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Results 1 - 20 of 49  for All Library Resources

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Refined by: Journal Title: Cogent Business & Management remove
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1
Effects of perceived service quality, website quality, and reputation on purchase intention: The mediating and moderating roles of trust and perceived risk in online shopping
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Effects of perceived service quality, website quality, and reputation on purchase intention: The mediating and moderating roles of trust and perceived risk in online shopping

Cogent business & management, 2021, Vol.8 (1), p.1-20 [Peer Reviewed Journal]

2021 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2021 ;2021 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. This work is licensed under the Creative Commons Attribution License http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2020.1869363

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2
Examining customer satisfaction and purchase intention toward a new product before its launch: Cookies enriched with spirulina
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Examining customer satisfaction and purchase intention toward a new product before its launch: Cookies enriched with spirulina

Cogent business & management, 2023-12, Vol.10 (3) [Peer Reviewed Journal]

2023 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2257346

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3
The effect of halal brand awareness on purchase intention in indonesia: the mediating role of attitude
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The effect of halal brand awareness on purchase intention in indonesia: the mediating role of attitude

Cogent business & management, 2023-12, Vol.10 (1) [Peer Reviewed Journal]

2023 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2168510

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4
The influence of electronic word of mouth and perceived value on green purchase intention in Vietnam
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Article
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The influence of electronic word of mouth and perceived value on green purchase intention in Vietnam

Cogent business & management, 2024-12, Vol.11 (1) [Peer Reviewed Journal]

ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2292797

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5
Consumer ethnocentrism, cultural sensitivity, brand credibility on purchase intentions of domestic cosmetics
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Article
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Consumer ethnocentrism, cultural sensitivity, brand credibility on purchase intentions of domestic cosmetics

Cogent business & management, 2023-12, Vol.10 (2) [Peer Reviewed Journal]

2023 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2229551

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6
The influence of social media on purchase intention: The
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Article
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The influence of social media on purchase intention: The

Cogent business & management, 2021, Vol.8 (1), p.1-19 [Peer Reviewed Journal]

ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2021.1944008

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7
The impact of brand equity, status consumption, and brand trust on purchase intention of luxury brands
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Article
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The impact of brand equity, status consumption, and brand trust on purchase intention of luxury brands

Cogent business & management, 2022-12, Vol.9 (1), p.1-19 [Peer Reviewed Journal]

2022 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2022 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2022.2034234

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8
Consumer purchase intention on Boba drinks in Kuching during Covid-19
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Article
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Consumer purchase intention on Boba drinks in Kuching during Covid-19

Cogent business & management, 2023-12, Vol.10 (2) [Peer Reviewed Journal]

2023 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2177399

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9
Measuring consumers' dominant value perceptions to determine their purchase intention of luxury fashion consumption
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Article
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Measuring consumers' dominant value perceptions to determine their purchase intention of luxury fashion consumption

Cogent business & management, 2023-12, Vol.10 (3) [Peer Reviewed Journal]

2023 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2272374

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10
Examining customer purchase decision towards battery electric vehicles in Vietnam market: A combination of self-interested and pro-environmental approach
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Article
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Examining customer purchase decision towards battery electric vehicles in Vietnam market: A combination of self-interested and pro-environmental approach

Cogent business & management, 2022-12, Vol.9 (1), p.1-19 [Peer Reviewed Journal]

2022 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2022 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2022.2141671

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11
Understanding online purchase intention: the mediating role of attitude towards advertising
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Article
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Understanding online purchase intention: the mediating role of attitude towards advertising

Cogent business & management, 2022-12, Vol.9 (1), p.1-23 [Peer Reviewed Journal]

2022 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2022 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2022.2095950

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12
THE INFLUENCE OF PERCEIVED PRICE AND QUALITY OF DELIVERY ON ONLINE REPEAT PURCHASE INTENTION: THE EVIDENCE FROM VIETNAMESE PURCHASERS
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Article
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THE INFLUENCE OF PERCEIVED PRICE AND QUALITY OF DELIVERY ON ONLINE REPEAT PURCHASE INTENTION: THE EVIDENCE FROM VIETNAMESE PURCHASERS

Cogent business & management, 2023-12, Vol.10 (1) [Peer Reviewed Journal]

2023 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2173838

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13
The influence of social media on purchase intention: The mediating role of brand equity
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Article
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The influence of social media on purchase intention: The mediating role of brand equity

Cogent business & management, 2021-01, Vol.8 (1) [Peer Reviewed Journal]

2021 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2021 ;2021 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. This work is licensed under the Creative Commons Attribution License http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2021.1944008

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14
Impact of omnichannel integration on Millennials' purchase intention for fashion retailer
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Article
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Impact of omnichannel integration on Millennials' purchase intention for fashion retailer

Cogent business & management, 2022-12, Vol.9 (1), p.1-26 [Peer Reviewed Journal]

2022 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2022 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2022.2087460

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15
The role of social group influences when intending to purchase premium alcohol
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Article
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The role of social group influences when intending to purchase premium alcohol

Cogent business & management, 2023-12, Vol.10 (1) [Peer Reviewed Journal]

2023 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2174093

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16
Consumer attitudinal dispositions: A missing link between socio-cultural phenomenon and purchase intention of foreign products. An empirical research on young Vietnamese consumers
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Article
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Consumer attitudinal dispositions: A missing link between socio-cultural phenomenon and purchase intention of foreign products. An empirical research on young Vietnamese consumers

Cogent business & management, 2021, Vol.8 (1), p.1-15 [Peer Reviewed Journal]

2021 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2021 ;2021 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. This work is licensed under the Creative Commons Attribution License http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2021.1884345

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17
The role of social brand engagement on brand equity and purchase intention for fashion brands
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Article
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The role of social brand engagement on brand equity and purchase intention for fashion brands

Cogent business & management, 2022-12, Vol.9 (1), p.1-21 [Peer Reviewed Journal]

2022 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2022 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2022.2143308

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18
Factors affecting eco-friendly purchase intention: subjective norms and ecological consciousness as moderators
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Article
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Factors affecting eco-friendly purchase intention: subjective norms and ecological consciousness as moderators

Cogent business & management, 2022-12, Vol.9 (1), p.1-16 [Peer Reviewed Journal]

2022 The Author(s). This open access article is distributed under a Creative Commons Attribution (CC-BY) 4.0 license. 2022 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2022.2148334

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19
The influence of augmented reality on E-commerce: A case study on fashion and beauty products
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Article
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The influence of augmented reality on E-commerce: A case study on fashion and beauty products

Cogent business & management, 2023-12, Vol.10 (2) [Peer Reviewed Journal]

2023 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2208716

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20
Quantitative insights into green purchase intentions: The interplay of health consciousness, altruism, and sustainability
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Article
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Quantitative insights into green purchase intentions: The interplay of health consciousness, altruism, and sustainability

Cogent business & management, 2023-12, Vol.10 (3) [Peer Reviewed Journal]

2023 The Author(s). Published by Informa UK Limited, trading as Taylor & Francis Group. 2023 ;ISSN: 2331-1975 ;EISSN: 2331-1975 ;DOI: 10.1080/23311975.2023.2253616

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