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1
Consumer ethnocentrism: an integrative review of its antecedents and consequences
Consumer ethnocentrism: an integrative review of its antecedents and consequences
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Consumer ethnocentrism: an integrative review of its antecedents and consequences

International marketing review, 2006-03, Vol.23 (2), p.146-172 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2006 ;ISSN: 0265-1335 ;EISSN: 1758-6763 ;DOI: 10.1108/02651330610660065

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2
Customer Metrics and Their Impact on Financial Performance
Customer Metrics and Their Impact on Financial Performance
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Customer Metrics and Their Impact on Financial Performance

Marketing science (Providence, R.I.), 2006-11, Vol.25 (6), p.718-739 [Peer Reviewed Journal]

Copyright 2006 INFORMS ;COPYRIGHT 2006 Institute for Operations Research and the Management Sciences ;Copyright Institute for Operations Research and the Management Sciences Nov/Dec 2006 ;ISSN: 0732-2399 ;EISSN: 1526-548X ;DOI: 10.1287/mksc.1060.0221 ;CODEN: MARSE5

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3
Influence of Corporate Social Responsibility on Loyalty and Valuation of Services
Influence of Corporate Social Responsibility on Loyalty and Valuation of Services
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Influence of Corporate Social Responsibility on Loyalty and Valuation of Services

Journal of business ethics, 2005-11, Vol.61 (4), p.369-385 [Peer Reviewed Journal]

Copyright 2005 Springer ;Springer 2005 ;ISSN: 0167-4544 ;EISSN: 1573-0697 ;DOI: 10.1007/s10551-005-5841-2 ;CODEN: JBUEDJ

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4
The myth of the ethical consumer - do ethics matter in purchase behaviour?
The myth of the ethical consumer - do ethics matter in purchase behaviour?
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The myth of the ethical consumer - do ethics matter in purchase behaviour?

The Journal of consumer marketing, 2001-12, Vol.18 (7), p.560-578 [Peer Reviewed Journal]

MCB UP Limited ;Copyright MCB UP Limited (MCB) 2001 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/07363760110410263

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5
Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility
Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility
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Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility

Journal of marketing research, 2001-05, Vol.38 (2), p.225-243 [Peer Reviewed Journal]

Copyright 2001 American Marketing Association ;Copyright American Marketing Association May 2001 ;ISSN: 0022-2437 ;EISSN: 1547-7193 ;DOI: 10.1509/jmkr.38.2.225.18838 ;CODEN: JMKRAE

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6
The company-cause-customer fit decision in cause-related marketing
The company-cause-customer fit decision in cause-related marketing
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The company-cause-customer fit decision in cause-related marketing

The Journal of consumer marketing, , Vol.23 (6), p.314-326 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2006 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/07363760610701850

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7
Consumer‐based brand equity and country‐of‐origin relationships: Some empirical evidence
Consumer‐based brand equity and country‐of‐origin relationships: Some empirical evidence
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Consumer‐based brand equity and country‐of‐origin relationships: Some empirical evidence

European journal of marketing, 2006-05, Vol.40 (5/6), p.696-717 [Peer Reviewed Journal]

Copyright Emerald Group Publishing Limited 2006 ;ISSN: 0309-0566 ;EISSN: 1758-7123 ;DOI: 10.1108/03090560610657903

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8
On-line product presentation: Effects on mood, perceived risk, and purchase intention
On-line product presentation: Effects on mood, perceived risk, and purchase intention
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On-line product presentation: Effects on mood, perceived risk, and purchase intention

Psychology & marketing, 2005-09, Vol.22 (9), p.695-719 [Peer Reviewed Journal]

2005 Wiley Periodicals, Inc. ;Copyright © 2005 Wiley Periodicals, Inc., A Wiley Company ;ISSN: 0742-6046 ;EISSN: 1520-6793 ;DOI: 10.1002/mar.20080

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9
Comparative Evaluation and the Relationship between Quality, Satisfaction, and Repurchase Loyalty
Comparative Evaluation and the Relationship between Quality, Satisfaction, and Repurchase Loyalty
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Comparative Evaluation and the Relationship between Quality, Satisfaction, and Repurchase Loyalty

Journal of the Academy of Marketing Science, 2002-07, Vol.30 (3), p.240-249 [Peer Reviewed Journal]

Copyright SAGE PUBLICATIONS, INC. Summer 2002 ;Academy of Marketing Science 2002. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070302303005 ;CODEN: JAMSDE

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10
Satisfaction, Repurchase Intent, and Repurchase Behavior: Investigating the Moderating Effect of Customer Characteristics
Satisfaction, Repurchase Intent, and Repurchase Behavior: Investigating the Moderating Effect of Customer Characteristics
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Satisfaction, Repurchase Intent, and Repurchase Behavior: Investigating the Moderating Effect of Customer Characteristics

Journal of marketing research, 2001-02, Vol.38 (1), p.131-142 [Peer Reviewed Journal]

Copyright 2001 American Marketing Association ;Copyright American Marketing Association Feb 2001 ;ISSN: 0022-2437 ;EISSN: 1547-7193 ;DOI: 10.1509/jmkr.38.1.131.18832 ;CODEN: JMKRAE

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11
Improving attitudes toward brands with environmental associations: an experimental approach
Improving attitudes toward brands with environmental associations: an experimental approach
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Improving attitudes toward brands with environmental associations: an experimental approach

The Journal of consumer marketing, 2006-01, Vol.23 (1), p.26-33 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Copyright Emerald Group Publishing, Limited 2006 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/07363760610641136

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12
Effects of Loyalty Programs on Value Perception, Program Loyalty, and Brand Loyalty
Effects of Loyalty Programs on Value Perception, Program Loyalty, and Brand Loyalty
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Effects of Loyalty Programs on Value Perception, Program Loyalty, and Brand Loyalty

Journal of the Academy of Marketing Science, 2003-06, Vol.31 (3), p.229-240 [Peer Reviewed Journal]

Copyright SAGE PUBLICATIONS, INC. Summer 2003 ;Academy of Marketing Science 2003. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/0092070303031003002 ;CODEN: JAMSDE

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13
Green branding effects on attitude: functional versus emotional positioning strategies
Green branding effects on attitude: functional versus emotional positioning strategies
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Green branding effects on attitude: functional versus emotional positioning strategies

Marketing intelligence & planning, 2005-01, Vol.23 (1), p.9-29

Emerald Group Publishing Limited ;Copyright MCB UP Limited (MCB) 2005 ;ISSN: 0263-4503 ;EISSN: 1758-8049 ;DOI: 10.1108/02634500510577447

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14
From Consumer Response to Active Consumer: Measuring the Effectiveness of Interactive Media
From Consumer Response to Active Consumer: Measuring the Effectiveness of Interactive Media
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From Consumer Response to Active Consumer: Measuring the Effectiveness of Interactive Media

Journal of the Academy of Marketing Science, 2002-10, Vol.30 (4), p.376-396 [Peer Reviewed Journal]

Copyright SAGE PUBLICATIONS, INC. Fall 2002 ;Academy of Marketing Science 2002. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/009207002236912 ;CODEN: JAMSDE

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15
The influence of the country-of-origin image, product knowledge and product involvement on consumer purchase decisions: an empirical study of insurance and catering services in Taiwan
The influence of the country-of-origin image, product knowledge and product involvement on consumer purchase decisions: an empirical study of insurance and catering services in Taiwan
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The influence of the country-of-origin image, product knowledge and product involvement on consumer purchase decisions: an empirical study of insurance and catering services in Taiwan

The Journal of consumer marketing, , Vol.23 (5), p.248-265 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Copyright Emerald Group Publishing Limited 2006 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/07363760610681655

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16
Cross-national differences in proneness to scarcity effects: The moderating roles of familiarity, uncertainty avoidance, and need for cognitive closure
Cross-national differences in proneness to scarcity effects: The moderating roles of familiarity, uncertainty avoidance, and need for cognitive closure
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Cross-national differences in proneness to scarcity effects: The moderating roles of familiarity, uncertainty avoidance, and need for cognitive closure

Psychology & marketing, 2004-09, Vol.21 (9), p.739-753 [Peer Reviewed Journal]

2004 Wiley Periodicals, Inc. ;Copyright Wiley Periodicals Inc. Sep 2004 ;ISSN: 0742-6046 ;EISSN: 1520-6793 ;DOI: 10.1002/mar.20027

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17
Does country of origin matter for low-involvement products?
Does country of origin matter for low-involvement products?
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Does country of origin matter for low-involvement products?

International marketing review, 2004-01, Vol.21 (1), p.102-120 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Copyright MCB UP Limited (MCB) 2004 ;ISSN: 0265-1335 ;EISSN: 1758-6763 ;DOI: 10.1108/02651330410522925

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18
Can Price Dispersion in Online Markets be Explained by Differences in E-Tailer Service Quality?
Can Price Dispersion in Online Markets be Explained by Differences in E-Tailer Service Quality?
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Can Price Dispersion in Online Markets be Explained by Differences in E-Tailer Service Quality?

Journal of the Academy of Marketing Science, 2002-09, Vol.30 (4), p.433-445 [Peer Reviewed Journal]

Copyright SAGE PUBLICATIONS, INC. Fall 2002 ;Academy of Marketing Science 2002. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/009207002236915 ;CODEN: JAMSDE

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19
Purchasing pirated software: an initial examination of Chinese consumers
Purchasing pirated software: an initial examination of Chinese consumers
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Purchasing pirated software: an initial examination of Chinese consumers

The Journal of consumer marketing, , Vol.22 (6), p.340-351 [Peer Reviewed Journal]

Emerald Group Publishing Limited ;Copyright Emerald Group Publishing, Limited 2005 ;ISSN: 0736-3761 ;EISSN: 2052-1200 ;DOI: 10.1108/07363760510623939

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20
Cross-Cultural and Cognitive Aspects of Web Site Navigation
Cross-Cultural and Cognitive Aspects of Web Site Navigation
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Cross-Cultural and Cognitive Aspects of Web Site Navigation

Journal of the Academy of Marketing Science, 2002-10, Vol.30 (4), p.397-410 [Peer Reviewed Journal]

Copyright SAGE PUBLICATIONS, INC. Fall 2002 ;Academy of Marketing Science 2002. ;ISSN: 0092-0703 ;EISSN: 1552-7824 ;DOI: 10.1177/009207002236913 ;CODEN: JAMSDE

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