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1
Executive Summaries
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Article
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Executive Summaries

Journal of retailing, 2019-12, Vol.95 (4), p.P1-P5 [Peer Reviewed Journal]

2019 ;Copyright Elsevier Limited Dec 2019 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/S0022-4359(19)30077-6

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2
Executive Summaries
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Article
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Executive Summaries

Journal of retailing, 2017-09, Vol.93 (3), p.P1-P6 [Peer Reviewed Journal]

2017 ;Copyright New York University Sep 2017 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/S0022-4359(17)30060-X

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3
Executive Summaries
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Article
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Executive Summaries

Journal of retailing, 2017-06, Vol.93 (2), p.P1-P6 [Peer Reviewed Journal]

2017 ;Copyright New York University Jun 2017 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/S0022-4359(17)30041-6

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4
Executive Summaries
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Article
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Executive Summaries

Journal of retailing, 2019-03, Vol.95 (1), p.P1-P4 [Peer Reviewed Journal]

2019 ;Copyright New York University Mar 2019 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/S0022-4359(19)30007-7

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5
Factors influencing green purchase behavior of millennials in India
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Article
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Factors influencing green purchase behavior of millennials in India

Management of environmental quality, 2018-07, Vol.29 (5), p.798-812 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2018 ;ISSN: 1477-7835 ;EISSN: 1758-6119 ;DOI: 10.1108/MEQ-02-2018-0023

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6
Customer engagement: the construct, antecedents, and consequences
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Article
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Customer engagement: the construct, antecedents, and consequences

Journal of the Academy of Marketing Science, 2017-05, Vol.45 (3), p.294-311 [Peer Reviewed Journal]

Academy of Marketing Science 2016 ;COPYRIGHT 2017 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, 2017. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-016-0485-6 ;CODEN: JAMSDE

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7
The role of data privacy in marketing
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The role of data privacy in marketing

Journal of the Academy of Marketing Science, 2017-03, Vol.45 (2), p.135-155 [Peer Reviewed Journal]

Academy of Marketing Science 2016 ;COPYRIGHT 2017 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, 2017. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-016-0495-4 ;CODEN: JAMSDE

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8
Fifty years of the European Journal of Marketing: a bibliometric analysis
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Article
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Fifty years of the European Journal of Marketing: a bibliometric analysis

European journal of marketing, 2018-02, Vol.52 (1/2), p.439-468 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2018 ;ISSN: 0309-0566 ;EISSN: 1758-7123 ;DOI: 10.1108/EJM-11-2017-0853

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9
Social media engagement behavior: A framework for engaging customers through social media content
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Article
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Social media engagement behavior: A framework for engaging customers through social media content

European journal of marketing, 2019-10, Vol.53 (10), p.2213-2243 [Peer Reviewed Journal]

Emerald Publishing Limited 2019 ;ISSN: 0309-0566 ;EISSN: 1758-7123 ;DOI: 10.1108/EJM-03-2017-0182

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10
Decision Confidence and Purchase Intention in Software Trials: A Cognitive Stopping Rule Perspective
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Article
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Decision Confidence and Purchase Intention in Software Trials: A Cognitive Stopping Rule Perspective

Association for Information Systems transactions on human-computer interaction, 2017-06, Vol.9 (2), p.123-148 [Peer Reviewed Journal]

Copyright Association for Information Systems Jun 2017 ;ISSN: 1944-3900 ;EISSN: 1944-3900 ;DOI: 10.17705/1thci.00092

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11
Customer engagement behaviours in social media: capturing innovation opportunities
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Article
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Customer engagement behaviours in social media: capturing innovation opportunities

The Journal of services marketing, 2018-02, Vol.32 (1), p.83-94 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2018 ;ISSN: 0887-6045 ;EISSN: 2054-1651 ;DOI: 10.1108/JSM-02-2017-0059

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12
The Case for Compatibility: Product Attitudes and Purchase Intentions for Upper versus Lowercase Brand Names
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Article
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The Case for Compatibility: Product Attitudes and Purchase Intentions for Upper versus Lowercase Brand Names

Journal of retailing, 2018-12, Vol.94 (4), p.393-407 [Peer Reviewed Journal]

2018 ;Copyright New York University Dec 2018 ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2018.10.002

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13
Integrating Bricks with Clicks: Retailer-Level and Channel-Level Outcomes of Online–Offline Channel Integration
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Article
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Integrating Bricks with Clicks: Retailer-Level and Channel-Level Outcomes of Online–Offline Channel Integration

Journal of retailing, 2015-06, Vol.91 (2), p.309-325 [Peer Reviewed Journal]

2015 New York University ;ISSN: 0022-4359 ;EISSN: 1873-3271 ;DOI: 10.1016/j.jretai.2014.12.009 ;CODEN: JLREA3

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14
Counterfeit Luxuries: Does Moral Reasoning Strategy Influence Consumers' Pursuit of Counterfeits?
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Article
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Counterfeit Luxuries: Does Moral Reasoning Strategy Influence Consumers' Pursuit of Counterfeits?

Journal of business ethics, 2018-08, Vol.151 (1), p.249-264 [Peer Reviewed Journal]

Springer Nature B.V. 2018 ;Springer Science+Business Media Dordrecht 2016 ;Journal of Business Ethics is a copyright of Springer, (2016). All Rights Reserved. ;ISSN: 0167-4544 ;EISSN: 1573-0697 ;DOI: 10.1007/s10551-016-3255-y

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15
Meta-analysis: integrating accumulated knowledge
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Article
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Meta-analysis: integrating accumulated knowledge

Journal of the Academy of Marketing Science, 2018, Vol.46 (1), p.9-30 [Peer Reviewed Journal]

Academy of Marketing Science 2017 ;COPYRIGHT 2018 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, (2017). All Rights Reserved. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-017-0570-5

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16
Hotel website quality, perceived flow, customer satisfaction and purchase intention
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Article
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Hotel website quality, perceived flow, customer satisfaction and purchase intention

Journal of hospitality and tourism technology, , Vol.7 (2), p.213-228

Emerald Group Publishing Limited ;Emerald Group Publishing Limited 2016 ;ISSN: 1757-9880 ;EISSN: 1757-9899 ;DOI: 10.1108/JHTT-02-2016-0010

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17
Online hotel booking: The effects of brand image, price, trust and value on purchase intentions
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Article
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Online hotel booking: The effects of brand image, price, trust and value on purchase intentions

Asia Pacific management review, 2015-12, Vol.20 (4), p.210-218 [Peer Reviewed Journal]

2015 College of Management, National Cheng Kung University ;ISSN: 1029-3132 ;EISSN: 2589-8213 ;DOI: 10.1016/j.apmrv.2015.03.005

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18
The effectiveness of celebrity endorsements: a meta-analysis
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Article
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The effectiveness of celebrity endorsements: a meta-analysis

Journal of the Academy of Marketing Science, 2017-01, Vol.45 (1), p.55-75 [Peer Reviewed Journal]

The Author(s) 2016 ;COPYRIGHT 2017 Springer ;Journal of the Academy of Marketing Science is a copyright of Springer, 2017. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1007/s11747-016-0503-8 ;CODEN: JAMSDE

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19
Social eWOM: does it affect the brand attitude and purchase intention of brands?
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Article
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Social eWOM: does it affect the brand attitude and purchase intention of brands?

Management research review, 2017-01, Vol.40 (3), p.310-330 [Peer Reviewed Journal]

Emerald Publishing Limited ;ISSN: 2040-8269 ;EISSN: 2040-8277 ;DOI: 10.1108/MRR-07-2015-0161

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20
Authenticity in branding – exploring antecedents and consequences of brand authenticity
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Article
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Authenticity in branding – exploring antecedents and consequences of brand authenticity

European journal of marketing, 2017-01, Vol.51 (2), p.324-348 [Peer Reviewed Journal]

Emerald Publishing Limited ;Emerald Publishing Limited 2017 ;ISSN: 0309-0566 ;EISSN: 1758-7123 ;DOI: 10.1108/EJM-10-2014-0633

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