Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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21 |
Material Type: Article
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How short video marketing influences purchase intention in social commerce: the role of users’ persona perception, shared values, and individual-level factorsHumanities & social sciences communications, 2024-12, Vol.11 (1), p.290-13 [Peer Reviewed Journal]The Author(s) 2024. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;EISSN: 2662-9992 ;DOI: 10.1057/s41599-024-02808-wFull text available |
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22 |
Material Type: Article
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The role of garlic attributes in shaping Indonesian consumers’ purchase intention: results from an online surveyIOP conference series. Earth and environmental science, 2024-05, Vol.1338 (1), p.012072 [Peer Reviewed Journal]Published under licence by IOP Publishing Ltd. This work is published under http://creativecommons.org/licenses/by/3.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1755-1307 ;EISSN: 1755-1315 ;DOI: 10.1088/1755-1315/1338/1/012072Full text available |
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23 |
Material Type: Article
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Factors affecting purchase intention of organic food products: Evidence from a developing nation contextFood science & nutrition, 2024-05, Vol.12 (5), p.3469-3482 [Peer Reviewed Journal]2024 The Authors. Food Science & Nutrition published by Wiley Periodicals LLC. ;2024. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;2024 The Authors. published by Wiley Periodicals LLC. ;ISSN: 2048-7177 ;EISSN: 2048-7177 ;DOI: 10.1002/fsn3.4015 ;PMID: 38726443Full text available |
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24 |
Material Type: Article
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Antecedents to Thai Consumer Insurance Policy Purchase Intention: A Structural Equation Model AnalysisSAGE open, 2024-01, Vol.14 [Peer Reviewed Journal]EISSN: 2158-2440 ;DOI: 10.1177/21582440241239474Full text available |
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25 |
Material Type: Article
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Purchase Intention for Vegan Cosmetics: Applying an Extended Theory of Planned Behavior ModelSAGE open, 2024-01, Vol.14 [Peer Reviewed Journal]EISSN: 2158-2440 ;DOI: 10.1177/21582440241240548Full text available |
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26 |
Material Type: Article
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The Impact of Interpersonal Interaction on Purchase Intention in Livestreaming E-Commerce: A Moderated Mediation ModelBehavioral sciences, 2024-04, Vol.14 (4), p.320 [Peer Reviewed Journal]COPYRIGHT 2024 MDPI AG ;2024 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2076-328X ;EISSN: 2076-328X ;DOI: 10.3390/bs14040320 ;PMID: 38667116Full text available |
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27 |
Material Type: Article
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THE INFLUENCE OF GREEN MARKETING ON CONSUMER PURCHASE INTENTION: A SYSTEMATIC REVIEWRGSA : Revista de Gestão Social e Ambiental, 2024-09, Vol.18 (3), p.1-11 [Peer Reviewed Journal]2024. This work is published under https://rgsa.emnuvens.com.br/rgsa/about/editorialPolicies#openAccessPolicy (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;EISSN: 1981-982X ;DOI: 10.24857/rgsa.vl8n3-084Full text available |
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28 |
Material Type: Article
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The Influence of Anchor Characteristics on Consumers' Impulse Apparel Purchase Intention — Evidence from FsQCATextile & leather review (Online), 2024-05, Vol.7, p.688-719 [Peer Reviewed Journal]EISSN: 2623-6281 ;DOI: 10.31881/TLR.2024.055Full text available |
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29 |
Material Type: Article
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The Impact of TikTok UGC Videos on Online Purchase Intention: Mediating Role of Cognitive StatesPacific Asia journal of the Association for Information Systems, 2024-03, Vol.16 (1)Copyright Association for Information Systems 2024 ;ISSN: 1943-7536 ;EISSN: 1943-7544 ;DOI: 10.17705/1pais.16107Full text available |
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30 |
Material Type: Article
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A Study on Non-Muslim Consumer s' Purchase Intention of Halal Food in KoreaGlobal Business and Finance Review, 2024, 29(0), , pp.1-16 [Peer Reviewed Journal]Copyright People and Global Business Association Mar 2024 ;ISSN: 1088-6931 ;EISSN: 2384-1648 ;DOI: 10.17549/gbfr.2024.29.2.1Full text available |
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31 |
Material Type: Article
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Consumer ethnocentrism, cosmopolitanism, product judgment, and foreign product purchase intention: An empirical study in VietnamInnovative marketing, 2024-04, Vol.20 (2), p.116-127 [Peer Reviewed Journal]ISSN: 1814-2427 ;EISSN: 1816-6326 ;DOI: 10.21511/im.20(2).2024.10Full text available |
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32 |
Material Type: Article
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Purchase Intention in Luxury Food: The Role of Materialism, Social Comparison, and Bandwagon EffectJurnal manajemen teori dan terapan (Online), 2024-03, Vol.17 (1), p.55-69 [Peer Reviewed Journal]ISSN: 1979-3650 ;EISSN: 2548-2149 ;DOI: 10.20473/jmtt.v17i1.52307Full text available |
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33 |
Material Type: Article
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Relationship between Utility, Entertainment, Socialization and Satisfaction to Brand Attitude and Purchase Intention in Instagram in IndonesiaCalitatea, 2024-05, Vol.25 (200), p.265-273 [Peer Reviewed Journal]Copyright Romanian Society for Quality Assurance May 2024 ;ISSN: 1582-2559 ;DOI: 10.47750/QAS/25.200.27Full text available |
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34 |
Material Type: Article
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Does user-generated content trigger university graduates’ online purchase intention? Mediating role of brand imageAsian Management and Business Review, 2024-02, Vol.4 (1) [Peer Reviewed Journal]EISSN: 2775-202X ;DOI: 10.20885/AMBR.vol4.iss1.art7Digital Resources/Online E-Resources |
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35 |
Material Type: Article
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Consumer Cynicism in Influencer Marketing: An Impact Analysis on Purchase Intention and Brand Loyaltyİtobiad, 2024-03, Vol.13 (1), p.404-421 [Peer Reviewed Journal]EISSN: 2147-1185 ;DOI: 10.15869/itobiad.1422438Full text available |
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36 |
Material Type: Article
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Consumer Purchase Intention and Purchase Behaviour for Green Fast Moving Consumer GoodsExpert Journal of Marketing, 2023-12, Vol.11 (2), p.188-200 [Peer Reviewed Journal]EISSN: 2344-6773Full text available |
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37 |
Material Type: Article
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Exploring generation Z consumers’ purchase intention towards green products during the COVID-19 pandemic in Chinae-Prime, 2024-06, Vol.8, p.100552 [Peer Reviewed Journal]EISSN: 2772-6711Full text available |
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38 |
Material Type: Article
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Nudging purchase intention towards more secure domestic IoT: The effect of label features and psychological mechanismsComputers in human behavior reports, 2024-05, Vol.14, p.100386, Article 100386 [Peer Reviewed Journal]2024 The Authors ;ISSN: 2451-9588 ;EISSN: 2451-9588 ;DOI: 10.1016/j.chbr.2024.100386Full text available |
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39 |
Material Type: Article
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Influence of Consumer-Based Brand Equity on the Purchase Intention of Wearable Activity Tracker BrandsExpert Journal of Marketing, 2024-05, Vol.12 (1), p.23-32 [Peer Reviewed Journal]EISSN: 2344-6773Full text available |
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40 |
Material Type: Article
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Identifying The Influence of Consumer Purchase Intention Through Live Streaming Shopping: A Systematic Literature ReviewJITeCS (Journal of Information Technology and Computer Science) (Online), 2024-04, Vol.9 (1) [Peer Reviewed Journal]ISSN: 2540-9433 ;EISSN: 2540-9824 ;DOI: 10.25126/jitecs.202491576Digital Resources/Online E-Resources |