Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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Material Type: Article
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Analyzing Intention to Purchase Brand Extension via Brand Attribute Associations: The Mediating and Moderating Role of Emotional Consumer-Brand Relationship and Brand CommitmentFrontiers in psychology, 2022-07, Vol.13, p.884673-884673 [Peer Reviewed Journal]Copyright © 2022 Bian and Yan. 2022 Bian and Yan ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2022.884673 ;PMID: 35910970Full text available |
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Material Type: Article
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What Makes a Customer Brand Citizen in Restaurant IndustryFrontiers in psychology, 2022-03, Vol.13, p.676372-676372 [Peer Reviewed Journal]Copyright © 2022 Han, Yang, Kuang and Song. ;Copyright © 2022 Han, Yang, Kuang and Song. 2022 Han, Yang, Kuang and Song ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2022.676372 ;PMID: 35391981Full text available |
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3 |
Material Type: Article
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Firm innovation activities and consumer brand loyalty: A path to business sustainability in AsiaFrontiers in psychology, 2022-07, Vol.13, p.942048-942048 [Peer Reviewed Journal]Copyright © 2022 Yi, Khan and Safeer. 2022 Yi, Khan and Safeer ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2022.942048 ;PMID: 35959050Full text available |
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Material Type: Article
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Measuring brand association strength with EEG: A single-trial N400 ERP studyPloS one, 2019-06, Vol.14 (6), p.e0217125-e0217125 [Peer Reviewed Journal]COPYRIGHT 2019 Public Library of Science ;COPYRIGHT 2019 Public Library of Science ;2019 Camarrone, Van Hulle. This is an open access article distributed under the terms of the Creative Commons Attribution License: http://creativecommons.org/licenses/by/4.0/ (the “License”), which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;2019 Camarrone, Van Hulle 2019 Camarrone, Van Hulle ;ISSN: 1932-6203 ;EISSN: 1932-6203 ;DOI: 10.1371/journal.pone.0217125 ;PMID: 31181083Full text available |
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Material Type: Article
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Effects of Self-Expressive Brand and Susceptibility to Interpersonal Influence on Brand Addiction: Mediating Role of Brand PassionFrontiers in psychology, 2021-02, Vol.12, p.602023-602023 [Peer Reviewed Journal]Copyright © 2021 Bai, Yin, Yu, Wei and Wu. ;COPYRIGHT 2021 Frontiers Research Foundation ;Copyright © 2021 Bai, Yin, Yu, Wei and Wu. 2021 Bai, Yin, Yu, Wei and Wu ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2021.602023 ;PMID: 33613386Full text available |
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6 |
Material Type: Article
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Expressive Brand Relationship, Brand Love, and Brand Loyalty for Tablet PCs: Building a Sustainable BrandFrontiers in psychology, 2020-03, Vol.11, p.231-231 [Peer Reviewed Journal]Copyright © 2020 Zhang, Peng, Peng, Zhang, Ren and Chen. ;COPYRIGHT 2020 Frontiers Research Foundation ;Copyright © 2020 Zhang, Peng, Peng, Zhang, Ren and Chen. 2020 Zhang, Peng, Peng, Zhang, Ren and Chen ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2020.00231 ;PMID: 32210865Full text available |
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7 |
Material Type: Article
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Conspicuous Consumption in Emerging Markets: The Case of Starbucks in Colombia as a Global and Sustainable BrandFrontiers in psychology, 2021-08, Vol.12, p.662950-662950 [Peer Reviewed Journal]Copyright © 2021 Areiza-Padilla and Manzi Puertas. 2021 Areiza-Padilla and Manzi Puertas ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2021.662950 ;PMID: 34489786Full text available |
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8 |
Material Type: Article
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Neural Substrates of Brand Love: An Activation Likelihood Estimation Meta-Analysis of Functional Neuroimaging StudiesFrontiers in neuroscience, 2020-09, Vol.14, p.534671-534671 [Peer Reviewed Journal]2020. This work is licensed under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;Copyright © 2020 Watanuki and Akama. 2020 Watanuki and Akama ;ISSN: 1662-453X ;ISSN: 1662-4548 ;EISSN: 1662-453X ;DOI: 10.3389/fnins.2020.534671 ;PMID: 33100955Full text available |
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9 |
Material Type: Article
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Repurchase intentions of new e-commerce users in the COVID-19 context: The mediation role of brand loveFrontiers in psychology, 2022-08, Vol.13, p.968722-968722 [Peer Reviewed Journal]Copyright © 2022 Ding, Tu, Xu and Park. 2022 Ding, Tu, Xu and Park ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2022.968722 ;PMID: 35978786Full text available |
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10 |
Material Type: Article
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Old Practice, but Young Research Field: A Systematic Bibliographic Review of Personal BrandingFrontiers in psychology, 2020-08, Vol.11, p.1809-1809 [Peer Reviewed Journal]COPYRIGHT 2020 Frontiers Research Foundation ;Copyright © 2020 Scheidt, Gelhard and Henseler. 2020 Scheidt, Gelhard and Henseler ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2020.01809 ;PMID: 32849068Full text available |
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11 |
Material Type: Article
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“Wow! It’s Cool”: How Brand Coolness Affects the Customer Psychological Well-Being Through Brand Love and Brand EngagementFrontiers in psychology, 2022-06, Vol.13, p.923870-923870 [Peer Reviewed Journal]Copyright © 2022 Attiq, Abdul Hamid, Khokhar, Shah and Shahzad. 2022 Attiq, Abdul Hamid, Khokhar, Shah and Shahzad ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2022.923870 ;PMID: 35837645Full text available |
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12 |
Material Type: Article
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Characterizing Brand Knowledge and Identification as Predictors of Consumer-Based Brand Equity: Mediating Role of Employee-Based Brand EquityFrontiers in psychology, 2022-04, Vol.13, p.858619-858619 [Peer Reviewed Journal]Copyright © 2022 He. ;Copyright © 2022 He. 2022 He ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2022.858619 ;PMID: 35572313Full text available |
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13 |
Material Type: Article
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Sustainable customer retention through social media marketing activities using hybrid SEM-neural network approachPloS one, 2022-03, Vol.17 (3), p.e0264899-e0264899 [Peer Reviewed Journal]COPYRIGHT 2022 Public Library of Science ;2022 Yang et al. This is an open access article distributed under the terms of the Creative Commons Attribution License: http://creativecommons.org/licenses/by/4.0/ (the “License”), which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;2022 Yang et al 2022 Yang et al ;ISSN: 1932-6203 ;EISSN: 1932-6203 ;DOI: 10.1371/journal.pone.0264899 ;PMID: 35245323Full text available |
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14 |
Material Type: Article
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Exploring Brand Hate and the Association Between Similar Competitor Offer and Brand Equity: A Moderated-Mediation ModelFrontiers in psychology, 2021-01, Vol.11, p.533216-533216 [Peer Reviewed Journal]Copyright © 2021 Husnain, Wang, Poulova, Syed, Akbar, Akhtar, Akbar and Usman. ;COPYRIGHT 2021 Frontiers Research Foundation ;Copyright © 2021 Husnain, Wang, Poulova, Syed, Akbar, Akhtar, Akbar and Usman. 2021 Husnain, Wang, Poulova, Syed, Akbar, Akhtar, Akbar and Usman ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2020.533216 ;PMID: 33519569Full text available |
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15 |
Material Type: Article
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Corrigendum: Expressive Brand Relationship, Brand Love, and Brand Loyalty for Tablet PCs: Building a Sustainable BrandFrontiers in psychology, 2020-04, Vol.11, p.763-763 [Peer Reviewed Journal]Copyright © 2020 Zhang, Peng, Peng, Zhang, Ren and Chen. ;Copyright © 2020 Zhang, Peng, Peng, Zhang, Ren and Chen. 2020 Zhang, Peng, Peng, Zhang, Ren and Chen ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2020.00763 ;PMID: 32390916Full text available |
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16 |
Material Type: Article
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Impact of Organizational Brand-Building Strategies on Organizational Brand Equity: A Moderating Role of Brand-Oriented LeadershipFrontiers in psychology, 2022-07, Vol.13, p.919054-919054 [Peer Reviewed Journal]Copyright © 2022 Wei. 2022 Wei ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2022.919054 ;PMID: 35846715Full text available |
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17 |
Material Type: Article
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The Influence of Green Brand Affect on Green Purchase Intentions: The Mediation Effects of Green Brand Associations and Green Brand AttitudeInternational journal of environmental research and public health, 2020-06, Vol.17 (11), p.4089 [Peer Reviewed Journal]2020. This work is licensed under http://creativecommons.org/licenses/by/3.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;2020 by the authors. 2020 ;ISSN: 1660-4601 ;ISSN: 1661-7827 ;EISSN: 1660-4601 ;DOI: 10.3390/ijerph17114089 ;PMID: 32521728Full text available |
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18 |
Material Type: Article
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Perception of Justice and Employees' Brand-Based Equity in the Service Sector: Evidence From Education IndustryFrontiers in psychology, 2022-04, Vol.13, p.871984-871984 [Peer Reviewed Journal]Copyright © 2022 Li. ;Copyright © 2022 Li. 2022 Li ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2022.871984 ;PMID: 35496242Full text available |
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19 |
Material Type: Article
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Erratum: Scale development of apparel customization brand value: From the perspectives of practitioners and consumersFrontiers in psychology, 2023, Vol.14, p.1145298-1145298 [Peer Reviewed Journal]Copyright © 2023 Frontiers Production Office. ;Copyright © 2023 Frontiers Production Office. 2023 Frontiers Production Office ;ISSN: 1664-1078 ;EISSN: 1664-1078 ;DOI: 10.3389/fpsyg.2023.1145298 ;PMID: 36794088Full text available |
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20 |
Material Type: Article
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The influence of the brand image of green agriculture products on China’s consumption intention——The mediating role of perceived valuePloS one, 2023-10, Vol.18 (10), p.e0292633-e0292633 [Peer Reviewed Journal]COPYRIGHT 2023 Public Library of Science ;2023 Yang et al. This is an open access article distributed under the terms of the Creative Commons Attribution License: http://creativecommons.org/licenses/by/4.0/ (the “License”), which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;2023 Yang et al 2023 Yang et al ;2023 Yang et al. This is an open access article distributed under the terms of the Creative Commons Attribution License: http://creativecommons.org/licenses/by/4.0/ (the “License”), which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 1932-6203 ;EISSN: 1932-6203 ;DOI: 10.1371/journal.pone.0292633Full text available |