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| Result Number | Material Type | Add to My Shelf Action | Record Details and Options |
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| 1 |
Material Type: Article
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Conversational commerce: entering the next stage of AI-powered digital assistantsAnnals of operations research, 2024-02, Vol.333 (2-3), p.653-687 [Peer Reviewed Journal]The Author(s) 2021 ;ISSN: 0254-5330 ;EISSN: 1572-9338 ;DOI: 10.1007/s10479-021-04049-5Digital Resources/Online E-Resources |
| 2 |
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Technology readiness: a meta-analysis of conceptualizations of the construct and its impact on technology usageJournal of the Academy of Marketing Science, 2020-07, Vol.48 (4), p.649-669 [Peer Reviewed Journal]The Author(s) 2019 ;COPYRIGHT 2020 Springer ;The Author(s) 2019. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-019-00680-8Full text available |
| 3 |
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Consumer effects of front-of-package nutrition labeling: an interdisciplinary meta-analysisJournal of the Academy of Marketing Science, 2020-05, Vol.48 (3), p.360-383 [Peer Reviewed Journal]The Author(s) 2019 ;COPYRIGHT 2020 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, (2019). All Rights Reserved. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-019-00663-9Full text available |
| 4 |
Material Type: Article
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Social media marketing strategy: definition, conceptualization, taxonomy, validation, and future agendaJournal of the Academy of Marketing Science, 2021-01, Vol.49 (1), p.51-70 [Peer Reviewed Journal]The Author(s) 2020 ;COPYRIGHT 2021 Springer ;The Author(s) 2020. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-020-00733-3Full text available |
| 5 |
Material Type: Article
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How artificiality and intelligence affect voice assistant evaluationsJournal of the Academy of Marketing Science, 2023-07, Vol.51 (4), p.843-866 [Peer Reviewed Journal]The Author(s) 2022 ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-022-00874-7Digital Resources/Online E-Resources |
| 6 |
Material Type: Article
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The effectiveness of celebrity endorsements: a meta-analysisJournal of the Academy of Marketing Science, 2017-01, Vol.45 (1), p.55-75 [Peer Reviewed Journal]The Author(s) 2016 ;COPYRIGHT 2017 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, 2017. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-016-0503-8 ;CODEN: JAMSDEFull text available |
| 7 |
Material Type: Article
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Guidelines for choosing between multi-item and single-item scales for construct measurement: a predictive validity perspectiveJournal of the Academy of Marketing Science, 2012-05, Vol.40 (3), p.434-449 [Peer Reviewed Journal]The Author(s) 2012 ;COPYRIGHT 2012 Springer ;Academy of Marketing Science 2012 ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-011-0300-3 ;CODEN: JAMSDEFull text available |
| 8 |
Material Type: Article
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The moderating role of trust and commitment between consumer purchase intention and online shopping behavior in the context of PakistanJournal of global entrepreneurship research, 2019-07, Vol.9 (43), p.1-25, Article 43 [Peer Reviewed Journal]The Author(s). 2019 ;Journal of Global Entrepreneurship Research is a copyright of Springer, (2019). All Rights Reserved. © 2019. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2251-7316 ;ISSN: 2228-7566 ;EISSN: 2251-7316 ;DOI: 10.1186/s40497-019-0166-2Full text available |
| 9 |
Material Type: Article
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Feeling the values: How pride and awe differentially enhance consumers’ sustainable behavioral intentionsJournal of the Academy of Marketing Science, 2024, Vol.52 (1), p.75-96 [Peer Reviewed Journal]The Author(s) 2023 ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-023-00928-4Digital Resources/Online E-Resources |
| 10 |
Material Type: Article
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Learning from the Dark Web: leveraging conversational agents in the era of hyper-privacy to enhance marketingJournal of the Academy of Marketing Science, 2020, Vol.48 (1), p.43-63 [Peer Reviewed Journal]The Author(s) 2019 ;COPYRIGHT 2020 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, (2019). All Rights Reserved. This work is published under https://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-019-00704-3Full text available |
| 11 |
Material Type: Article
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How nostalgic brand positioning shapes brand equity: differences between emerging and developed marketsJournal of the Academy of Marketing Science, 2020-09, Vol.48 (5), p.869-890 [Peer Reviewed Journal]The Author(s) 2019 ;COPYRIGHT 2020 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, (2019). All Rights Reserved. © 2019. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-019-00637-xFull text available |
| 12 |
Material Type: Article
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How Does It Fit? Exploring the Congruence Between Organizations and Their Corporate Social Responsibility (CSR) ActivitiesJournal of business ethics, 2017-06, Vol.143 (1), p.71-83 [Peer Reviewed Journal]Springer Science+Business Media Dordrecht 2017 ;The Author(s) 2015 ;Journal of Business Ethics is a copyright of Springer, 2017. ;ISSN: 0167-4544 ;EISSN: 1573-0697 ;DOI: 10.1007/s10551-015-2782-2Full text available |
| 13 |
Material Type: Article
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Generation Z and Indonesian Social Commerce: Unraveling key drivers of their shopping decisionsJournal of open innovation, 2024-06, Vol.10 (2), Article 100256 [Peer Reviewed Journal]2024 The Authors ;ISSN: 2199-8531 ;EISSN: 2199-8531 ;DOI: 10.1016/j.joitmc.2024.100256Full text available |
| 14 |
Material Type: Article
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Augmented reality-delivered product information at the point of sale: when information controllability backfiresJournal of the Academy of Marketing Science, 2022-07, Vol.50 (4), p.743-776 [Peer Reviewed Journal]The Author(s) 2022 ;The Author(s) 2022. ;COPYRIGHT 2022 Springer ;The Author(s) 2022. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-022-00855-w ;PMID: 35411121Full text available |
| 15 |
Material Type: Article
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Determinants of consumers’ purchase intention on digital business model platform: evidence from Ethiopia using partial least square structural equation model (PLS-SEM) techniqueJournal of innovation and entrepreneurship, 2023-12, Vol.12 (1), p.50-28, Article 50The Author(s) 2023 ;The Author(s) 2023. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 2192-5372 ;EISSN: 2192-5372 ;DOI: 10.1186/s13731-023-00323-xFull text available |
| 16 |
Material Type: Article
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Immunizing customers against negative brand-related informationJournal of the Academy of Marketing Science, 2024, Vol.52 (1), p.140-163 [Peer Reviewed Journal]The Author(s) 2023 ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-023-00929-3Digital Resources/Online E-Resources |
| 17 |
Material Type: Article
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Let’s face it: When and how facial emojis increase the persuasiveness of electronic word of mouthJournal of the Academy of Marketing Science, 2024, Vol.52 (1), p.119-139 [Peer Reviewed Journal]The Author(s) 2023 ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-023-00932-8Digital Resources/Online E-Resources |
| 18 |
Material Type: Article
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Behaviorally targeted location-based mobile marketingJournal of the Academy of Marketing Science, 2021-07, Vol.49 (4), p.677-702 [Peer Reviewed Journal]The Author(s) 2021 ;COPYRIGHT 2021 Springer ;The Author(s) 2021. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-021-00784-0Full text available |
| 19 |
Material Type: Article
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Ethical Environment in the Online Communities by Information Credibility: A Social Media PerspectiveJournal of business ethics, 2018-06, Vol.149 (4), p.799-810 [Peer Reviewed Journal]Springer Science+Business Media B.V., part of Springer Nature 2018 ;The Author(s) 2016 ;Journal of Business Ethics is a copyright of Springer, (2016). All Rights Reserved. ;ISSN: 0167-4544 ;EISSN: 1573-0697 ;DOI: 10.1007/s10551-016-3036-7Full text available |
| 20 |
Material Type: Article
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Advertising Benefits from Ethical Artificial Intelligence Algorithmic Purchase Decision PathwaysJournal of business ethics, 2022-07, Vol.178 (4), p.1043-1061 [Peer Reviewed Journal]The Author(s) 2022 ;The Author(s) 2022. This work is published under http://creativecommons.org/licenses/by/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License. ;ISSN: 0167-4544 ;EISSN: 1573-0697 ;DOI: 10.1007/s10551-022-05048-7Full text available |
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