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1
Materialistic values and green apparel purchase intention among young Vietnamese consumers
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Article
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Materialistic values and green apparel purchase intention among young Vietnamese consumers

Young consumers, 2019-11, Vol.20 (4), p.246-263 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;ISSN: 1747-3616 ;EISSN: 1758-7212 ;DOI: 10.1108/YC-10-2018-0859

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2
Enhance green purchase intentions: The roles of green perceived value, green perceived risk, and green trust
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Article
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Enhance green purchase intentions: The roles of green perceived value, green perceived risk, and green trust

Management decision, 2012-01, Vol.50 (3), p.502-520 [Peer Reviewed Journal]

Copyright Emerald Group Publishing Limited 2012 ;ISSN: 0025-1747 ;EISSN: 1758-6070 ;DOI: 10.1108/00251741211216250 ;CODEN: MANDA4

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3
DETERMINANTS OF ONLINE REVIEW CREDIBILITY AND ITS IMPACT ON CONSUMERS' PURCHASE INTENTION
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Article
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DETERMINANTS OF ONLINE REVIEW CREDIBILITY AND ITS IMPACT ON CONSUMERS' PURCHASE INTENTION

Journal of electronic commerce research, 2019, Vol.20 (1), p.1-20 [Peer Reviewed Journal]

Copyright Journal of Electronic Commerce Research 2019 ;ISSN: 1938-9027 ;EISSN: 1526-6133

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4
Antecedents of consumers’ engagement with brand-related content on social media
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Article
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Antecedents of consumers’ engagement with brand-related content on social media

Marketing intelligence & planning, 2019-05, Vol.37 (4), p.386-400

Emerald Publishing Limited ;Emerald Publishing Limited 2019 ;ISSN: 0263-4503 ;EISSN: 1758-8049 ;DOI: 10.1108/MIP-04-2018-0130

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5
Effect of Social Media Marketing of Luxury Brands on Brand Equity, Customer Equity and Customer Purchase Intention
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Article
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Effect of Social Media Marketing of Luxury Brands on Brand Equity, Customer Equity and Customer Purchase Intention

Amfiteatru economic, 2023-02, Vol.25 (62), p.265-282 [Peer Reviewed Journal]

ISSN: 1582-9146 ;ISSN: 2247-9104 ;EISSN: 2247-9104 ;DOI: 10.24818/EA/2023/62/265

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6
The influence of cause-related marketing on millennials' purchase intentions: Evidence of CSR from an emerging economy
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Article
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The influence of cause-related marketing on millennials' purchase intentions: Evidence of CSR from an emerging economy

Gadjah Mada international journal of business, 2021-05, Vol.23 (2), p.137-154 [Peer Reviewed Journal]

ISSN: 1411-1128 ;EISSN: 2338-7238 ;DOI: 10.22146/gamaijb.55069

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7
Technology readiness and e-service quality – impact on purchase intention and loyalty
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Article
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Technology readiness and e-service quality – impact on purchase intention and loyalty

Marketing intelligence & planning, 2022-03, Vol.40 (2), p.242-255

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 0263-4503 ;EISSN: 1758-8049 ;DOI: 10.1108/MIP-06-2021-0196

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8
The effect of consumer-based brand authenticity on customer satisfaction and brand loyalty
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Article
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The effect of consumer-based brand authenticity on customer satisfaction and brand loyalty

Asia Pacific journal of marketing and logistics, 2022-08, Vol.34 (8), p.1740-1760 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited. ;ISSN: 1355-5855 ;EISSN: 1758-4248 ;DOI: 10.1108/APJML-05-2021-0358

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9
Do trust and corporate social responsibility activities affect purchase intentions? An examination using structural equation modeling
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Article
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Do trust and corporate social responsibility activities affect purchase intentions? An examination using structural equation modeling

Innovative marketing, 2020-12, Vol.16 (4), p.62-73 [Peer Reviewed Journal]

ISSN: 1814-2427 ;EISSN: 1816-6326 ;DOI: 10.21511/im.16(4).2020.06

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10
Comparing consumers’ in-group-favor and out-group-animosity processes within sports sponsorship
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Article
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Comparing consumers’ in-group-favor and out-group-animosity processes within sports sponsorship

European journal of marketing, 2020-04, Vol.54 (4), p.791-824 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2020 ;ISSN: 0309-0566 ;EISSN: 1758-7123 ;DOI: 10.1108/EJM-03-2018-0195

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11
Determining the influencing factors in the adoption of solar photovoltaic technology in Pakistan: A decomposed technology acceptance model approach
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Article
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Determining the influencing factors in the adoption of solar photovoltaic technology in Pakistan: A decomposed technology acceptance model approach

Economies, 2020-12, Vol.8 (4), p.1-20 [Peer Reviewed Journal]

2020. This work is licensed under http://creativecommons.org/licenses/by/3.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2227-7099 ;EISSN: 2227-7099 ;DOI: 10.3390/economies8040108

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12
A comprehensive model of the effects of online store image on purchase intention in an e-commerce environment
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Article
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A comprehensive model of the effects of online store image on purchase intention in an e-commerce environment

Electronic commerce research, 2013-03, Vol.13 (1), p.1-23 [Peer Reviewed Journal]

Springer Science+Business Media New York 2013 ;COPYRIGHT 2013 Springer ;ISSN: 1389-5753 ;EISSN: 1572-9362 ;DOI: 10.1007/s10660-013-9104-5

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13
National cultural value models and reputation of MNCs
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Article
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National cultural value models and reputation of MNCs

Cross cultural & strategic management, 2019-06, Vol.26 (2), p.166-198 [Peer Reviewed Journal]

ISSN: 2059-5794 ;EISSN: 2059-5808 ;DOI: 10.1108/CCSM-05-2018-0061

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14
The influence of the attributes of "Internet of Things" products on functional and emotional experiences of purchase intention
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Article
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The influence of the attributes of "Internet of Things" products on functional and emotional experiences of purchase intention

Innovation & management review, 2018-08, Vol.15 (3), p.303-320 [Peer Reviewed Journal]

2018. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;Luis Hernan Contreras Pinochet, Evandro Luiz Lopes, Caio Henrique Fernandes Srulzon and Luciana Massaro Onusic. This work is published under https://creativecommons.org/licenses/by-nc/3.0/legalcode (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2515-8961 ;EISSN: 2515-8961 ;DOI: 10.1108/INMR-05-2018-0028

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15
Measuring the influence of customer-based store brand equity in the purchase intention
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Article
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Measuring the influence of customer-based store brand equity in the purchase intention

Cuadernos de gestión, 2015-01, Vol.15 (1), p.93-118

ISSN: 1131-6837 ;EISSN: 1988-2157 ;DOI: 10.5295/cdg.130408cc

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  1. Peer-reviewed Journals (12)

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