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Results 1 - 20 of 56  for All Library Resources

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1
Influence of sensory stimuli on brand experience, brand equity and purchase intention
Influence of sensory stimuli on brand experience, brand equity and purchase intention
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Influence of sensory stimuli on brand experience, brand equity and purchase intention

Journal of business economics and management, 2017-02, Vol.18 (1) [Peer Reviewed Journal]

ISSN: 1611-1699 ;EISSN: 2029-4433 ;DOI: 10.3846/16111699.2016.1252793

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2
Influence of Luxury Companies’ Corporate Social Responsibility Activities on Consumer Purchase Intention: Development of a Theoretical Framework
Influence of Luxury Companies’ Corporate Social Responsibility Activities on Consumer Purchase Intention: Development of a Theoretical Framework
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Influence of Luxury Companies’ Corporate Social Responsibility Activities on Consumer Purchase Intention: Development of a Theoretical Framework

Central European business review, 2018-01, Vol.7 (3), p.1-25 [Peer Reviewed Journal]

2018. This work is published under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1805-4862 ;ISSN: 1805-4854 ;EISSN: 1805-4862 ;DOI: 10.18267/j.cebr.200

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3
Investigating the Role of Credibility of Sports Celebrity Endorsers Influencing Sports Celebrity Identification and Purchase Intention of Endorsed Brands
Investigating the Role of Credibility of Sports Celebrity Endorsers Influencing Sports Celebrity Identification and Purchase Intention of Endorsed Brands
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Investigating the Role of Credibility of Sports Celebrity Endorsers Influencing Sports Celebrity Identification and Purchase Intention of Endorsed Brands

Tržište, 2022-01, Vol.34 (1), p.41-57 [Peer Reviewed Journal]

2022. This work is published under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. This is sourced from HRČAK - Portal of scientific journals of Croatia. ;ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2022.34.1.41

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4
Repeat Purchase Intention of Starbucks Consumers in Indonesia: A Green Brand Approach
Repeat Purchase Intention of Starbucks Consumers in Indonesia: A Green Brand Approach
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Repeat Purchase Intention of Starbucks Consumers in Indonesia: A Green Brand Approach

Tržište, 2015, Vol.27 (2), p.189-202 [Peer Reviewed Journal]

ISSN: 0353-4790 ;EISSN: 1849-1383

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5
Information Commerce (i-Commerce) Usage and Purchase Decisions Among University Students During COVID-19
Information Commerce (i-Commerce) Usage and Purchase Decisions Among University Students During COVID-19
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Information Commerce (i-Commerce) Usage and Purchase Decisions Among University Students During COVID-19

Market-Tržište, 2023-01, Vol.35 (1), p.77-92 [Peer Reviewed Journal]

ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2023.35.1.77

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6
Interplay of the drivers and deterrents of leisure counterfeit purchase intentions
Interplay of the drivers and deterrents of leisure counterfeit purchase intentions
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Interplay of the drivers and deterrents of leisure counterfeit purchase intentions

Journal of business economics and management, 2016-12, Vol.17 (6) [Peer Reviewed Journal]

ISSN: 1611-1699 ;EISSN: 2029-4433 ;DOI: 10.3846/16111699.2014.994184

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7
The Role of Social Media Browsing Intention for Behavioral Outcomes of Young Consumers
The Role of Social Media Browsing Intention for Behavioral Outcomes of Young Consumers
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The Role of Social Media Browsing Intention for Behavioral Outcomes of Young Consumers

Tržište, 2017-01, Vol.29 (1), p.39-57 [Peer Reviewed Journal]

Copyright University of Zagreb, Faculty of Economics and Business 2017 ;ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2017.29.1.39

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8
Are Consumers Always Greener on the Other Side of the Fence? Factors That Influence Green Purchase Intentions – The Context of Croatian and Swedish Consumers
Are Consumers Always Greener on the Other Side of the Fence? Factors That Influence Green Purchase Intentions – The Context of Croatian and Swedish Consumers
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Are Consumers Always Greener on the Other Side of the Fence? Factors That Influence Green Purchase Intentions – The Context of Croatian and Swedish Consumers

Tržište, 2020, Vol.32 (SI), p.99-113 [Peer Reviewed Journal]

2020. This work is published under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. This is sourced from HRČAK - Portal of scientific journals of Croatia. ;ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2020.32.spec-issue.99

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9
Attitudes Towards Climate Change and Electric Car Purchase – The Case of European Consumers
Attitudes Towards Climate Change and Electric Car Purchase – The Case of European Consumers
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Attitudes Towards Climate Change and Electric Car Purchase – The Case of European Consumers

Tržište, 2021-12, Vol.33 (SI), p.81-94 [Peer Reviewed Journal]

2021. This work is published under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. This is sourced from HRČAK - Portal of scientific journals of Croatia. ;ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2021.33.spec-issue.81

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10
A Quasi-Experimental Approach to Analyzing Sexual Appeal and Gender in Advertising – Evidence from Brazil
A Quasi-Experimental Approach to Analyzing Sexual Appeal and Gender in Advertising – Evidence from Brazil
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A Quasi-Experimental Approach to Analyzing Sexual Appeal and Gender in Advertising – Evidence from Brazil

Tržište, 2021-12, Vol.33 (SI), p.67-80 [Peer Reviewed Journal]

2021. This work is published under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. This is sourced from HRČAK - Portal of scientific journals of Croatia. ;ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2021.33.spec-issue.67

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11
Willingness to Buy Digital and Physical Books: Impact of Price Fairness Perceptions on Different Price Levels and Content of Books
Willingness to Buy Digital and Physical Books: Impact of Price Fairness Perceptions on Different Price Levels and Content of Books
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Willingness to Buy Digital and Physical Books: Impact of Price Fairness Perceptions on Different Price Levels and Content of Books

Tržište, 2021-12, Vol.33 (SI), p.29-46 [Peer Reviewed Journal]

2021. This work is published under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. This is sourced from HRČAK - Portal of scientific journals of Croatia. ;ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2021.33.spec-issue.29

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12
The Influence of Social Media Marketing Activities on TikTok in Raising Brand Awareness
The Influence of Social Media Marketing Activities on TikTok in Raising Brand Awareness
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The Influence of Social Media Marketing Activities on TikTok in Raising Brand Awareness

Market-Tržište, 2023-01, Vol.35 (1), p.93-110 [Peer Reviewed Journal]

ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2023.35.1.93

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13
A conceptual model of consumer intention to continue buying eco-labeled products
A conceptual model of consumer intention to continue buying eco-labeled products
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A conceptual model of consumer intention to continue buying eco-labeled products

Amfiteatru economic, 2022-05, Vol.24 (60), p.546-565 [Peer Reviewed Journal]

2022. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1582-9146 ;ISSN: 2247-9104 ;EISSN: 2247-9104 ;DOI: 10.24818/EA/2022/60/546

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14
Consumer attitudes and behavior towards organic products: Evidence from the Lithuanian market
Consumer attitudes and behavior towards organic products: Evidence from the Lithuanian market
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Consumer attitudes and behavior towards organic products: Evidence from the Lithuanian market

Journal of Entrepreneurship, Management and Innovation, 2021, Vol.17 (1), p.269-299 [Peer Reviewed Journal]

COPYRIGHT 2021 Fundacja Upowszechniajaca Wiedze i Nauke Cognitione ;ISSN: 2299-7075 ;EISSN: 2299-7326 ;DOI: 10.7341/20211719

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15
Examination of attitudinal and intentional drivers of non-deceptive counterfeiting in a South Asian context
Examination of attitudinal and intentional drivers of non-deceptive counterfeiting in a South Asian context
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Examination of attitudinal and intentional drivers of non-deceptive counterfeiting in a South Asian context

Journal of business economics and management, 2013-06, Vol.14 (3) [Peer Reviewed Journal]

ISSN: 1611-1699 ;EISSN: 2029-4433 ;DOI: 10.3846/16111699.2012.707150

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16
Outcomes of Perceived Online Webshop Quality: Empirical Evidence
Outcomes of Perceived Online Webshop Quality: Empirical Evidence
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Outcomes of Perceived Online Webshop Quality: Empirical Evidence

Tržište, 2021-01, Vol.33 (2), p.149-164 [Peer Reviewed Journal]

2022. This work is published under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. This is sourced from HRČAK - Portal of scientific journals of Croatia. ;ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2021.33.2.149

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17
Impact of Different FOPL Systems (Nutri-Score vs. Nutrinform) On Consumer Behaviour: Case Study of the Slovak Republic
Impact of Different FOPL Systems (Nutri-Score vs. Nutrinform) On Consumer Behaviour: Case Study of the Slovak Republic
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Impact of Different FOPL Systems (Nutri-Score vs. Nutrinform) On Consumer Behaviour: Case Study of the Slovak Republic

Amfiteatru economic, 2022-08, Vol.24 (61), p.797-816 [Peer Reviewed Journal]

2022. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1582-9146 ;ISSN: 2247-9104 ;EISSN: 2247-9104 ;DOI: 10.24818/EA/2022/61/797

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18
An empirical study to diagnose the outcomes of customers’ experiences in trendy coffee shops
An empirical study to diagnose the outcomes of customers’ experiences in trendy coffee shops
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An empirical study to diagnose the outcomes of customers’ experiences in trendy coffee shops

Journal of business economics and management, 2013-02, Vol.14 (1) [Peer Reviewed Journal]

ISSN: 1611-1699 ;EISSN: 2029-4433 ;DOI: 10.3846/16111699.2011.631742

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19
The Role of Demographic Factors in Consumer Perception of Value from Brand Communication on Facebook
The Role of Demographic Factors in Consumer Perception of Value from Brand Communication on Facebook
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The Role of Demographic Factors in Consumer Perception of Value from Brand Communication on Facebook

Central European business review, 2020-01, Vol.9 (3), p.56-73 [Peer Reviewed Journal]

2020. This work is published under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1805-4862 ;ISSN: 1805-4854 ;EISSN: 1805-4862 ;DOI: 10.18267/j.cebr.239

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20
Do Social Media and E-Mail Engagement Impact Reputation and Trust-Driven Behavior?
Do Social Media and E-Mail Engagement Impact Reputation and Trust-Driven Behavior?
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Do Social Media and E-Mail Engagement Impact Reputation and Trust-Driven Behavior?

Tržište, 2020, Vol.32 (1), p.9-25 [Peer Reviewed Journal]

Copyright University of Zagreb, Faculty of Economics and Business 2020 ;ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2020.32.1.9

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