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21 |
Material Type: Article
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CONVERSION OF ONLINE PURCHASE INTENTION INTO ACTUAL PURCHASE: THE MODERATING ROLE OF TRANSACTION SECURITY AND CONVENIENCEVerslas: teorija ir praktika, 2020-03, Vol.21 (1), p.18-29COPYRIGHT 2020 Vilnius Gediminas Technical University ;2020. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1648-0627 ;EISSN: 1822-4202 ;DOI: 10.3846/btp.2020.11346Full text available |
22 |
Material Type: Article
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Motivation and Value of Low-Cost Green Car (LCGC) Purchase Intention Across GenerationsJournal of Marketing and Consumer Behaviour in Emerging Markets, 2019, Vol.9 (1), p.30-41 [Peer Reviewed Journal]ISSN: 2449-6634Full text available |
23 |
Material Type: Article
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The Impact of Social Media Marketing on Customer Inspiration and Customer Purchase Intention: A Case Study on Kabul-Afghanistan Telecom IndustryJournal of Business Research - Turk, 2020-09, Vol.12 (3), p.2721-2732ISSN: 1309-0712 ;DOI: 10.20491/isarder.2020.1003Full text available |
24 |
Material Type: Article
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Repeat Purchase Intention of Starbucks Consumers in Indonesia: A Green Brand ApproachTržište, 2015, Vol.27 (2), p.189-202 [Peer Reviewed Journal]ISSN: 0353-4790 ;EISSN: 1849-1383Full text available |
25 |
Material Type: Article
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Antecedents of Word-of-Mouth Communication and Purchase Intention on FacebookJournal of Marketing and Consumer Behaviour in Emerging Markets, 2018, Vol.7 (2), p.33-45 [Peer Reviewed Journal]ISSN: 2449-6634Full text available |
26 |
Material Type: Article
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Tüketici Yakınlığının Ulus Merkezcilik ve Yabancı Ürün Satın Alma Niyeti İlişkisindeki RolüJournal of Business Research - Turk, 2020-12, Vol.12 (4), p.3539-3549ISSN: 1309-0712 ;DOI: 10.20491/isarder.2020.1057Full text available |
27 |
Material Type: Article
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PERCEPTION OF CAPITAL, PROFIT AND DIVIDENDS AFFECT THE STOCK PURCHASE INTENTION IN INDONESIA PUBLIC COMPANYJunior Scientific Researcher, 2017-05, Vol.3 (1), p.9-18 [Peer Reviewed Journal]ISSN: 2458-0341 ;EISSN: 2458-0341Full text available |
28 |
Material Type: Article
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Product and price influence on cars purchase intention in MalaysiaInternational Journal of Social and Educational Innovation, 2015-11, Vol.2 (4), p.31-42 [Peer Reviewed Journal]ISSN: 2392-6252 ;EISSN: 2393-0373Full text available |
29 |
Material Type: Article
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Sosyal Medya Reklamları Etkili Midir? Algının ve Tutumun Satın Alma Niyetine Etkisinde Ünlü Desteğinin Aracı Rolü: Y Kuşağı Üzerinde Bir AraştırmaJournal of Business Research - Turk, 2021-09, Vol.13 (3), p.2340-2355ISSN: 1309-0712 ;DOI: 10.20491/isarder.2021.1265Full text available |
30 |
Material Type: Article
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Influencer Pazarlaması Kullanımının Tüketicilerin Satın Alma Niyetine Etkisi: Instagram Influencerları Üzerine Bir AraştırmaJournal of Business Research - Turk, 2020-12, Vol.12 (4), p.3813-3827ISSN: 1309-0712 ;DOI: 10.20491/isarder.2020.1074Full text available |
31 |
Material Type: Article
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The Impact of Social Media Pages on Customer Equity and Purchase Intention; An Empirical Study of Mobile OperatorsJournal of Business Research - Turk, 2017-09, Vol.9 (3), p.122-133ISSN: 1309-0712 ;DOI: 10.20491/isarder.2017.291Full text available |
32 |
Material Type: Article
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Factors affecting Pakistan’s university students’ purchase intention towards foreign apparel brandsManagement (Split, Croatia), 2012-06, Vol.17 (1), p.1-14 [Peer Reviewed Journal]Copyright Sveuciliste u Splitu Jun 2012 ;ISSN: 1331-0194 ;EISSN: 1846-3363Full text available |
33 |
Material Type: Article
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The Effects of Korean Country-of-Origin on Mongolian Consumer Product Evaluation and Purchase IntentionJournal of Marketing and Consumer Behaviour in Emerging Markets, 2015, Vol.1 (1), p.4-14 [Peer Reviewed Journal]ISSN: 2449-6634Full text available |
34 |
Material Type: Article
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Modelling consumer perceptions of green products, purchasing behaviour and loyaltyEconomics, management and sustainability, 2021-11, Vol.6 (2), p.102-118 [Peer Reviewed Journal]ISSN: 2520-6303 ;EISSN: 2520-6303 ;DOI: 10.14254/jems.2021.6-2.8Full text available |
35 |
Material Type: Article
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IMPACT OF CONGRUENCE BETWEEN SPORTS CELEBRITY AND BRAND PERSONALITY ON PURCHASE INTENTION: THE CASE OF MINERAL WATER CATEGORY IN LITHUANIAOrganizations and markets in emerging economies, 2014, Vol.5 (9), p.90-104 [Peer Reviewed Journal]ISSN: 2029-4581 ;EISSN: 2345-0037Full text available |
36 |
Material Type: Article
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Konaklama İşletmeleri Hakkında Yapılan Çevrimiçi Değerlendirmelerin Tüketici Tutum Kararsızlığındaki Rolü ve Satın Alma Niyeti Üzerine EtkisiTürk Turizm Araştırmaları Dergisi, 2021-12, Vol.5 (4), p.2347-2366 [Peer Reviewed Journal]ISSN: 2587-0890 ;DOI: 10.26677/tr1010.2021.875Full text available |
37 |
Material Type: Article
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Are Consumers Always Greener on the Other Side of the Fence? Factors That Influence Green Purchase Intentions – The Context of Croatian and Swedish ConsumersTržište, 2020, Vol.32 (SI), p.99-113 [Peer Reviewed Journal]2020. This work is published under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. This is sourced from HRČAK - Portal of scientific journals of Croatia. ;ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2020.32.spec-issue.99Full text available |
38 |
Material Type: Article
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What Influences Croatian Consumers’ Wine Choice?Market-Tržište, 2023-01, Vol.35 (1), p.41-56 [Peer Reviewed Journal]2023. This work is published under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. This is sourced from HRČAK - Portal of scientific journals of Croatia. ;ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2023.35.1.41Full text available |
39 |
Material Type: Article
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The Influence of Social Media Marketing Activities on TikTok in Raising Brand AwarenessMarket-Tržište, 2023-01, Vol.35 (1), p.93-110 [Peer Reviewed Journal]2023. This work is published under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. This is sourced from HRČAK - Portal of scientific journals of Croatia. ;ISSN: 0353-4790 ;EISSN: 1849-1383 ;DOI: 10.22598/mt/2023.35.1.93Full text available |
40 |
Material Type: Article
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IMPACT OF GENDER AND AGE ON SUSCEPTIBILITY TO PERSUASION PRINCIPLES IN ADVERTISEMENTEconomics & sociology, 2022-01, Vol.15 (3), p.89-107 [Peer Reviewed Journal]2022. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2071-789X ;EISSN: 2306-3459 ;DOI: 10.14254/2071-789X.2022/15-3/5Full text available |