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81
Shopping Value Resonance of Household Appliance and Purchase Intentions in E-Commerce
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Article
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Shopping Value Resonance of Household Appliance and Purchase Intentions in E-Commerce

Journal of Economics, Business & Accountancy Ventura (Online), 2022-03, Vol.24 (3), p.339-349 [Peer Reviewed Journal]

ISSN: 2087-3735 ;EISSN: 2088-785X ;DOI: 10.14414/jebav.v24i3.2894

Digital Resources/Online E-Resources

82
Purchase intentions for cultural heritage products in E-commerce live streaming: An ABC attitude theory analysis
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Article
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Purchase intentions for cultural heritage products in E-commerce live streaming: An ABC attitude theory analysis

Heliyon, 2024-03, Vol.10 (5), p.e26470-e26470, Article e26470 [Peer Reviewed Journal]

2024 The Authors ;2024 Published by Elsevier Ltd. ;2024 Published by Elsevier Ltd. 2024 ;ISSN: 2405-8440 ;EISSN: 2405-8440 ;DOI: 10.1016/j.heliyon.2024.e26470 ;PMID: 38562503

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83
Assessing Consumer Behavior in Sustainable Product Markets: A Structural Equation Modeling Approach with Partial Least Squares Analysis
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Article
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Assessing Consumer Behavior in Sustainable Product Markets: A Structural Equation Modeling Approach with Partial Least Squares Analysis

Sustainability, 2024-04, Vol.16 (8), p.3400 [Peer Reviewed Journal]

2024 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;EISSN: 2071-1050 ;DOI: 10.3390/su16083400

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84
Customer Engagement Analysis as Mediating the Influence on Social Media Marketing of Purchase Intentions on Skincare Avoskin
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Article
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Customer Engagement Analysis as Mediating the Influence on Social Media Marketing of Purchase Intentions on Skincare Avoskin

Journal of information systems and informatics (Palembang.Online), 2022-03, Vol.4 (1), p.30-39 [Peer Reviewed Journal]

ISSN: 2656-5935 ;EISSN: 2656-4882 ;DOI: 10.51519/journalisi.v4i1.220

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85
The Influence of Anchor Characteristics on Consumers' Impulse Apparel Purchase Intention — Evidence from FsQCA
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Article
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The Influence of Anchor Characteristics on Consumers' Impulse Apparel Purchase Intention — Evidence from FsQCA

Textile & leather review (Online), 2024-05, Vol.7, p.688-719 [Peer Reviewed Journal]

EISSN: 2623-6281 ;DOI: 10.31881/TLR.2024.055

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86
The effect of social media marketing, SerQual, eWOM on purchase intention mediated by brand image and brand trust: Evidence from black sweet coffee shop
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Article
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The effect of social media marketing, SerQual, eWOM on purchase intention mediated by brand image and brand trust: Evidence from black sweet coffee shop

International journal of data and network science (Print), 2023-12, Vol.7 (1), p.141-152 [Peer Reviewed Journal]

ISSN: 2561-8148 ;EISSN: 2561-8156 ;DOI: 10.5267/j.ijdns.2022.11.008

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87
The influence of voluntary simplicity and environmental activism on sustainable fashion purchase intention
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Article
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The influence of voluntary simplicity and environmental activism on sustainable fashion purchase intention

Journal of fashion marketing and management, 2023-03, Vol.27 (2), p.352-369 [Peer Reviewed Journal]

Emerald Publishing Limited ;ISSN: 1361-2026 ;EISSN: 1758-7433 ;DOI: 10.1108/JFMM-10-2021-0254

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88
The influence of perceived value on purchase intention in social commerce context
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Article
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The influence of perceived value on purchase intention in social commerce context

Internet research, 2017-08, Vol.27 (4), p.772-785 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2017 ;ISSN: 1066-2243 ;EISSN: 2054-5657 ;DOI: 10.1108/IntR-06-2016-0164

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89
Effect of social media marketing on Instagram towards purchase intention: Evidence from Indonesia’s ready-to-drink tea industry
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Article
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Effect of social media marketing on Instagram towards purchase intention: Evidence from Indonesia’s ready-to-drink tea industry

International journal of data and network science (Print), 2020, Vol.4 (2), p.91-104 [Peer Reviewed Journal]

ISSN: 2561-8148 ;EISSN: 2561-8156 ;DOI: 10.5267/j.ijdns.2020.3.002

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90
Halal Certification, Halal Awareness, and Product Quality: A Three-Way Interaction and its Influence on Purchase Intention for MSME Products
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Article
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Halal Certification, Halal Awareness, and Product Quality: A Three-Way Interaction and its Influence on Purchase Intention for MSME Products

International Journal of Business, Law, and Education (Online), 2024-04, Vol.5 (1), p.1315-1324 [Peer Reviewed Journal]

EISSN: 2747-139X ;DOI: 10.56442/ijble.v5i1.558

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91
Online Purchase Intention: A Study Among Gen X in Malaysia
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Article
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Online Purchase Intention: A Study Among Gen X in Malaysia

International Journal of Entrepreneurship, Business, and Creative Economy, 2022-01, Vol.2 (1), p.37-47

ISSN: 2775-3107 ;EISSN: 2775-3085 ;DOI: 10.31098/ijebce.v2i1.735

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92
PURCHASE INTENTION OF HALAL LOCAL BEAUTY BRAND DURING COVID-19: THE ROLE OF INFLUENCERS’ CREDIBILITY AND HALAL AWARENESS
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Article
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PURCHASE INTENTION OF HALAL LOCAL BEAUTY BRAND DURING COVID-19: THE ROLE OF INFLUENCERS’ CREDIBILITY AND HALAL AWARENESS

Journal of Islamic Monetary Economics and Finance, 2023-08, Vol.9 (3), p.397-418 [Peer Reviewed Journal]

ISSN: 2460-6146 ;EISSN: 2460-6618 ;DOI: 10.21098/jimf.v9i3.1623

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93
How does herd behaviour impact the purchase intention? Explore the moderating effect of risk aversion in the context of Vietnamese consumers
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Article
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How does herd behaviour impact the purchase intention? Explore the moderating effect of risk aversion in the context of Vietnamese consumers

Acta psychologica, 2023-11, Vol.241, p.104096-104096, Article 104096 [Peer Reviewed Journal]

2023 The Authors ;Copyright © 2023 The Authors. Published by Elsevier B.V. All rights reserved. ;ISSN: 0001-6918 ;EISSN: 1873-6297 ;DOI: 10.1016/j.actpsy.2023.104096 ;PMID: 38041914

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94
Relevant Attributes for Olive Oil Purchasing Decisions: A comparison between Brazil and Portugal
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Article
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Relevant Attributes for Olive Oil Purchasing Decisions: A comparison between Brazil and Portugal

Consumer Behavior Review, 2022-01, Vol.6 (1), p.251261 [Peer Reviewed Journal]

ISSN: 2526-7884 ;EISSN: 2526-7884 ;DOI: 10.51359/2526-7884.2022.251261

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95
The impact of surprise guerilla marketing on customer behavior
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Article
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The impact of surprise guerilla marketing on customer behavior

Innovative marketing, 2024-03, Vol.20 (1), p.227-237 [Peer Reviewed Journal]

ISSN: 1814-2427 ;EISSN: 1816-6326 ;DOI: 10.21511/im.20(1).2024.19

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96
Purchase Intention in Luxury Food: The Role of Materialism, Social Comparison, and Bandwagon Effect
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Article
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Purchase Intention in Luxury Food: The Role of Materialism, Social Comparison, and Bandwagon Effect

Jurnal manajemen teori dan terapan (Online), 2024-03, Vol.17 (1), p.55-69 [Peer Reviewed Journal]

ISSN: 1979-3650 ;EISSN: 2548-2149 ;DOI: 10.20473/jmtt.v17i1.52307

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97
The Eclipsing Phenomenon in Celebrity Endorsement, Emotional Response, Purchase Intention Based on the Stimulus-Organism-Response Theory
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Article
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The Eclipsing Phenomenon in Celebrity Endorsement, Emotional Response, Purchase Intention Based on the Stimulus-Organism-Response Theory

Jurnal Aplikasi Manajemen, 2024-03, Vol.22 (1), p.46-61 [Peer Reviewed Journal]

ISSN: 1693-5241 ;EISSN: 2302-6332 ;DOI: 10.21776/ub.jam.2024.022.01.04

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98
The Role of Experiential Marketing Towards Purchase Intention in Vertical Building Property Mediated by Brand Image and Brand Awareness
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Article
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The Role of Experiential Marketing Towards Purchase Intention in Vertical Building Property Mediated by Brand Image and Brand Awareness

Jurnal Aplikasi Manajemen, 2024-03, Vol.22 (1), p.83-96 [Peer Reviewed Journal]

ISSN: 1693-5241 ;EISSN: 2302-6332 ;DOI: 10.21776/ub.jam.2024.022.01.07

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99
Impact of warning labels on sugary beverages on risk perception, attention, and purchase intentions
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Article
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Impact of warning labels on sugary beverages on risk perception, attention, and purchase intentions

Innovative marketing, 2024-03, Vol.20 (1), p.264-276 [Peer Reviewed Journal]

ISSN: 1814-2427 ;EISSN: 1816-6326 ;DOI: 10.21511/im.20(1).2024.22

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100
Utilitarian and/or hedonic shopping – consumer motivation to purchase in smart stores
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Article
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Utilitarian and/or hedonic shopping – consumer motivation to purchase in smart stores

Industrial management + data systems, 2023-03, Vol.123 (3), p.821-842 [Peer Reviewed Journal]

Emerald Publishing Limited ;ISSN: 0263-5577 ;EISSN: 1758-5783 ;DOI: 10.1108/IMDS-04-2022-0250

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Results 81 - 100 of 3,058  for All Library Resources

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