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Material Type: Article
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The relationship between online convenience, online customer satisfaction, buying intention and electronic word-of-mouthIndependent Journal of Management & Production, 2020-11, Vol.11 (7), p.2943-29662020. This work is published under https://creativecommons.org/licenses/by-nc-sa/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2236-269X ;EISSN: 2236-269X ;DOI: 10.14807/ijmp.v11i7.1251Full text available |
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Material Type: Article
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Impact of electronic word of mouth to the purchase intention - the case of InstagramIndependent Journal of Management & Production, 2021-05, Vol.12 (4), p.1019-10332021. This work is published under https://creativecommons.org/licenses/by-nc-sa/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2236-269X ;EISSN: 2236-269X ;DOI: 10.14807/ijmp.v12i4.1336Full text available |
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Material Type: Article
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The effects of Electronic Word of Mouth (eWOM) on the adoption of consumer eWOM informationIndependent Journal of Management & Production, 2020-09, Vol.11 (6), p.1760-17662020. This work is published under https://creativecommons.org/licenses/by-nc-sa/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2236-269X ;EISSN: 2236-269X ;DOI: 10.14807/ijmp.v11i6.1152Full text available |