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Results 41 - 60 of 39,531  for All Library Resources

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41
User generated content presenting brands on social media increases young adults' purchase intention
Material Type:
Article
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User generated content presenting brands on social media increases young adults' purchase intention

International journal of advertising, 2020-01, Vol.39 (1), p.166-186 [Peer Reviewed Journal]

2019 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group 2019 ;ISSN: 0265-0487 ;EISSN: 1759-3948 ;DOI: 10.1080/02650487.2019.1596447

Digital Resources/Online E-Resources

42
The influence of perceived value on purchase intention in social commerce context
Material Type:
Article
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The influence of perceived value on purchase intention in social commerce context

Internet research, 2017-08, Vol.27 (4), p.772-785 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2017 ;ISSN: 1066-2243 ;EISSN: 2054-5657 ;DOI: 10.1108/IntR-06-2016-0164

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43
Consumers’ responses to cause related marketing: moderating influence of cause involvement and skepticism on attitude and purchase intention
Material Type:
Article
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Consumers’ responses to cause related marketing: moderating influence of cause involvement and skepticism on attitude and purchase intention

International review on public and nonprofit marketing, 2017-03, Vol.14 (1), p.1-18 [Peer Reviewed Journal]

Springer-Verlag Berlin Heidelberg 2016 ;International Review on Public and Nonprofit Marketing is a copyright of Springer, 2017. ;ISSN: 1865-1984 ;EISSN: 1865-1992 ;DOI: 10.1007/s12208-016-0151-1

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44
Examining the Moderating Effects of Green Marketing and Green Psychological Benefits on Customers’ Green Attitude, Value and Purchase Intention
Material Type:
Article
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Examining the Moderating Effects of Green Marketing and Green Psychological Benefits on Customers’ Green Attitude, Value and Purchase Intention

Sustainability, 2020-09, Vol.12 (18), p.7461 [Peer Reviewed Journal]

2020. This work is licensed under http://creativecommons.org/licenses/by/3.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-1050 ;EISSN: 2071-1050 ;DOI: 10.3390/su12187461

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45
Purchase intention in social commerce: An empirical examination of perceived value and social awareness
Material Type:
Article
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Purchase intention in social commerce: An empirical examination of perceived value and social awareness

Library hi tech, 2018-10, Vol.36 (4), p.583-604 [Peer Reviewed Journal]

Emerald Publishing Limited 2018 ;ISSN: 0737-8831 ;EISSN: 2054-166X ;DOI: 10.1108/LHT-01-2018-0007

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46
Purchase intention of Indian customers: a study on solar PV technology
Material Type:
Article
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Purchase intention of Indian customers: a study on solar PV technology

International journal of energy sector management, 2022-07, Vol.16 (5), p.946-964 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1750-6220 ;EISSN: 1750-6239 ;DOI: 10.1108/IJESM-04-2021-0017

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47
Exploring consumer purchase intention in cross-border e-commerce: evidence from ‘belt and road’ countries
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Article
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Exploring consumer purchase intention in cross-border e-commerce: evidence from ‘belt and road’ countries

Asia Pacific journal of marketing and logistics, 2023-03, Vol.35 (3), p.625-644 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-12-2021-0934

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48
Factors influencing consumers’ purchase intention of green sportswear
Material Type:
Article
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Factors influencing consumers’ purchase intention of green sportswear

Fashion and Textiles, 2017, 4(1), , pp.1-17 [Peer Reviewed Journal]

The Author(s) 2017 ;Fashion and Textiles is a copyright of Springer, 2017. ;ISSN: 2198-0802 ;EISSN: 2198-0802 ;DOI: 10.1186/s40691-017-0091-3

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49
Impact of materialism on purchase intention of sustainable luxury goods: An empirical study in India
Material Type:
Article
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Impact of materialism on purchase intention of sustainable luxury goods: An empirical study in India

Society and business review, 2022-01, Vol.17 (1), p.22-44 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2021 ;ISSN: 1746-5680 ;EISSN: 1746-5699 ;DOI: 10.1108/SBR-10-2020-0130

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50
Muslim millennial’s purchase intention of halal-certified cosmetics and pharmaceutical products: the mediating effect of attitude
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Article
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Muslim millennial’s purchase intention of halal-certified cosmetics and pharmaceutical products: the mediating effect of attitude

Journal of Islamic marketing, 2022-04, Vol.13 (6), p.1373-1394 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1759-0833 ;EISSN: 1759-0841 ;DOI: 10.1108/JIMA-04-2020-0117

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51
Four generational cohorts and hedonic m-shopping: association between personality traits and purchase intention
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Article
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Four generational cohorts and hedonic m-shopping: association between personality traits and purchase intention

Electronic commerce research, 2021-06, Vol.21 (2), p.545-570 [Peer Reviewed Journal]

Springer Science+Business Media, LLC, part of Springer Nature 2019 ;COPYRIGHT 2021 Springer ;Electronic Commerce Research is a copyright of Springer, (2019). All Rights Reserved. ;Springer Science+Business Media, LLC, part of Springer Nature 2019. ;ISSN: 1389-5753 ;EISSN: 1572-9362 ;DOI: 10.1007/s10660-019-09381-4

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52
Moral norm is the key: An extension of the theory of planned behaviour (TPB) on Chinese consumers' green purchase intention
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Article
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Moral norm is the key: An extension of the theory of planned behaviour (TPB) on Chinese consumers' green purchase intention

Asia Pacific journal of marketing and logistics, 2020-10, Vol.32 (8), p.1823-1841 [Peer Reviewed Journal]

Emerald Publishing Limited 2020 ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-05-2019-0285

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53
Effect of consumption values on customers’ green purchase intention: a mediating role of green trust
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Article
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Effect of consumption values on customers’ green purchase intention: a mediating role of green trust

Social responsibility journal, 2021-11, Vol.17 (8), p.1320-1336 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 1747-1117 ;EISSN: 1758-857X ;DOI: 10.1108/SRJ-05-2020-0191

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54
MGC, consumers’ engagement with MGC, WOM and consumers’ purchase intention: the case of Weibo platform
Material Type:
Article
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MGC, consumers’ engagement with MGC, WOM and consumers’ purchase intention: the case of Weibo platform

Information systems and e-business management, 2021-06, Vol.19 (2), p.495-516 [Peer Reviewed Journal]

Springer-Verlag GmbH Germany, part of Springer Nature 2019 ;Information Systems and e-Business Management is a copyright of Springer, (2019). All Rights Reserved. ;Springer-Verlag GmbH Germany, part of Springer Nature 2019. ;ISSN: 1617-9846 ;EISSN: 1617-9854 ;DOI: 10.1007/s10257-019-00421-y

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55
The Influencing Mechanism of Interaction Quality of UGC on Consumers’ Purchase Intention – An Empirical Analysis
Material Type:
Article
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The Influencing Mechanism of Interaction Quality of UGC on Consumers’ Purchase Intention – An Empirical Analysis

Frontiers in psychology, 2021-07, Vol.12, p.697382-697382 [Peer Reviewed Journal]

Copyright © 2021 Geng and Chen. 2021 Geng and Chen ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2021.697382 ;PMID: 34349709

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56
Factors affecting purchase intention of foreign food products: An empirical study in the Iranian context
Material Type:
Article
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Factors affecting purchase intention of foreign food products: An empirical study in the Iranian context

British food journal (1966), 2020-04, Vol.122 (5), p.1485-1504 [Peer Reviewed Journal]

Emerald Publishing Limited 2020 ;ISSN: 0007-070X ;EISSN: 1758-4108 ;DOI: 10.1108/BFJ-05-2019-0318

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57
The impact of experiential augmented reality applications on fashion purchase intention
Material Type:
Article
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The impact of experiential augmented reality applications on fashion purchase intention

International journal of retail & distribution management, 2020-06, Vol.48 (5), p.433-451 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2018 ;ISSN: 0959-0552 ;EISSN: 1758-6690 ;DOI: 10.1108/IJRDM-06-2017-0117

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58
Determinants of the online purchase intention: hedonic motivations, prices, information and trust
Material Type:
Article
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Determinants of the online purchase intention: hedonic motivations, prices, information and trust

Baltic journal of management, 2022-01, Vol.17 (1), p.56-71 [Peer Reviewed Journal]

Emerald Publishing Limited 2021 ;Emerald Publishing Limited. ;ISSN: 1746-5265 ;EISSN: 1746-5273 ;DOI: 10.1108/BJM-04-2021-0140

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59
The influence of price and availability on university millennials’ organic food product purchase intention
Material Type:
Article
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The influence of price and availability on university millennials’ organic food product purchase intention

British food journal (1966), 2023-01, Vol.125 (2), p.536-550 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0007-070X ;EISSN: 1758-4108 ;DOI: 10.1108/BFJ-12-2021-1340

Full text available

60
Green product purchase intention: impact of green brands, attitude, and knowledge
Material Type:
Article
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Green product purchase intention: impact of green brands, attitude, and knowledge

British food journal (1966), 2016-12, Vol.118 (12), p.2893-2910 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Emerald Group Publishing Limited 2016 ;ISSN: 0007-070X ;EISSN: 1758-4108 ;DOI: 10.1108/BFJ-06-2016-0295

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Results 41 - 60 of 39,531  for All Library Resources

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