.1177/21582440241240548Full text available |
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9 |
Material Type: Article
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The Impact of TikTok UGC Videos on Online Purchase Intention: Mediating Role of Cognitive StatesPacific Asia journal of the Association for Information Systems, 2024-03, Vol.16 (1)Copyright Association for Information Systems 2024 ;ISSN: 1943-7536 ;EISSN: 1943-7544 ;DOI: 10.17705/1pais.16107Full text available |
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10 |
Material Type: Article
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Consumer Cynicism in Influencer Marketing: An Impact Analysis on Purchase Intention and Brand Loyaltyİtobiad, 2024-03, Vol.13 (1), p.404-421 [Peer Reviewed Journal]EISSN: 2147-1185 ;DOI: 10.15869/itobiad.1422438Full text available |
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11 |
Material Type: Article
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The Impact of Interpersonal Interaction on Purchase Intention in Livestreaming E-Commerce: A Moderated Mediation ModelBehavioral sciences, 2024-04, Vol.14 (4) [Peer Reviewed Journal]ISSN: 2076-328X ;EISSN: 2076-328X ;PMID: 38667116Full text available |
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12 |
Material Type: Article
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Identifying The Influence of Consumer Purchase Intention Through Live Streaming Shopping: A Systematic Literature ReviewJITeCS (Journal of Information Technology and Computer Science) (Online), 2024-04, Vol.9 (1) [Peer Reviewed Journal]ISSN: 2540-9433 ;EISSN: 2540-9824 ;DOI: 10.25126/jitecs.202491576Digital Resources/Online E-Resources |
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13 |
Material Type: Article
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A Study on Non-Muslim Consumer s' Purchase Intention of Halal Food in KoreaGlobal Business and Finance Review, 2024, 29(0), , pp.1-16 [Peer Reviewed Journal]ISSN: 1088-6931 ;EISSN: 2384-1648 ;DOI: 10.17549/gbfr.2024.29.2.1Full text available |
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14 |
Material Type: Article
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ANTECEDENTS OF SOCIAL INFLUENCE ON PURCHASE INTENTION AT SOCIAL COMMERCE PLATFORMSRevista de administração FACES journal, 2024-02, Vol.22 (1) [Peer Reviewed Journal]ISSN: 1517-8900 ;EISSN: 1984-6975Digital Resources/Online E-Resources |
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15 |
Material Type: Article
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The Role of Experiential Marketing Towards Purchase Intention in Vertical Building Property Mediated by Brand Image and Brand AwarenessJurnal Aplikasi Manajemen, 2024-03, Vol.22 (1), p.83-96 [Peer Reviewed Journal]ISSN: 1693-5241 ;EISSN: 2302-6332 ;DOI: 10.21776/ub.jam.2024.022.01.07Full text available |
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16 |
Material Type: Article
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The Eclipsing Phenomenon in Celebrity Endorsement, Emotional Response, Purchase Intention Based on the Stimulus-Organism-Response TheoryJurnal Aplikasi Manajemen, 2024-03, Vol.22 (1), p.46-61 [Peer Reviewed Journal]ISSN: 1693-5241 ;EISSN: 2302-6332 ;DOI: 10.21776/ub.jam.2024.022.01.04Full text available |
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17 |
Material Type: Article
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Investigating the influence of mobile game addiction on in-app purchase intention in PUBG mobile: the mediating roles of loyalty, negative e-WOM and perceived riskCogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]EISSN: 2331-1975 ;DOI: 10.1080/23311975.2024.2328317Full text available |
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18 |
Material Type: Article
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The Influence of Service Quality on Consumer Satisfaction and Purchase Intention at The Legendary Restaurants in MalangHabitat (Online), 2024-04, Vol.35 (1), p.8-18 [Peer Reviewed Journal]ISSN: 0853-5167 ;EISSN: 2338-2007 ;DOI: 10.21776/ub.habitat.2024.035.1.2Full text available |
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19 |
Material Type: Article
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Green Consumerism: Consumer Purchase Intention and Behavior towards Green Products in FMCG SectorAbhigyan (New Delhi), 2022-06, Vol.40 (1), p.1-10 [Peer Reviewed Journal]2022 Abhigyan ;ISSN: 0970-2385 ;EISSN: 2583-1445 ;DOI: 10.56401/Abhigyan_40.1.2022.1-10Full text available |
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20 |
Material Type: Article
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Investigating the Role of Credibility of Sports Celebrity Endorsers Influencing Sports Celebrity Identification and Purchase Intention of Endorsed BrandsTržište, 2022-01, Vol.34 (1), p.41-57 [Peer Reviewed Journal]ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2022.34.1.41Full text available |