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1
Analysis of the Influence of Social Media Marketing Activities on Purchase Intention with Brand Equity Mediation on Korean Merchandise
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Article
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Analysis of the Influence of Social Media Marketing Activities on Purchase Intention with Brand Equity Mediation on Korean Merchandise

International journal of social science and religion, 2023-03, p.95-108 [Peer Reviewed Journal]

ISSN: 2723-5920 ;EISSN: 2746-086X ;DOI: 10.53639/ijssr.v4i1.139

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2
Measuring Kuwaiti consumer’s drivers to purchase counterfeit apparel using the stimulus-organism-response (S-O-R) model
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Article
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Measuring Kuwaiti consumer’s drivers to purchase counterfeit apparel using the stimulus-organism-response (S-O-R) model

Majallat al-turāth wa-al-taṣmīm, 2023-12, Vol.3 (18), p.109-122 [Peer Reviewed Journal]

ISSN: 2735-5071 ;EISSN: 2735-508X ;DOI: 10.21608/jsos.2023.233189.1435

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3
THE IMPACT OF SOCIAL MEDIA INFLUENCER MARKETING ON CONSUMERS’ PURCHASE INTENTION OF FASHIONABLE PRODUCTS: EVIDENCE FROM TUNISIA
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Article
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THE IMPACT OF SOCIAL MEDIA INFLUENCER MARKETING ON CONSUMERS’ PURCHASE INTENTION OF FASHIONABLE PRODUCTS: EVIDENCE FROM TUNISIA

Revue des études multidisciplinaires en sciences économiques et sociales, 2021-09, Vol.6 (2) [Peer Reviewed Journal]

EISSN: 2489-2068 ;DOI: 10.48375/IMIST.PRSM/remses-v6i2.24951

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4
Mediating Role of Halal Technology Implementation on Halal Purchase Intention in Semarang
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Article
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Mediating Role of Halal Technology Implementation on Halal Purchase Intention in Semarang

International Journal Ihya 'Ulum al-Din, 2020-05, Vol.22 (1), p.1-24

ISSN: 1411-3708 ;EISSN: 2580-5983 ;DOI: 10.21580/ihya.22.1.5574

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5
Perilaku Konsumen Generasi Z Dalam Pembelian Fashion Muslim Pada Marketplace Indonesia
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Article
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Perilaku Konsumen Generasi Z Dalam Pembelian Fashion Muslim Pada Marketplace Indonesia

Jurnal Iqtisad, 2022-12, Vol.9 (2), p.165-188

ISSN: 2303-3223 ;EISSN: 2621-640X ;DOI: 10.31942/iq.v9i2.7370

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6
MANAGING THE HALAL INDUSTRY AND THE PURCHASE INTENTION OF INDONESIAN MUSLIMS: The Case of Wardah Cosmetics
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Article
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MANAGING THE HALAL INDUSTRY AND THE PURCHASE INTENTION OF INDONESIAN MUSLIMS: The Case of Wardah Cosmetics

Journal of Indonesian Islam (Surabaya), 2019-06, Vol.13 (1), p.200-229

ISSN: 1978-6301 ;EISSN: 2355-6994 ;DOI: 10.15642/JIIS.2019.13.1.200-229

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7
Investigating the impact of social media antecedents on brand equity and online fashion purchase intention
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Article
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Investigating the impact of social media antecedents on brand equity and online fashion purchase intention

Maǧallaẗ Al-Buḥūṯ Al-Mālīyyaẗ wa Al-Tiğāriyyaẗ, 2023-01, Vol.24 (1), p.170-201

ISSN: 2090-5327 ;EISSN: 2682-3543 ;DOI: 10.21608/jsst.2022.161319.1479

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  1. Peer-reviewed Journals (3)

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