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Results 1 - 20 of 112  for All Library Resources

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1
Exploring consumers’ purchase intention in social commerce: An empirical study based on trust, argument quality, and social presence
Material Type:
Article
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Exploring consumers’ purchase intention in social commerce: An empirical study based on trust, argument quality, and social presence

Asia Pacific journal of marketing and logistics, 2019-03, Vol.31 (2), p.378-397 [Peer Reviewed Journal]

Emerald Publishing Limited 2019 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-05-2018-0170

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2
Exploring consumer purchase intention in cross-border e-commerce: evidence from ‘belt and road’ countries
Material Type:
Article
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Exploring consumer purchase intention in cross-border e-commerce: evidence from ‘belt and road’ countries

Asia Pacific journal of marketing and logistics, 2023-03, Vol.35 (3), p.625-644 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-12-2021-0934

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3
Consumer purchase intention of intangible cultural heritage products (ICHP): effects of cultural identity, consumer knowledge and manufacture type
Material Type:
Article
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Consumer purchase intention of intangible cultural heritage products (ICHP): effects of cultural identity, consumer knowledge and manufacture type

Asia Pacific journal of marketing and logistics, 2023-03, Vol.35 (3), p.726-744 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-11-2021-0831

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4
The effects of perceived luxury value on customer engagement and purchase intention in live streaming shopping
Material Type:
Article
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The effects of perceived luxury value on customer engagement and purchase intention in live streaming shopping

Asia Pacific journal of marketing and logistics, 2022-06, Vol.34 (6), p.1303-1323 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-08-2021-0564

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5
COVID-19 pandemic: consumers' purchase intention of indoor fitness products during the partial lockdown period in Singapore
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Article
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COVID-19 pandemic: consumers' purchase intention of indoor fitness products during the partial lockdown period in Singapore

Asia Pacific journal of marketing and logistics, 2022-11, Vol.34 (10), p.2299-2313 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-04-2021-0235

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6
The effect of anti-consumption lifestyle on consumer’s attitude and purchase intention toward commercial sharing systems
Material Type:
Article
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The effect of anti-consumption lifestyle on consumer’s attitude and purchase intention toward commercial sharing systems

Asia Pacific journal of marketing and logistics, 2019-10, Vol.31 (5), p.1422-1441 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-06-2018-0218

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7
The influence of core-brand attitude and consumer perception on purchase intention towards extended product
Material Type:
Article
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The influence of core-brand attitude and consumer perception on purchase intention towards extended product

Asia Pacific journal of marketing and logistics, 2009-01, Vol.21 (1), p.174-194 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2009 ;Emerald Group Publishing Limited 2009 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/13555850910926317

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8
The influence of e-customer satisfaction, e-trust and perceived value on consumer's repurchase intention in B2C e-commerce segment
Material Type:
Article
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The influence of e-customer satisfaction, e-trust and perceived value on consumer's repurchase intention in B2C e-commerce segment

Asia Pacific journal of marketing and logistics, 2022-11, Vol.34 (10), p.2184-2206 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-03-2021-0221

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9
The effects of single-message single-source mixed word-of-mouth on product attitude and purchase intention
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Article
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The effects of single-message single-source mixed word-of-mouth on product attitude and purchase intention

Asia Pacific journal of marketing and logistics, 2007-01, Vol.19 (1), p.75-86 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2007 ;Emerald Group Publishing Limited 2007 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/13555850710720911

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10
Exploring relationship among semiotic product packaging, brand experience dimensions, brand trust and purchase intentions in an Asian emerging market
Material Type:
Article
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Exploring relationship among semiotic product packaging, brand experience dimensions, brand trust and purchase intentions in an Asian emerging market

Asia Pacific journal of marketing and logistics, 2023-02, Vol.35 (2), p.249-265 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-10-2021-0718

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11
Factors that influence individuals’ intentions to purchase family takaful mediating role of perceived trust
Material Type:
Article
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Factors that influence individuals’ intentions to purchase family takaful mediating role of perceived trust

Asia Pacific journal of marketing and logistics, 2019-02, Vol.31 (1), p.81-104 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-12-2017-0311

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12
An empirical study on repeat consumer's shopping satisfaction on C2C e-commerce in Japan: the role of value, trust and engagement
Material Type:
Article
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An empirical study on repeat consumer's shopping satisfaction on C2C e-commerce in Japan: the role of value, trust and engagement

Asia Pacific journal of marketing and logistics, 2023-03, Vol.35 (3), p.560-581 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-08-2021-0631

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13
Psychological consumer behavior and sustainable green food purchase
Material Type:
Article
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Psychological consumer behavior and sustainable green food purchase

Asia Pacific journal of marketing and logistics, 2022-11, Vol.34 (10), p.2350-2369 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-05-2021-0317

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14
The importance of knowledge and trust for ethical fashion consumption
Material Type:
Article
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The importance of knowledge and trust for ethical fashion consumption

Asia Pacific journal of marketing and logistics, 2021-04, Vol.33 (5), p.1175-1194 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-02-2020-0081

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15
Sustainable plastic clothing and brand luxury: a discussion of contradictory consumer behaviour
Material Type:
Article
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Sustainable plastic clothing and brand luxury: a discussion of contradictory consumer behaviour

Asia Pacific journal of marketing and logistics, 2021-03, Vol.33 (4), p.994-1013 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-04-2020-0274

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16
Impact of COVID-19 pandemic upon fashion consumer behavior: focus on mass and luxury products
Material Type:
Article
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Impact of COVID-19 pandemic upon fashion consumer behavior: focus on mass and luxury products

Asia Pacific journal of marketing and logistics, 2022-11, Vol.34 (10), p.2149-2164 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-03-2021-0189

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17
Why do consumers buy organic food? Results from an S–O–R model
Material Type:
Article
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Why do consumers buy organic food? Results from an S–O–R model

Asia Pacific journal of marketing and logistics, 2021-01, Vol.33 (2), p.394-415 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-03-2019-0171

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18
Can you represent me? The influence of consumers' self-congruity on their brand loyalty behavior
Material Type:
Article
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Can you represent me? The influence of consumers' self-congruity on their brand loyalty behavior

Asia Pacific journal of marketing and logistics, 2022-11, Vol.34 (10), p.2073-2090 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-04-2021-0238

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19
Use of real-life imagery and words in luxury brand trademarks: a study of the trademark lawsuits involving the Polo/Lauren Company
Material Type:
Article
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Use of real-life imagery and words in luxury brand trademarks: a study of the trademark lawsuits involving the Polo/Lauren Company

Asia Pacific journal of marketing and logistics, 2023-03, Vol.35 (3), p.606-624 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-10-2020-0703

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20
Price promotion in omnichannel retailing: how much is too much?
Material Type:
Article
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Price promotion in omnichannel retailing: how much is too much?

Asia Pacific journal of marketing and logistics, 2023-01, Vol.35 (1), p.198-213 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-07-2021-0475

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Results 1 - 20 of 112  for All Library Resources

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