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Material Type: Article
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Guilt-free pleasures: how premium and luxury influence regretThe journal of product & brand management, 2019-05, Vol.28 (3), p.421-431 [Peer Reviewed Journal]Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;info:eu-repo/semantics/openAccess ;ISSN: 1061-0421 ;EISSN: 2054-1643 ;DOI: 10.1108/JPBM-02-2018-1764Full text available |