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Refined by: language: Arabic remove top level: Peer-reviewed Journals remove
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1
The Impact of Snapchat Advertisements on Saudi Consumers Purchase Intention: A Focus on Tourism Products
The Impact of Snapchat Advertisements on Saudi Consumers Purchase Intention: A Focus on Tourism Products
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The Impact of Snapchat Advertisements on Saudi Consumers Purchase Intention: A Focus on Tourism Products

Journal of Umm Al-Qura University for Social Sciences, 2023-06, Vol.15 (2), p.60-71 [Peer Reviewed Journal]

EISSN: 1658-8169 ;DOI: 10.54940/ss38228239

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2
Web advertising: Assessing beliefs, attitudes, purchase intention and behavioral responses
Web advertising: Assessing beliefs, attitudes, purchase intention and behavioral responses
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Article 		Add to My Research

Web advertising: Assessing beliefs, attitudes, purchase intention and behavioral responses

Journal of economic and administrative sciences, 2013-11, Vol.29 (2), p.99-112 [Peer Reviewed Journal]

Copyright Emerald Group Publishing Limited 2013 ;ISSN: 1026-4116 ;EISSN: 2054-6246 ;DOI: 10.1108/JEAS-09-2013-0029

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3
Analysis of the Influence of Social Media Marketing Activities on Purchase Intention with Brand Equity Mediation on Korean Merchandise
Analysis of the Influence of Social Media Marketing Activities on Purchase Intention with Brand Equity Mediation on Korean Merchandise
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Analysis of the Influence of Social Media Marketing Activities on Purchase Intention with Brand Equity Mediation on Korean Merchandise

International journal of social science and religion, 2023-03, p.95-108 [Peer Reviewed Journal]

ISSN: 2723-5920 ;EISSN: 2746-086X ;DOI: 10.53639/ijssr.v4i1.139

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4
THE IMPACT OF SOCIAL MEDIA INFLUENCER MARKETING ON CONSUMERS’ PURCHASE INTENTION OF FASHIONABLE PRODUCTS: EVIDENCE FROM TUNISIA
THE IMPACT OF SOCIAL MEDIA INFLUENCER MARKETING ON CONSUMERS’ PURCHASE INTENTION OF FASHIONABLE PRODUCTS: EVIDENCE FROM TUNISIA
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THE IMPACT OF SOCIAL MEDIA INFLUENCER MARKETING ON CONSUMERS’ PURCHASE INTENTION OF FASHIONABLE PRODUCTS: EVIDENCE FROM TUNISIA

Revue des études multidisciplinaires en sciences économiques et sociales, 2021-09, Vol.6 (2) [Peer Reviewed Journal]

EISSN: 2489-2068 ;DOI: 10.48375/IMIST.PRSM/remses-v6i2.24951

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5
The Impact of Marketing Activities on e-Word of Mouth Through Social Network Sites, and the Impact this has on Brand Image and Purchase Intention in the Context of Saudi Arabia
The Impact of Marketing Activities on e-Word of Mouth Through Social Network Sites, and the Impact this has on Brand Image and Purchase Intention in the Context of Saudi Arabia
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The Impact of Marketing Activities on e-Word of Mouth Through Social Network Sites, and the Impact this has on Brand Image and Purchase Intention in the Context of Saudi Arabia

Journal of Umm Al-Qura University for Social Sciences, 2023-03, Vol.15 (1), p.1-14 [Peer Reviewed Journal]

EISSN: 1658-8169 ;DOI: 10.54940/ss95331919

Digital Resources/Online E-Resources

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6
Measuring Kuwaiti consumer’s drivers to purchase counterfeit apparel using the stimulus-organism-response (S-O-R) model
Measuring Kuwaiti consumer’s drivers to purchase counterfeit apparel using the stimulus-organism-response (S-O-R) model
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Measuring Kuwaiti consumer’s drivers to purchase counterfeit apparel using the stimulus-organism-response (S-O-R) model

Majallat al-turāth wa-al-taṣmīm, 2023-12, Vol.3 (18), p.109-122 [Peer Reviewed Journal]

ISSN: 2735-5071 ;EISSN: 2735-508X ;DOI: 10.21608/jsos.2023.233189.1435

Digital Resources/Online E-Resources

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7
محددات نية الشراء في قطاع الاتصالات: دراسة حالة زبائن العلامة جيزي
محددات نية الشراء في قطاع الاتصالات: دراسة حالة زبائن العلامة جيزي
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Article 		Add to My Research

محددات نية الشراء في قطاع الاتصالات: دراسة حالة زبائن العلامة جيزي

Mağallaẗ al-bašā'ir al-iqtiṣādiyaẗ (En ligne), 2018-10, Vol.4 (2), p.48-63 [Peer Reviewed Journal]

ISSN: 2437-0932 ;EISSN: 2600-6391

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8
Using Guerilla Advertising Strategy to Create Effective Animated Ads
Using Guerilla Advertising Strategy to Create Effective Animated Ads
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Using Guerilla Advertising Strategy to Create Effective Animated Ads

Majallat al-ʻimārah wa-al-funūn wa-al-ʻulūm al-insānīyah, 2016-10, Vol.1 (4), p.193-209 [Peer Reviewed Journal]

ISSN: 2356-9654 ;EISSN: 2357-0342 ;DOI: 10.12816/0036581

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9
استخدام استراتيجية الجوريلا الإعلانية لابتكار إعلانات متحركة مؤثرة
استخدام استراتيجية الجوريلا الإعلانية لابتكار إعلانات متحركة مؤثرة
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Article 		Add to My Research

استخدام استراتيجية الجوريلا الإعلانية لابتكار إعلانات متحركة مؤثرة

Majallat al-ʻimārah wa-al-funūn wa-al-ʻulūm al-insānīyah, 2016-01 (4), p.193-209 [Peer Reviewed Journal]

ISSN: 2356-9654 ;DOI: 10.12816/0036581

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