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Results 1 - 20 of 705  for All Library Resources

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Refined by: Database: Europeana Collections remove resource type: Web Resources remove
Result Number Material Type Add to My Shelf Action Record Details and Options
1
Essays on Consumer Perception - Applications to Inflation, Business-to-Business Brands, and Response Styles
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Essays on Consumer Perception - Applications to Inflation, Business-to-Business Brands, and Response Styles

Digital Resources/Online E-Resources

2
Assessing Flagship Store Effectiveness :Updating Brand Experience and Its Consequences by Using the Example of two National Brands in the Fast-Moving Consumer Goods Industry
Material Type:
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Assessing Flagship Store Effectiveness :Updating Brand Experience and Its Consequences by Using the Example of two National Brands in the Fast-Moving Consumer Goods Industry

Digital Resources/Online E-Resources

3
Econometric Essays on Protecting, Benefiting, and Growing from Customer-based Brand Equity
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Econometric Essays on Protecting, Benefiting, and Growing from Customer-based Brand Equity

Digital Resources/Online E-Resources

4
Strategia co-brandingu w kontekście zarządzania strategicznego. Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu = Research Papers of Wrocław University of Economics, 2016, Nr 444, s. 166-178
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5
Impact of brand and country image on the perception of sustainability in the fashion business
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Impact of brand and country image on the perception of sustainability in the fashion business

Digital Resources/Online E-Resources

6
A strong brand as a determinant of economic development in Lubuskie Voivodeship = Silna marka wyznacznikiem rozwoju gospodarki w województwie lubuskim
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A strong brand as a determinant of economic development in Lubuskie Voivodeship = Silna marka wyznacznikiem rozwoju gospodarki w województwie lubuskim

DOI: 10.2478/manment-2013-0017

Digital Resources/Online E-Resources

7
Wartość marki jako wskaźnik. Metody pomiaru
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Wartość marki jako wskaźnik. Metody pomiaru

Digital Resources/Online E-Resources

8
Wpływ elementów nazwy na wizerunek marki – wyniki badań empirycznych
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Wpływ elementów nazwy na wizerunek marki – wyniki badań empirycznych

Digital Resources/Online E-Resources

9
Brand placement y series de televisión : el caso de Sex and the city
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Brand placement y series de televisión : el caso de Sex and the city

Digital Resources/Online E-Resources

10
Identity, customer needs or risk-taking? Empirical analysis of the impact of brand, market and entrepreneurial orientation on the performance of Social Entrepreneurship Organisations (SEOs)
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11
The "4Cs" of cultural diversity in consumer research: a literature review and research agenda
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The "4Cs" of cultural diversity in consumer research: a literature review and research agenda

ISSN: 2523-451X

Digital Resources/Online E-Resources

12
Erlebnisqualität als Erfolgsfaktor für das Customer Experience Management - Am Beispiel der vom Anbieter beeinflussbaren Kontaktpunkte einer Badepauschalreise
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Erlebnisqualität als Erfolgsfaktor für das Customer Experience Management - Am Beispiel der vom Anbieter beeinflussbaren Kontaktpunkte einer Badepauschalreise

Digital Resources/Online E-Resources

13
Fachwerktouren in der Fränkischen Schweiz :rund um das Walberla und den Hetzleser Berg
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Fachwerktouren in der Fränkischen Schweiz :rund um das Walberla und den Hetzleser Berg

Digital Resources/Online E-Resources

14
Rankingi marek narodowych na przykładzie raportu Brand Finance. Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu = Research Papers of Wrocław University of Economics, 2013, Nr 281, s. 130-139
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15
Emocjonalne wymiary marki miasta. Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu = Research Papers of Wrocław University of Economics, 2013, Nr 284, s. 81-89
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Emocjonalne wymiary marki miasta. Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu = Research Papers of Wrocław University of Economics, 2013, Nr 284, s. 81-89

Digital Resources/Online E-Resources

16
Aktywności online konsumentów w kontekście customer brand engagement
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Aktywności online konsumentów w kontekście customer brand engagement

Digital Resources/Online E-Resources

17
Формування бренда міста як інноваційний шлях підвищення його привабливості для туризму
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Формування бренда міста як інноваційний шлях підвищення його привабливості для туризму

ISSN: 2523-451X

Digital Resources/Online E-Resources

18
Verrechnung von Marken im Konzern :Eine empirische Analyse zur Ermittlung umsatzabhängiger Markenlizenzpreise mit der äußeren Preisvergleichsmethode
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Verrechnung von Marken im Konzern :Eine empirische Analyse zur Ermittlung umsatzabhängiger Markenlizenzpreise mit der äußeren Preisvergleichsmethode

Digital Resources/Online E-Resources

19
S.A. Mann Brand
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S.A. Mann Brand

Digital Resources/Online E-Resources

20
Direct and Indirect Effects of Marketing Effort on Brand Awareness and Brand Image
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Direct and Indirect Effects of Marketing Effort on Brand Awareness and Brand Image

Digital Resources/Online E-Resources

Results 1 - 20 of 705  for All Library Resources

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