Results 21 - 40 of 214 for All Library Resources
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| Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
|---|---|---|---|
| 21 |
Material Type: Article
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Tourist’s preferences in selection of local food: perception and behavior embedded modelTourism review (Association internationale d'experts scientifiques du tourisme), 2018-02, Vol.73 (1), p.111-132 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2018 ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-04-2017-0079Full text available |
| 22 |
Material Type: Article
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Impact of Brand Loyalty in Assessing Purchase Intentions of a Customer: A Study of Automobile Industry in South Asian PerspectiveSouth Asian studies (Lahore, Pakistan), 2018-12, Vol.33 (2), p.347 [Peer Reviewed Journal](c)2018 South Asian Studies ;ISSN: 1026-678X ;EISSN: 2309-4575Full text available |
| 23 |
Material Type: Article
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A study on the influence of purchase intentions on repurchase decisions: the moderating effects of reference groups and perceived risksTourism review (Association internationale d'experts scientifiques du tourisme), 2009-08, Vol.64 (3), p.28-48 [Peer Reviewed Journal]Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2009 ;Emerald Group Publishing Limited 2009 ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/16605370910988818Full text available |
| 24 |
Material Type: Article
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AI-driven influencer marketing: Comparing the effects of virtual and human influencers on consumer perceptionsDeposit Licence - Keine Weiterverbreitung, keine Bearbeitung Deposit Licence - No Redistribution, No ModificationsDigital Resources/Online E-Resources |
| 25 |
Material Type: Article
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Entrepreneurs as influencers: the impact of parasocial interactions on communication outcomesDeposit Licence - Keine Weiterverbreitung, keine Bearbeitung Deposit Licence - No Redistribution, No ModificationsDigital Resources/Online E-Resources |
| 26 |
Material Type: Article
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Kahve Dükkânı Müşterilerinin Yeniden Satın Alma Niyetinin Oluşturulmasında Mağaza Atmosferi Unsurlarının Önemiİtobiad, 2022-06, Vol.11 (2), p.1291-1291 [Peer Reviewed Journal]EISSN: 2147-1185Full text available |
| 27 |
Material Type: Article
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Kahve Dükkânı Müşterilerinin Yeniden Satın Alma Niyetinin Oluşturulmasında Mağaza Atmosferi Unsurlarının Önemiİtobiad, 2021-09, Vol.10 (3), p.2891-2916 [Peer Reviewed Journal]ISSN: 2147-1185 ;EISSN: 2147-1185 ;DOI: 10.15869/itobiad.746685Full text available |
| 28 |
Material Type: Article
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Çevrimiçi İkinci-el Giyim Eşyası Satın Almaya Etki Eden Faktörlerin İncelenmesiİtobiad, 2020-06, Vol.9 (2), p.1487-1519 [Peer Reviewed Journal]ISSN: 2147-1185 ;EISSN: 2147-1185 ;DOI: 10.15869/itobiad.700919Full text available |
| 29 |
Material Type: Thesises (postgraduate)
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Der Einfluss der Herkunftsinformation von Handelsmarkenprodukten auf das KäuferverhaltenDigital Resources/Online E-Resources |
| 30 |
Material Type: Article
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Tüketicilerin Fiyat Algılamalarının İndirim Marketlerinden Satın Alma Niyetleri Üzerindeki EtkisiIstanbul Gelişim Üniversitesi sosyal bilimler dergisi, 2019-10, Vol.6 (3), p.141-154 [Peer Reviewed Journal]ISSN: 2148-4287 ;EISSN: 2148-7189 ;DOI: 10.17336/igusbd.609121Full text available |
| 31 |
Material Type: Article
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THE DEVELOPMENT AND POSITIONING OF THE ZARAZA BRANDAnalele Universităţii din Oradea. Ştiinţe economice, 2016-12, Vol.25 (2), p.567-574 [Peer Reviewed Journal]ISSN: 1222-569X ;EISSN: 1582-5450Full text available |
| 32 |
Material Type: Article
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Kurumsal Sosyal Sorumluluğun Satın Alma Niyeti Üzerindeki Etkisi: İstanbul İlinde Bir AraştırmaIstanbul Gelişim Üniversitesi sosyal bilimler dergisi, 2017-10, Vol.4 (2), p.51-72 [Peer Reviewed Journal]Copyright Istanbul Gelisim University Oct 2017 ;ISSN: 2148-4287 ;EISSN: 2148-7189 ;DOI: 10.17336/igusbd.323819Full text available |
| 33 |
Material Type: Article
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eWOM, destination preference and consumer involvement – a stimulus-organism-response (SOR) lensTourism review (Association internationale d'experts scientifiques du tourisme), 2022-07, Vol.77 (4), p.1135-1152 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1660-5373 ;EISSN: 1759-8451 ;DOI: 10.1108/TR-10-2020-0506Full text available |
| 34 |
Material Type: Article
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L'impact de la substitution de marques sur l'évaluation et l'intention d'achat du produitRecherche et applications en marketing, 2008-06, Vol.23 (2), p.1-18 [Peer Reviewed Journal]Copyright 2008 AFM ;2008 Association Française du Marketing ;Copyright Association Française du Marketing Jun 2008 ;Distributed under a Creative Commons Attribution 4.0 International License ;ISSN: 0767-3701 ;EISSN: 2051-2821 ;DOI: 10.1177/076737010802300201Full text available |
| 35 |
Material Type: Article
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The Hijacking Effect of Ambient ScentMarketing Review St. Gallen, 2013, Vol.30 (2), p.50-59 [Peer Reviewed Journal]Springer Fachmedien Wiesbaden 2013 ;Dr. Th. Gabler-/GWV Fachverlage GmbH 2013 ;ISSN: 1865-6544 ;EISSN: 1865-7516 ;DOI: 10.1365/s11621-013-0211-4Full text available |
| 36 |
Material Type: Patent
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METHOD AND APPARATUS FOR DISPLAYING A COMMODITYDigital Resources/Online E-Resources |
| 37 |
Material Type: Article
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Attitude envers l’achat de contrefaçons: déterminants et effet sur l’intention d’achatRecherche et applications en marketing, 2014-04, Vol.29 (2), p.3-33 [Peer Reviewed Journal]The Author(s) 2014 ;SAGE Publications © Apr 2014 ;Distributed under a Creative Commons Attribution 4.0 International License ;ISSN: 0767-3701 ;EISSN: 2051-2821 ;DOI: 10.1177/0767370113516705Full text available |
| 38 |
Material Type: Thesises (postgraduate)
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Der Einfluss sexueller Objektifizierung in Werbeschaltungen auf die Kaufintention von KonsumentinnenDigital Resources/Online E-Resources |
| 39 |
Material Type: Article
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Explaining purchase intentions of radical inventions: a schematic and attitude-based approachMarketing (Munich), 2008-01, Vol.30 (4), p.205-220 [Peer Reviewed Journal]ISSN: 0344-1369Full text available |
| 40 |
Material Type: Article
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Facetten der Kongruenz: Persönlichkeitsbasierte Ähnlichkeit von Marke und Testimonial als Determinanten wahrgenommener Passung und KaufwahrscheinlichkeitMarketing (London), 2010-01, Vol.32 (3), p.180-194 [Peer Reviewed Journal]Copyright Verlag C.H. Beck OHG 2010 ;ISSN: 0344-1369Full text available |
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